NEW EPISODE: Meet David Deutsch’s “magic square”

…The cure for boring copy? New Episode: Meet David Deutsch’s “Magic Square” What if I told you that writing big and bold promises can actually make your copy BOMB? Don’t get me wrong. Big promises are crucial for getting a prospect’s attention. But according to legendary copywriter David Deutsch (the billion-dollar brain behind promos for Agora, Boardroom, and P&G)... they're only half the equation. And without the OTHER half, your copy is guaranteed to flop. You see, the real key to persuasive copy is striking a perfect balance between huge promises... and unshakable credibility. And that's exactly [what]()[David's "magic square" copywriting framework]() is designed to do. With it, you can instantly determine where any piece of copy falls in the promise x believability grid and exactly what you need to transform it from lackluster to vividly compelling. That’s why, in his exclusive interview inside Steal Our Winners, David breaks down the entire framework, including: - 6 techniques that can take any boring benefit and make it impossible for readers to ignore - 9 ways to preemptively counter objections and make bold claims difficult to debunk – with real world examples - How to sneak emotional triggers into your copy without sounding salesy - A storytelling technique for turning dry stats into engaging narratives that keep readers scrolling - How to demonstrate your promise in action... and make your reader feel the results - How to come up with “nigh-unbelievable hooks” that prospects cannot resist - The two-word secret for making any promise feel achievable - Why admitting your flaws can lead to higher conversions - How to use "historical proof" for making any promise feel timeless and trustworthy (If it worked for ancient Greeks, it must work for us) And this is just a handful of the many game-changing insights inside David’s in-depth episode on Steal Our Winners. So if you want to know how to use the “Magic Square” framework to turn lifeless copy into a selling machine… [Watch David’s episode here.]() To higher profits, Rich Schefren Not A Fan Of These Alerts? If you're not interested in hearing about Steal Our Winners releases, use the link below to stop further messages about them. (Don't worry… you’ll still receive our other emails and training.) [Please remove me from receiving alerts about Steal Our Winners releases.]( Legal Disclosures If you're a marketer, this is probably obvious... - Results Are Not Typical -- Stories and results we share often highlight the best outcomes, but may not reflect the average experience. - We Don't Verify Claims -- Claims presented by our partners, friends, or customers are assumed to be accurate, but are not verified in any way. - We Promote Affiliate Offers -- We often get compensated for recommending high-quality products and services from 3rd-parties that we trust. We Respect Your Privacy Strategic Profits occasionally carries advertising for third party services. This may be small ads in emails, or separate promotional emails. By subscribing to our free emails, you are consenting to receive these ads and promotions. Every email has an unsubscribe link that you can click to stop the emails at any time. Third parties provide certain services available on Strategic Profits.com on Strategic Profits behalf. Strategic Profits may provide information, including Personal Information, which Strategic Profits collects on the Web to third-party service providers to help us deliver programs, products, information, and services. Service providers are also an important means by which Strategic Profits maintains its Web site and mailing lists. Strategic Profits will take reasonable steps to ensure that these third-party service providers are obligated to protect Personal Information on Strategic Profits’ behalf. Strategic Profits does not intend to transfer Personal Information without your consent to third parties who are not bound to act on Strategic Profits behalf unless such transfer is legally required. Similarly, it is against Strategic Profits’ policy to sell Personal Information collected online without consent. DANGER: Clicking "Unsubscribe" Will Stop All Emails (Including Product Updates & Alerts) [Manage Preferences]() | [Unsubscribe]( Strategic Profits 104 Little Wood Lane Delray Beach, Florida 33444 United States Delivered By [Keap](