🧠 The entrepreneur’s ultimate reading list

Handpicked by Shopify’s CEO and top marketers.  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ [Shopify Logo] [Shopify Logo](  [Start free trial]( [Talking Shop]( September 03, 2024 What's inside: [alt_text]  [Essential reads from Shopify’s founder.]( [alt_text]  [Marketing leaders share the resources that have helped them.]( [alt_text]  [Inspiring stories about how failure can bring success.]( [igniting-entrepreneurship] FOUNDER RECS Shopify CEO Tobias Lütke’s Favorite Startup Books For Tobi, a programmer-turned-entrepreneur, books helped him refine his business acumen and leadership. Here are his favorites. [Get the list]( IGNITING ENTREPRENEURSHIP 📈 Failure: Just a part of the process Almost a quarter of US entrepreneurs already have one failed business. Globally, this number rises to 40%. Failure isn’t the end. Just ask entrepreneurs Wil Yeung and Nick Bare. [Read their stories]( [how-to-become-an-entrepreneur] MARKETING 18 Must-Read Articles (Recommended by Shopify Marketers) Shopify’s in-house marketers share the essential articles and videos that have helped them become leaders in the fields of email marketing, SEO, and more. [Check them out]( [business-ideas] BOOKS The 33 Best Business Books For Entrepreneurs in 2024 From modern titles such as Atomic Habits to 20th-century works on making financial decisions, this list includes summaries of each book to help you find a match. [View the list]( LEARN WITH SHOPIFY 🎦 Your ecommerce education on your terms The Learn With Shopify YouTube channel is home to hundreds of videos aimed at helping your small business take on big goals. With tutorials, guides, and advice, there’s no better place for an on-the-fly education. [Explore the videos]( Shopify empowers independent business owners everywhere Try Shopify for free, and explore all the tools and services you need to start, run, and grow your business. [Start free trial]( [Facebook]( © Shopify, 15‍1 O'Con‍nor Str‍eet, Gro‍und fl‍oor, Ot‍tawa ON, K2P 2L8 [Unsubscribe](  [Manage your preferences](