Plus: The millionaire castaway, the snow globeâs origin, petting instructions, and more. [View Online]( [The Hustle] Someone allegedly stole a ~1.7k-pound ball full of gin from the bottom of a lake. It belonged to Swiss company Ginial, which drops them there for 100 days to develop a unique aroma. In todayâs email: - Everyoneâs sick: And itâs leading to medicine shortages.
- The millionaire castaway: Why he marooned himself.
- Advent calendars: Theyâre getting weird.
- Around the web: The origin of the snow globe, AI-generated holiday tunes, petting lessons, and more cool internet finds. ð§ On the go? [Listen to todayâs 10-minute podcast]( to hear Zack and Juliet talk about the tripledemic and a medicine shortage, more Musk drama, a manipulative chatbot, and more. The big idea
[pill capsules]( Why childrenâs meds are in short supply First a [formula shortage](, and now a kidsâ medicine shortage. Suffice to say, itâs a tough time to be a parent. On Monday, Walgreens and CVS both announced purchase limits on childrenâs pain- and fever-reducers like acetaminophen and ibuprofen, [per]( NPR. Why? Unlike the formula shortage, which involved a plant shutdown, this oneâs about increased demand. The US is in a so-called âtripledemic,â which means the flu, respiratory syncytial virus (RSV), and covid are all circulating right now. Experts [say]( itâs worse than previous years because many people spent recent flu seasons masking and/or avoiding others, thus limiting their exposure to the usual viruses. Plus, many children, who are usually exposed to RSV by age three, [werenât]( due to stay-at-home precautions. Oh, and thereâs an antibiotics shortage, too⦠⦠which includes amoxicillin. While [amoxicillin]( is used for bacterial â not viral â infections, secondary bacterial infections can occur after RSV. Erin Fox, senior pharmacy director at the University of Utah, [told]( WFYI Indianapolis that antibiotics have been among the top five US drug shortages since she began tracking them in 2001. As older, low-cost drugs, manufacturers arenât incentivized to produce extra, per Fox. In the EU, where thereâs been a spike of Strep A infections, 25 of its 27 countries are also experiencing an antibiotics shortage, [per]( Politico. Whatâs the solution? The FDA is [working on]( increasing supply. In the meantime: - Experts [recommend]( getting flu and covid vaccines to reduce illness.
- Check with [compounding pharmacies](, which create medicines for individual patientsâ needs.
- Ask your doctor or pharmacist about alternatives. [Share on Facebook]( [Share on Twitter]( [Send as email to a friend](mailto:?subject=The%20Hustle%20wrote%20something%20I%20think%20you%27ll%20like...%0A&body=Why+children%E2%80%99s+meds+are+in+short+supply%0Ahttps%3A%2F%2Fthehustle.co%2F12212022-childrens-medication-shortage%3Futm_campaign%3DWednesday%2BEmail%26utm_content%3D12212022-childrens-medication-shortage%26utm_medium%3Demail%26utm_source%3Ddaily%0A%0AYou%20can%20subscribe%20with%20my%20link%20here%20to%20get%20the%20latest%20in%20tech%20and%20business%20daily:%0A [View on our website]( TRENDING [eyeball wearing a hat] Itâs back: Taco Bell is [piloting]( its Jalapeño and Triple Crunch Mexican Pizzas in Oklahoma City, Oklahoma, and Omaha, Nebraska, respectively, starting Dec. 22. SNIPPETS Elon Musk is reportedly [looking]( for a new Twitter CEO following a poll in which a 57.5% majority said he should step down. He also wants to change polls so only paying subscribers can vote. DoNotPay CEO Joshua Browder [said]( ChatGPT can renegotiate bills. In a test, it lied to Comcast agents, but Browder thinks theyâve refined it to remain truthful, but âvery aggressive and emotional.â The Ordinary, an affordable skincare brand, will [increase]( prices by an average of $1.12 on Jan. 1 to combat rising costs. This yearâs World Cup final was the most-watched for Fox, with [16.8m]( viewers, up 158% from 2018âs game. Party pooper: Party City, uniquely dealing with a helium shortage, has six months to get its average closing share price to $1, else face NYSE [delisting](. Wells Fargo will pay [$3.7B]( to settle allegations that it caused peopleâs homes and cars to be wrongfully repossessed. Porsche is now making synthetic â[e-fuel](â at a pilot plant in Chile. It kicked off production by fueling up a Porsche 911. The booming business of Boomers: Millions of business owners are retiring in the coming years. This Trends [research report]( highlights lucrative opportunities to serve them. FROM THE BLOG [laptop] AI for content (and flattering selfies) is everywhere right now, but did you know it could also save your life? We [rounded up]( 11 AI health care companies that are revolutionizing the future of medicine. Chart
