The Printful Guide: Paid advertising you should try

[Printful] When you've got all the basics down, your store's up and running and you've gotten the hang of things, you'll begin asking the question, how do you reach even more people, and how can you take your store to the next level? One option to try to boost your store is paid advertising. Here are some suggestions to consider, which can be done with a minimal test budget. Facebook ads [Facebook ads] are a way to get even more eyes to notice your store. With a catchy image and text, you can lure casual Facebook surfers over to your store. Or you can choose to “boost” your Facebook post, to have even more people see a certain post of yours (say, for example, a new product you're launching, or running a deal). [This post] goes over the different types and functions of Facebook ads with instructions on how to set them up. Retargeting Retargeting is a powerful way to show ads to people who have already visited your site. They already know your website and just need that little nudge towards a purchase. A typical ecommerce website might convert less than 3% of their visitors into paying customers. Retargeting is a powerful way you can convert those lost 97% of visitors back into paying customers. You can use texts like “Did you finish purchase?”, “Still on your mind?” in your ads to basically steer the user into action you want them to take. For an ecommerce store, this typically would be making a purchase. You can lure your customers back to your site to complete their purchase. For a deeper look into retargeting, [check out this post]. We also suggest using [Mamaya], a tool that automatically sets up retargeting ads for people, based on what they've viewed in your store. You can even use the code “print25ful” to get a 25% discount for your first 6 months. Elina Bumbiere Part of the Content Marketing Team [elina@theprintful.com] You can call us at +1 (818) 351-7181 from 9am to 5pm (PST, Los Angeles). [Our Blog] [Twitter] [Facebook] [Instagram] [Youtube] Unsubscribe from all e-mail [here]. Idea Bits, LLC. 19749 Dearborn St, Chatsworth CA 91311, USA [madeinla]