Live! How search marketing turned the tide for audience targeting

[How Search Marketing Turned the Tide for CTV Audience Targeting]() When it comes to modern advertising strategies, it can feel like the latest and greatest technology always takes the spotlight. So it may be surprising to learn that an old school strategy like paid search, with its ease of use, ability to surface and harvest intent, and drive measurable performance, has influenced one of the most powerful new technologies in ad land: Connected TV. The third pillar of performance, CTV, has a revolutionary new feature that you may still recognize right away: keyword targeting. Join MNTN to learn more about how CTV slots in next to your search strategy. In this session, you will learn: - Why performance marketing is a transferable skill set - How to succeed on CTV with the keywords you already use - About brands doing it correctly and maximizing their results [RSVP now]() More Third Door Media webinars: [Turn Clicks into Conversions: The 5 Core Focus Areas of Website Optimization]() Attract more visitors, enhance user experience, and drive conversions with practical, actionable advice. [RSVP now!]() [Personalization at Scale: A Blueprint for Global Success]() Deliver personalized experiences that drive growth, increase customer satisfaction, and outpace your competition. [RSVP now!]() --------------------------------------------------------------- This email was sent to {EMAIL}. [Unsubscribe]() This email was sent by: Search Engine Land - a division of Third Door Media, Inc. 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 USA [Manage my preferences.]() [Contact us]()