🔍 SEO: I guess this is growing up?

Plus, Decoding GSC crawl stats, SEO impact of interstitials, AI in advertising, Google Ads Change Who Pays and more. [View in browser]() | [Share]() Oct 07, 2024 [Search Engine Land]() The great and powerful Philipp Götza is back with his latest (and greatest?) Search Engine Land article yet – [SEO grew up, a lot of SEOs didn’t](). Go read it. It’s fantastic. In honor of his opus on SEO growing up, I asked ChatGPT to help write some lyrics inspired by his article and blink-182’s 1997 classic, “Damnit.” Here you go: It’s alright, I get itWe’re stuck in this mindsetWe try to cut cornersThinking no one will notice But now it’s changingThe old tricks aren’t workingThe algorithm’s shiftingAnd everything’s breaking down We used to fake itAnd hope we could make itSkipping the detailsNow it’s starting to derail We’re losing, we’re fallingNo one to stop usBut if we keep stallingWe’re crashing right now And it’s happened once againWe’ve hit the same dead endWe cheat and then pretendLike nothing’s gonna change, my friendBut now we’ve gone too farIt’s getting way too hardTo fix this all aloneWell, I guess this is growing upWell, I guess this is growing up Danny Goodwin (and ChatGPT),Editorial Director [Feedonomics-20241007-NL]() SEO [SEO grew up, a lot of SEOs didn’t]() [SEO-grew-up-a-lot-of-SEOs-didnt]() Navigate the industry's maturity crisis with the right mindset. Learn to create value, not just optimize, for long-term success. SEO [Decoding Googlebot crawl stats data in Google Search Console]() [googlebot-1920]() Dive into the lesser-known Crawl Stats reports, plus how to monitor Googlebot activity and identify actionable insights for enterprise sites. SEO [The SEO impact of interstitials, before and after]() [The-impact-of-interstitials-before-and-after]() What type of impact do interstitials or pop-ups have on search? Dive into this case study to see their effect on organic traffic value. SEO [Optimizing Largest Contentful Paint: 5 tips for a faster website]() [DebugBear-20240924]() Learn new techniques to speed up your website and pass Google’s Core Web Vitals assessment. SEO [Organic traffic benchmarks report for 2024]() [Download-the-benchmark-report-1]() Comparing your enterprise website’s organic performance to the latest SEO benchmarks is the best way to contextualize YTD data and adapt strategies to maximize results. PPC [How AI is advancing advertising and changing consumer engagement]() [SEL-Blog-2024-09-03T025917.509]() James Murray of Microsoft explains how AI-powered search engines are revolutionizing users interactions & highlights the opportunity for advertisers. [Search-Logistics-20241007]() SEO [Change Who Pays: New Google Ads process for client account transfers]() [google-ads-data-stream-1920]() You will no longer have to contact your Google Ads support team to transfer client accounts to another agency. Brand marketing [The secrets of top performing brands]() [Brand-rankings-report-download-now]() Marigold surveyed 21,700 consumers, ranking 200 top brands on personalization, experience, trust, and loyalty. Learn how brands like Walmart, Sam’s Club, and CVS are dominating the leaderboard. PPC [Google’s Ads Data Hub: What you need to know]() [Google-Ads-Data-Hub]() Explore Ads Data Hub – Google's tool for privacy-centric advertising insights, data integration, campaign optimization and more. Free online training [Psst! You're the FIRST to see the SMX Next agenda.]() [teamwork-meeting-collaboration-ss-1920_xrmakr]() 2025 trends keynotes. Expert-led sessiosn on GEO, genAI, PMax, and more. Live Q&A. Community meetups. The SMX agenda is live – see what’s in store, then grab your free pass and join us online November 13-14! [See the agenda]() From MarTech - [The latest jobs in martech]() - [Zeta Global unveils connected mobile experience and AI agents]() - [Bluecore moves into experimentation]() - [Email deliverability: What you need to know]() - [What Oracle’s exit from advertising means for the adtech space]() [bit.ly/SELdailynewsletter]() Connect with us! [LinkedIn]() [Twitter]() [Facebook]() [Email]() [Search Engine Land]() Reach the Search Engine Land community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2024 Third Door Media. All rights reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()