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The iPhone 16 Could Be Better Than You Think

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Wed, Sep 25, 2024 11:33 AM

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The media is getting worried about the iPhone's latest sales numbers. But the recent stagnation is l

The media is getting worried about the iPhone's latest sales numbers. But the recent stagnation is likely an opportunity in disguise... [Stansberry Research Logo] Delivering World-Class Financial Research Since 1999 [DailyWealth] Editor's note: People haven't been rushing to buy the newest iPhone for the past two years. But according to Marc Chaikin – founder of our corporate affiliate Chaikin Analytics – this could be the year that Apple's sales take a big jump forward. In this issue, originally published in the free Chaikin PowerFeed daily e-letter, Marc explains what the financial media is getting wrong about this story... --------------------------------------------------------------- The iPhone 16 Could Be Better Than You Think By Marc Chaikin, founder, Chaikin Analytics --------------------------------------------------------------- Five years ago, the financial media feared a "grim" future for Apple (AAPL)... The tech giant released a poor earnings report in January 2019. Then, the scary headlines began. Here's what Business Insider said after Apple's earnings release at the time... It got worse... Apple's next report that spring gave the media even more ammo to fear the worst for the company. As BBC put it succinctly in this headline from May 1, 2019... News service Bloomberg tends to avoid sensationalism in its headlines. But even it couldn't resist spotlighting Apple's struggles ahead of the October 2019 earnings report... These headlines were all scary at the time. And the media wasn't lying about Apple's numbers... Sales of the company's iconic iPhone fell nearly 14% in 2019. That remains the biggest one-year drop in sales in the smartphone's history. However, like the media often does, it went too far in its quest for "clicks"... The coverage painted the sales decline as a looming disaster for Apple. But it wasn't. --------------------------------------------------------------- Recommended Links: [Stock Warning: 90 Days to Move Your Money]( It doesn't matter if you have money in the markets or are waiting on the sidelines. The short period we are about to enter could have the power to make – and destroy – fortunes. And what you do in the next 90 days could determine your financial success for the next decade. [Here's what's happening and how to prepare](. --------------------------------------------------------------- ['Wheels Are Falling Off' the U.S. Stock Market]( Today, analyst Dan Ferris is back to issue a new warning. He says what's coming next to the U.S. economy could be much worse than anything he has predicted before. And this time, he says, "The trouble is coming straight for Nvidia and the AI market." [Click here to see why](. --------------------------------------------------------------- As always, context matters... Apple's 2019 numbers only looked weak compared with 2018. Sales of the iPhone had jumped 18% that year. They'd hit a then-record high of about $165 billion. After such a great year, it makes sense that iPhone sales would pull back a bit. The media feared the worst. But a sales decline doesn't always signal the end of the world. In fact, Apple's iPhone sales in 2019 still topped the 2017 numbers. Millions of people simply loved their existing iPhones from the 6, 7, and 8 series at the time. And the newest models – the XS and XR – didn't entice enough folks to pay for an upgrade. But that's OK... Apple's iPhone is as close to a necessity as you'll find in our tech-centric world. And it was only a matter of time before people would want a new model. You see, tech products go through "cycles"... For example, VCRs exploded in popularity in the 1980s. By the late 1990s, sales plunged as folks switched to DVD players. And then DVD players went through their own sales boom. Today, we're seeing the same process continue... just over a much shorter time frame. Now, products go through different generations. If the popularity of one model booms, a company's sales tend to stagnate for the next few years. That's because folks are still using the popular model and don't want to upgrade yet. It's exactly what happened with the iPhone... Sales fell another 3% in 2020. But then, they exploded almost 40% higher in 2021. Then, they jumped 7% more in 2022. You can see what I mean in the chart below... In other words... Apple's future was nowhere near as "grim" as the media feared. Sure, the company endured a short-term slump in 2019 and 2020. But the next year, sales ripped higher. And over the long run, the trend is still up. We can see that uptrend through the three-year average of iPhone sales. That's the orange line in the above chart. Here's why this story about Apple's past is so important... A similar setup is developing right