Newsletter Subject
Why you should sell your product before it’s even built
From
sellyourservice.co.uk
Email Address
michael@sellyourservice.co.uk
Sent On
Wed, Sep 4, 2024 05:07 PM
Email Preheader Text
Ever thought about selling a product before it even exists? If you’ve heard of platforms like K
HTML
Ever thought about selling a product before it even exists? If youâve heard of platforms like Kickstarter or Indiegogo, you know the concept: people invest in a product before itâs live. Every successful product Iâve launched has followed this same principleâI sell them before I build them. To many, this seems counterintuitive, even impossible to grasp. But if youâre thinking of starting an agency or pivoting your current offering, hereâs what most people do wrong. They spend endless hours building systems, processes, and workflows, essentially constructing the machine before theyâve made a single sale. This is a colossal waste of time. Instead, find your audience and act as if the product is already built. Skip ahead and behave like everything is ready to go. I suspect the reason so many people focus on building before selling is that itâs a way to avoid the hardest partâactually selling it. How often have we poured time and energy into creating a program, product, or app, only to struggle when itâs time to bring it to market? When sales donât happen, we blame the product, but thatâs rarely the issue. People will buy things before theyâre built. Think about it: when you build a house, you pay for the land and expenses upfront before the house is constructed. When you buy concert tickets, youâre often paying months or even years in advance, long before the show is finalised. In some cases, the album thatâs being promoted hasnât even been released yet. The key is to act like your product is already built and make the sales first. Get people to commit their money, and then go, âWow, now I need to deliver something.â People arenât expecting a fully finalised product right out of the gate. Think of it like a magazine that comes with a piece of a model airplane each issue. You donât have to give them the whole plane at onceâsell it piece by piece, build it as you go, and refine it along the way. This approach is not only effective but incredibly profitable. So, are you ready to sell before you build? Have courage, commit and take action. P.S. Hereâs some more ways I can help your funnel business grow. 1. Claim your 30 day free trial of the most powerful marketing, sales and content platform on the planet PLUS get my training, funnels and automations [included here](. 2. Buy the book [Sell Futures, Not Features](. It'll help you turn your products and services into compelling âmust buyâ items 3. Subscribe to the [YouTube channel]( 4. Watch our free training on [how to do $10,000 a month]( in recurring revenue selling funnel and agency services Copyright © 2024 Sell Your Service, All rights reserved. Our mailing address is:
michael@sellyourservice.co.uk Want to change how you receive these emails?
You can [unsubscribe from this list.](
EDM Keywords (79)
wrong
ways
way
unsubscribe
turn
time
thinking
suspect
struggle
starting
show
services
service
selling
sell
sales
refine
receive
reason
ready
rarely
promoted
products
product
principle
pivoting
piece
people
pay
often
need
month
money
market
many
make
magazine
made
machine
list
like
launched
land
know
key
issue
indiegogo
house
help
heard
happen
grasp
go
give
followed
finalised
features
expecting
even
energy
emails
effective
creating
constructed
commit
comes
change
cases
building
build
bring
blame
avoid
audience
approach
app
along
album
agency
act