Brand Saga: Tang’s 10-year-old journey of adding magic to water; Case Study: How Volvo CE lockdown campaign created positive conversations and more | Social Media Newsletter

[-]( [Brand Saga: Tang’s 10-year-old journey of adding magic to water]( Tang cruised through the Western coast to find its place on the Indian land years ago. This week, we explore the Tang advertising journey imbibing flavored commercials with a dash of quirk. [READ MORE]( [-]( [Case Study: How Volvo CE lockdown campaign created positive conversations]( The Volvo CE lockdown campaign #CaseStudy focuses on how the brand leveraged wordplay to create positivity while generating social media conversations & engagement a [READ MORE]( [-]( [Influencer Marketing takeaways from the Lockdown period]( Amit Mondal, Pulpkey shares learnings and influencer marketing takeaways from his time during the lockdown. a [READ MORE]( [-]( [Brands make a debut on Instagram Reels]( Welcome to the opening night of branded Instagram Reels, today’s show will feature brands that have made the most of this old but new format within a day of its launch. a [READ MORE]( [-]( [Let’s not go back to normal, Durex says in new campaign]( In a new video campaign, Durex calls for people to have better, safer sex and not repeat the old normal where stereotypes ruled the game. a [READ MORE]( [-]( [Biba releases film to spread awareness around domestic violence under lockdown]( To highlight the concerns around domestic violence under lockdown, Biba collaborated with Give India and Majlis Manch to release a film. a [READ MORE]( [-]( [Facebook introduces Journalist Registration]( Facebook is rolling out the ability for people who work at news organizations to register as a journalist on Facebook, which would give them access to benefits, tools, and features built with journalists’ needs in mind. a [READ MORE]( [-]( [Diageo India appoints Deepika Warrier as CMO]( Deepika Warrier joins Diageo after spending over two decades at PepsiCo, where she held key positions including. a [READ MORE]( [-]( [Agency Feature: Cat’s Pajamas]( It all began in Mumbai city 6 years ago on a rainy afternoon with two steaming cups of expresso – one ours, one that of a confused client. All it took were two leaps of faith, one from both sides of the table. a [READ MORE]( [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 • [View Online]( • [Unsubscribe]( Copyright -SocialSamosa Media LLP Click to [Unsubscribe](