🔍 Cosine similarity for ecommerce SEO

Plus, TikTok ban uncertainty, internal links and SEO, PPC keyword research and more. [View in browser]() | [Share]() Nov 08, 2024 [Search Engine Land]() Want to enhance the relevance of your ecommerce content and help make it easier for Google to recognize and rank your pages? Great. Let’s talk about cosine similarity. Actually, I’ll let Search Engine Land contributor Chris Long do that – because he does a brilliant job of it in [How to leverage cosine similarity for ecommerce SEO](). Go geek out on his latest article. Now. BTW, Long will be joining me for one of our fun and interactive Coffee Talks (along with Dawn Anderson) next week at SMX Next on SEO challenges and opportunities. Find out more about [SMX Next agenda here]() – or [register for free here]() if you’re ready to learn all the latest trends and tactics in SEO and PPC. Danny Goodwin,Editorial Director [Kinsta-20241104-300x250-1]() SEO [How to leverage cosine similarity for ecommerce SEO]() [Cosine-similarity]() Understanding the concept can help you optimize ecommerce content for better alignment with Google's AI-driven search, boosting visibility. PPC [TikTok ban faces uncertain future under Trump’s return]() [TIkTok-ban-in-the-united-states]() Trump’s shift on TikTok’s potential ban could impact the app’s future in the U.S., creating uncertainty for advertisers targeting its 170 million American users. SEO [Internal links and SEO: Best practices, examples and tips]() [Internal-links-for-SEO-Best-practices-FAQs-and-examples]() Improve user experience, optimize navigation and increase engagement with an SEO-friendly internal linking structure. PPC [Amazon Today: A new frontier for brick-and-mortar]() [Feedonomics-20241007]() How Amazon Today is making instant commerce possible with Same-Day Delivery and in-store pickup fulfillment for local stores. MarTech buyer's guides [Compare 11 top marketing automation platforms]() [Marketing-automation-buyers-guide]() Get the inside scoop on selecting the right marketing automation platform for your team with our free guide comparing features, capabilities, leading vendors, and in-depth AI coverage. PPC [PPC keyword research: What you need to know]() [A-guide-to-keyword-research-in-PPC]() Here's how to select the right keywords, use match types effectively and refine your strategy for optimal ad performance. [smxnext24_300x250_nextweek_static]() PPC [Meta adds ‘automatic adjustments’ to ad accounts, raising concerns]() [6-advanced-yet-missing-KPIs-to-track-Meta-Ads-success]() Meta's 'automatic adjustments' allows its system to make campaign changes without explicit advertiser consent. SEO [Organic traffic benchmarks report for 2024]() [Download-the-benchmark-report-1]() Comparing your enterprise website’s organic performance to the latest SEO benchmarks is the best way to contextualize YTD data and adapt strategies to maximize results. SEO [Google’s next algorithm update is coming soon, but don’t expect to recover lost traffic]() [google-logo-ripped-apart-1920]() Google held a web creator event yesterday, where engineers and executives spoke directly to creators who had ranking declines. Free online training [[NEXT WEEK] Don't miss the final SMX event of 2024!]() [PlusCompany_20241029]() Keynotes on 2025 must-know SEO and PPC trends. Expert-led sessions on GEO, genAI, PMax, and more. Live Q&A. Community meetups. SMX kicks off next week… will you be there? [See the agenda]() From MarTech - [Is product-led growth a GTM silver bullet?]() - [AI-powered martech news and releases: November 7]() - [How to revolutionize your market segmentation with genAI]() - [Why B2B CMOs are frustrated with ABM platforms]() - [What makes content go viral, backed by research]() [bit.ly/SELdailynewsletter]() Connect with us! [LinkedIn]() [Twitter]() [Facebook]() [Email]() [Search Engine Land]() Reach the Search Engine Land community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2024 Search Engine Land is a Trademark of Semrush Inc. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()