Sitcoms Are the Unsung Heroes of Streaming Subscriber Loyalty | Chart

Sitcoms bring longevity and rewatchability to a streaming catalog [friends-joey-chandler-matt-leblanc-matthew-perry]( [Sitcoms Are the Unsung Heroes of Streaming Subscriber Loyalty | Chart]( By Daniel Quinaud Sitcoms are among the most beloved TV genres in the U.S. and a cornerstone of American culture. Despite a general downward trend in demand for comedy TV shows on streaming platforms, the demand for sitcoms in the U.S. has remained steady over the past few years, consistently accounting for around 10% of the demand for SVOD TV catalogs, according to Parrot Analytics. This makes the sitcom genre the fourth most in-demand last quarter, tied with animation and just below reality TV. Beyond their popularity, sitcoms possess two key traits that make them crucial for SVOD platforms’ long-term strategies. The first is longevity. Successful sitcoms enjoy enduring popularity years, and even decades, after their final episodes air. This timeless appeal can be seen in cultural staples like “Friends,” “Seinfeld,” and “The Big Bang Theory,” all of which have sizable episode counts, which contributes greatly to extended engagement. [Read More]( --------------------------------------------------------------- [WrapPRO logo] Discover why entertainment executives and professionals rely on the WrapPRO platform daily for exclusive coverage, analysis, deeper reporting, and access to VIP events & screenings throughout the year. [Subscribe Today]( --------------------------------------------------------------- [Facebook]( [Twitter]( [Instagram]( [YouTube]( TheWrap | 2034 Armacost Ave Los Angeles, CA 90025 [Preferences]( | [Unsubscribe]( [LiveIntent Logo]( [AdChoices Logo](