Tom Cruise’s Box Office Mission, Why Twitter Is Zucked and a Hot PC Gaming Summer

Even setting a record as the highest-grossing movie in the 'M:I' franchise may not be enough [Hayley Atwell and Tom Cruise in "Mission: Impossible Dead Reckoning Part 1" (Paramount)]( ['Mission: Impossible 7' Is Expected to Blow Up the Box Office – That's the Good News]( By Jeremy Fuster Wednesday sees the release of a film with sky-high expectations: Paramount/Skydance’s “Mission: Impossible — Dead Reckoning, Part One,” a film that marks Tom Cruise’s return to the summer box office to defend his title as the season’s champion after the near $1.5 billion global run of “Top Gun: Maverick” last year. But among the similarities surrounding the films’ releases, “Mission Impossible” does have some unique challenges between box office success and turning a profit. Like “Top Gun: Maverick,” “Mission: Impossible 7” is heading into theaters with a huge load of momentum, as critics have hailed the film as the epitome of the term “summer blockbuster” and have given it a 98% Rotten Tomatoes score, beating even the 96% score of “Maverick.” [Read More]( --------------------------------------------------------------- [Elon Musk vs. Mark Zuckerberg]( [Elon Musk’s Twitter May Be Well and Truly Zucked | PRO Insight]( By Peter Csathy The Fourth of July preceded a media-tech battle royale that’s rapidly turning ugly: Elon Musk’s Twitter vs. Mark Zuckerberg’s new Threads. It’s hard to know who to cheer for among these once-admired, now widely reviled moguls. But perhaps it becomes a bit clearer when Musk calls Zuckerberg a “cuck” and proposes measuring each other’s phalluses, as he did this past weekend. Methinks the world’s richest man doth protest too much. It also gets easier after this holiday week to compare Zuckerberg and his engineers to George Washington’s soldiers steeling themselves as they crossed the Delaware River to attack a Hessian garrison. That victory seemed small at first, but it rapidly snowballed into something bigger. That certainly is happening with Threads, which hit 100 million users yesterday, less than a week after its launch. [Read More]( --------------------------------------------------------------- [Gameplay of "BattleBit Remastered" (Steam screenshot)]( [Even Amid Steam Summer Sale – 'BattleBit Remastered' Crushes PC Game Competition | Chart]( By Robert Carnevale Another week into Steam’s major summer sale and “BattleBit Remastered,” an indie game not seeing any sort of discount, remains king of the revenue hill for paid games on the distribution platform. At No. 1 on the week’s top revenue earners list was Valve’s Steam Deck hardware. Even at a discount, its starting price is $360, meaning the handheld gaming PC is reaping a lot more raw revenue per unit than most games (which typically cap out at $70 a piece, or $15 in the case of “BattleBit Remastered”). Regardless, it tops the chart, which measures by revenue, showing that there’s a dedicated subset of PC gamers who care about being able to take their high-end PC experiences on the go in a way that even gaming laptops can’t offer. [Read More]( --------------------------------------------------------------- [Emmy statue]( [Fox May Move Emmys Pending SAG-AFTRA Strike Decision]( [Vice Media]( [Vice Media Paid Its Executives $11 Million as Company Went BankruptÂ]( [Kaitlan-Collins]( [‘The Source With Kaitlan Collins’ Doesn't Move Ratings Needle]( [John Mulaney: Kid Gorgeous at Radio City]( [Netflix Adds Account Profile Transfer Option: Here's What That Means]( --------------------------------------------------------------- [Wrap Pro logo] Discover why entertainment executives and professionals rely on the WrapPRO platform daily for exclusive coverage, analysis, deeper reporting, and access to VIP events & screenings throughout the year. [Subscribe Today]( --------------------------------------------------------------- [Facebook]( [Twitter]( [Instagram]( [YouTube]( TheWrap | 2034 Armacost Ave Los Angeles, CA 90025 [Preferences]( | [Unsubscribe](