🌎How to Climb to the Top 10 Search Results Without SEO Expertise 🌎

[pry] How to Promote your Website to the Top 10 Search Results Without SEO Expertise Ratatype team shared a solution to a complicated task: promote two new websites to the foreign market on a shoestring budget, without speaking the market's languages. Does it seem impossible? Well, it's not! Research and Goal Setting The first step was thorough industry research and determining the target region(s). We started by answering these questions: Where do we want to promote our business: just our market or also foreign markets? Are there any potential customers in the region? What is the size of the target audience? Are there any local communities? What are the competitors in the industry and their characteristics (distinctive features, positioning, popularity, etc.)? You can set your goals based on the collected data and competitor analysis. In Ratatype's case, we aimed at 10,000 users per week for both projects. [Check the plan]( Creating a Website Promotion Plan As we were done with goal setting, we decided to devise a specific action plan. We made sure to focus on both the big picture and minor details, and so should you :) Here's how we used Serpstat tools for our research: Finding Competitors in Search Results To identify our competitors in organic search results, we typed the domain address into the Serpstat search bar, selected the region, and clicked "Search." Then, we went to Domain Analysis → SEO Research→ Competitors, where we got the list of all competitor websites: We also checked the competitors' graph in the Domain Analysis → Overview to determine how relevant the competitors are to our website. The data is based on similarities in semantic structure and level of visibility in the search engine results. Basically, the closer the domain is to our website, the more relevant of a competitor it is. Next, we added competitors to the table, including all the necessary metrics: [Read the article]( Competitor analysis Then, we took each competitor from the table and checked it with Serpstat to see the primary metrics of the website. First of all, we paid attention to the vital SEO indicators, which we found in the Domain Analysis → Overview: Here we received a summary of all available SEO (and PPC) data on our competitor, including keywords, best-performing pages, its competitors, backlinks, etc. Each section is clickable and transferred us to a more detailed report. When we analyze our competitors to learn how to outperform them, it's vital to identify their linkbuilding strategy. Let's say competitors have a lot of links from forums - that means they use crowd marketing. Take a look at this example of a competitor backlink profile analysis. We went to the Backlink Analysis → Referring Domains and received a list of all domains that refer to it (link donors). Next, we checked the Backlink Analysis → Anchors report to see the competitor's backlink anchors. Here we collected some ideas for our own anchor list: I hope you found Ratatype's experience helpful! Discover the next steps and more valuable insights in the article: [Read the article]( Want to know how to get the most out of Serpstat for your tasks? Leave a request for the personal service demonstration, and our experts will advise you on the development of your project, share training materials, and offer test access to Serpstat! [Request demo]( Serpstat – All-in-one SEO platform You received this letter because you filled out a subscription form on the Serpstat blog or when registering with the service. Follow us on social media to keep up with our latest news and updates. If you are no longer interested, you can [unsubscribe]( :( [pry]