The Hidden Costs of Low-Converting Emails Iâd like to introduce you to a friend of mine, Csaba Borzasi. You may remember him from his recent episode of Steal Our Winners. Csaba is a veteran marketer & direct response copywriter who's probably best known for his infamous 100-Day Proven Sales Letter Breakdown Challenge on YouTube⦠During which he reverse-engineered 100 proven direct response ads in 100 days, and posted extremely in-depth daily videos to his YouTube channel with his biggest insights. Heâs also worked with over 70+ clients as a copywriter⦠Coached & consulted hundreds of others⦠And helped tens of thousands become better marketers and copywriters, using his no-nonsense, elegant teaching style. Bottom line? Csaba knows this stuff inside out. However, this wasnât always the case⦠especially when it comes to email marketing. You see, when Csaba started his email list, he was trying to do everything âby the bookâ to create a high-converting welcome sequence⦠But no matter what he did, it just wasnât working. Despite carefully following instructions from popular email marketing courses⦠Including things like weaving stories and helpful content into his sequence (to give people value)... And obsessing over every little detail (to make sure everything was perfect)... All he got was crickets, and he was barely scraping by. And no matter what I did, he couldn't figure out why. That is... until he stumbled across an eye-opening insight from the late, great copywriting genius, Gary Halbert, during his 100-day sales letter breakdown challenge. You see... Gary Halbert was a BIG believer in building genuine bonding relationships with readers in your copy... Because the more people felt like they could emotionally relate to you... The more successful your copy was in "shifting" their beliefs... And the more Know, Like, and â most importantly â TRUST you could build with them. And once youâd gain their Trust, they were ready to consider buying whatever you were selling. In fact, Gary called this "Imprinting your reader onto you"... Just like how â in evolutionary biology â newborns automatically "imprint" on the first moving thing they encounter. This is actually a process deeply encoded in our genes⦠And according to Csaba, as soon as he saw Gary mention it, he immediately realized that he could probably apply this to his lackluster welcome sequence! So that's exactly what he did. He spent the next few weeks consuming every training about "Welcome/Onboarding/Indoctrination Sequences" he could get his hands on... And cross-referenced all that info with everything he learned about during his studies in Cognitive Behavioral Psychology. And soon enough, he realized that pretty much NO ONE was talking about combining these two powerful concepts. So one day, he said: "Screw it... let's create a BETTER type of welcome sequence that works" And that's exactly what he did. Over the next few months, he spent close to 100 hours trying to come up with the "perfect" sequence⦠Testing every potential variable he could⦠And conversion-optimizing the HECK out of various prototypes. But ultimately, all that hard work⦠all that "blood, sweat, and tears" were worth it! Because he finally engineered a NEW type of sequence that was working better than anything heâd seen before⦠And â in addition to building Know, Like, and Trust â it was finally generating a healthy amount of sales too! (DESPITE not even aggressively pitching anything in those emails) In fact, the first version of his system has so far generated well over $100,000 for him in directly attributable revenue just from that funnel alone... and transformed his entire business. Why? Because the automated, "fire and forget" nature of this sequence allowed him to build TONS of leverage, and focus on many other business-building activities. (instead of continually putting work into managing the sequence) Even better... He recently used a slightly tweaked version of this sequence in a marketing campaign that got a ridiculous 88.2% open rate, 50.1% CTR, and a 50% reply rate (!) (while making an ROI within 1 day) So as you can see⦠This is a counter-intuitive, but extremely powerful strategy that works wonders⦠And that can empower you to generate significant passive revenue in your business. And the best part? Csaba recently decided to pull down the curtains and reveal his entire system so that you too can use it to grow your business to new heights! He reveals everything in his new book, [The Rapid Lead Activator](=)... Which is all about elegantly âActivatingâ your new leads to read, click, and buy your online products sooner⦠using 5 simple emails you can plug into your email system in no time flat. Iâve seen the book and I can confidently say itâs LEGIT. Even better⦠You can read it in under an hour and itâs super practical too! (including word-for-word scripts and templates you can copy/paste into your email system!) And the best part? [>> Right now, you can grab a FREE by clicking this link]( In fact⦠When you grab the book today, Csabaâs also going to hook you up with 2 exclusive BONUSES: BONUS #1: The 7-Day Rainmaker Email Sequence A complete "plug-n-play" email campaign built specifically to sell digital products & services. Simply grab the "fill-in-the-blanks" templates, customize them to fit your offer, and start sending high-converting emails within minutes. This normally sells for $99 on Csabaâs website, but right now, you can grab it at no charge. BONUS #2: A 39-minute video case study called: âThe Power of Lead Activation: How I got a 72% landing page conversion rate... 50+% email reply rate (!)... and 3.5X ROI in just 3 weeks with a new type of marketing campaign (without using aggressive sales tactics)â This was a breakthrough presentation Csaba did inside Brian Kurtzâs legendary Titans Xcelerator Mastermind⦠And itâs one helluva case study that I guarantee will give you plenty of âAHAâ moments. To claim these 2 exclusive bonuses: 1 - [Simply grab the book HERE](=) 2 - Reply to Csabaâs welcome email Once you do that, heâll unlock those cool bonuses for you. Do yourself a favor and grab this bundle now before Csaba starts charging for it again. To higher profits, Rich Schefren Not A Fan Of These Alerts? If you're not interested in hearing about Csaba's book, use the link below to stop further messages about them. (Don't worry⦠youâll still receive our other emails and training.) 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