[David Glasheen](
Zachary Crockett The millionaire who lost it all and became a castaway The first thing I learned about the ex-millionaire castaway is that he loves to talk politics. For the first 30 minutes of our recent three-hour conversation â made possible by satellite phone â I was flooded with meandering ruminations on Ukraine, Elon Musk, and the global economy. I was speaking to a man who had many opinions, but nobody to share them with. Thatâs because David Glasheen, 78, has, by his own choice, been marooned on a remote island in northern Australia for 25 years. Before Glasheen moved to this island, he was a successful entrepreneur worth nearly $30m on paper. He says he had two yachts, owned multiple waterfront properties, and caroused with titans of Australian commerce. Today, he lives alone for long stretches at a time, seldomly returning to the mainland. He sports a sea-swept white beard and forages for oysters barefoot and shirtless. His only permanent companions are two mannequins named Miranda and Phyllis. What compelled a one-time multimillionaire to trade in luxury and comfort for a life of seclusion? [Read the full story â]( Free Resource
Top goals of marketing leaders in 2023 Eyes on the prize, folks: Next year is basically here. Though marketing language has largely stayed the same, the landscape is definitely changing. Roughly half of the leaders we surveyed said they will shift strategies in 2023. We [collected data]( on how Uber, Dropbox, and Microsoft plan to produce and pivot. Focus points for marketing executives: - Itâs all about sales revenue and brand loyalty
- AKA boosting reach and building trust
- Also â investing in community and UX A must-peep for operators in the trenches. [High-level deliberations â]( Spending season
[advent calendars]( Advent calendars get more unhinged each year For many Americans, unveiling a new treat from their advent calendar each day until Christmas sparks joy. Traditionally, these treats have been straightforward â a piece of chocolate or a small toy. But those were simpler times. In 2022, advent calendars have gotten quite the [avant-garde makeover](. Just about anything can make its way into an advent calendar Even the wackiest and most unexpected items: - Beef jerky
- Crystals
- Nail polish
- Socks People are drawn to advent calendars for the product samples, value for their dollar, and sheer fun. For businesses, ranging from [Costco]( to yoga company [Alo](, advent calendars are advantageous because: - They allow companies to bundle products together and get them in front of consumers.
- They are a clever marketing tool, drawing eyeballs when consumers unbox them on TikTok. But businesses have still managed to botch their advent calendars [Chanelâs]( $825 advent calendar was lambasted last year for including cheap items like stickers and string bracelets. This year, [Dior]( has been skewered for its $3.5k advent calendar filled with items like a candle lid. It may be the Christmas season â but the calendars can either be a treat, or a trick. [Share on Facebook]( [Share on Twitter]( [Send as email to a friend](mailto:?subject=The%20Hustle%20wrote%20something%20I%20think%20you%27ll%20like...%0A&body=Advent+calendars+get+more+unhinged+each+year%0Ahttps%3A%2F%2Fthehustle.co%2F12212022-Advent-calendars%3Futm_campaign%3DWednesday%2BEmail%26utm_content%3D12212022-Advent-calendars%26utm_medium%3Demail%26utm_source%3Ddaily%0A%0AYou%20can%20subscribe%20with%20my%20link%20here%20to%20get%20the%20latest%20in%20tech%20and%20business%20daily:%0A [View on our website]( AROUND THE WEB ð§ On this day: In 1913, the first crossword, invented by journalist Arthur Wynne, was [published]( on the New York Worldâs âFunâ page. âï¸ Thatâs interesting: How Erwin Perzy, a surgical instrument maker, accidentally invented the [snow globe](. ð Thatâs cool: Musician Evan Greerâs EP â[Automated Christmas Joy](â features holiday songs with lyrics written by ChatGPT. Proceeds benefit nonprofit Fight for the Future, which advocates for the regulation of harmful AI. ð¥ Cure boredom: Make a [drum beat](. ð Aww: And now, [how to pet](. TWEET
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