now. Sales of the iPhone surged in 2021 from the year before. But they've stayed mostly flat over the past two years. And the media is getting worried again about the company's latest numbers... In the second quarter of this year, iPhone sales dropped more than 10% year over year. That's the steepest quarterly decline since the end of 2020. But to me, the recent stagnation signals an opportunity... A ton of folks will soon want to upgrade their iPhones. That means we're about to enter the next "up" phase of the iPhone's product cycle. Many people still use an iPhone 12 today. That model came out in late 2020. And it made up 73% of iPhone sales in 2021 (about 10% more than the iPhone 11 the previous year). The company last experienced a big sales jump three years ago. That's usually how long folks wait to get the next model. The timing is perfect, too... Apple unveiled its new lineup of iPhone 16 models at its annual release event earlier this month. These smartphones will feature a ton of upgrades – including new artificial-intelligence features. Enthusiasts also like the bigger screen size, improved battery life, and new camera controls. The iPhone 16's launch is obviously great news for Apple. And now, the stock has recently flipped to a "bullish" rating in my Power Gauge system. This is a tool we use at Chaikin Analytics to gather a wide array of investment fundamentals, technicals, and more into a simple, actionable rating such as "bullish," "neutral," or "bearish." Take a look at what it's saying now... As you can see, Apple has held a "neutral" rating for most of the year. However, with the recent "bullish" rating, that means the Power Gauge now sees upside ahead for the stock. Folks, I'll be keeping an eye on Apple. And I recommend you do the same. Good investing, Marc Chaikin --------------------------------------------------------------- Editor's note: Marc also has his eye on another opportunity underway in the markets... In short, it has to do with potential massive gains – for certain stocks – in the wake of the Federal Reserve's historic interest-rate cut. Sure, many investors are now expecting big gains overall... but the market implications surrounding the cut aren't as simple as you might think. That's why Marc just went on camera to share all the details... and to explain the exact moves you should make to position yourself now. [Click here to watch his presentation](. Further Reading Another dominant global brand recently saw its stock jump more than 20% in one day. After a move like this, it's easy for investors to assume they missed the rally. But more than three decades' worth of data tells us that isn't the case... [Read more here](. "Right now, the legendary Warren Buffett's Berkshire Hathaway has a cash problem," according to Marc. The S&P 500 has been making new highs in 2024. That means we should take a lesson from this company's cash hoard: If you're sitting on the sidelines, you may be missing out on the market's next move higher... [Learn more here](. --------------------------------------------------------------- [Tell us what you think of this content]( [We value our subscribers' feedback. To help us improve your experience, we'd like to ask you a couple brief questions.]( [Click here to rate this e-mail]( You have received this e-mail as part of your subscription to DailyWealth. If you no longer want to receive e-mails from DailyWealth [click here](. Published by Stansberry Research. You're receiving this e-mail at {EMAIL}. Stansberry Research welcomes comments or suggestions at feedback@stansberryresearch.com. This address is for feedback only. For questions about your account or to speak with customer service, call 888-261-2693 (U.S.) or 443-839-0986 (international) Monday-Friday, 9 a.m.-5 p.m. Eastern time. Or e-mail info@stansberryresearch.com. Please note: The law prohibits us from giving personalized financial advice. © 2024 Stansberry Research. All rights reserved. Any reproduction, copying, or redistribution, in whole or in part, is prohibited without written permission from Stansberry Research, 1125 N Charles St, Baltimore, MD 21201 or [stansberryresearch.com](. Any brokers mentioned constitute a partial list of available brokers and is for your information only. Stansberry Research does not recommend or endorse any brokers, dealers, or investment advisors. Stansberry Research forbids its writers from having a financial interest in any security they recommend to our subscribers. All employees of Stansberry Research (and affiliated companies) must wait 24 hours after an investment recommendation is published online – or 72 hours after a direct mail publication is sent – before acting on that recommendation. This work is based on SEC filings, current events, interviews, corporate press releases, and what we've learned as financial journalists. It may contain errors, and you shouldn't make any investment decision based solely on what you read here. It's your money and your responsibility.

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