Just in: 6 Ways to Drive Customer LTV

Our latest ebook on driving customer engagement is out now. [Segment]() [hero image]() Why is customer lifetime value an important metric in planning for business growth? As your business makes budgetary decisions for this upcoming year, calculating LTV into the equation can give you a deeper understanding of your customer and showcase business health to potential investors. In our latest guide, we discuss: - how to calculate LTV - why it’s important to measure success - six key strategies to drive that success across your marketing and customer engagement campaigns [Get your copy here→]() [Download my guide]() © 2022 Segment.io, Inc. All Rights Reserved. 101 Spear Street Floor 1, San Francisco, CA [View in browser]( · [Unsubscribe]( · [Privacy policy]()