🔍 Unlock AI's potential in paid media creative

Google Ads API V17_1, Enterprise SEO, auto-selected photos come to LSA, Google recovers from reporting glitch and more. [View in browser]() | [Share]() Aug 09, 2024 [Search Engine Land]() Harnessing the potential of AI while maintaining a human touch helps advertisers create more efficient and effective paid media campaigns. When embraced, AI is a time-saving tool helping teams keep up with the volume of options and audience demands, while maintaining human oversight and guidance. In [Unlock AI’s potential in paid media creative](), Search Engine Land contributor Kerri Amodio details why there is a need for AI and the process it takes to ensure it’s significantly elevating your groundwork. Anu Adegbola,Paid Media Editor [CallRail-8-5-24-300x250__G2-infographic]() PPC [Unlock AI’s potential in paid media creative]() [Unlock-AIs-potential-in-paid-media-creative]() A look at the latest AI-driven advancements in PPC and creative design to optimize ad performance and engage your audience effectively. PPC [Google Ads API v17_1 introduces new features and enhancements]() [SEL-Blog-88]() Advertisers can now generate shareable ad previews, remove automatically created assets, access offline conversion diagnostics and more. SEO [The design thinking approach to enterprise SEO]() [The-design-thinking-approach-to-enterprise-SEO]() Here’s how to create user-focused, technically feasible solutions for your enterprise site that drive long-term growth and search visibility. Analytics & conversion [Position-less Marketers Empowered to Bring the ‘Personal Shopper’ Touch to Online]() [Optimove-Hyper-personalized-Marketing]() The Position-less Marketer is fueled to deliver hyper-personalized experiences online at the speed of a consumer's interaction with the brand. MarTech presents [Revolutionize your content with AI and automation]() [MarTech-event-save-your-spot]() It’s time to ignite a content revolution. This isn’t just about creating more content. It’s about creating better content that drives results. PPC [Google enhances Local Services Ads with auto-selected photos]() [SEL-Blog-87]() Automatic photo selection for Local Services Ads, aims to boost engagement and ad rankings for businesses that upload high-quality, images to their profiles. [smxmc24_300x250_gen_b_299]() PPC [Google Ads recovers from major reporting glitch]() [SEL-Blog-84]() The glitch exposed some advertisers to others' data & some couldn't edit product groups. Most services are now restored and credits promised to those affected. MarTech intelligence reports [SEO market trends]() [Download-our-guide-to-top-SEO-platforms-800x450.jpg]() This guide covers the key trends reshaping the SEO landscape, including the impact of generative AI and includes in-depth profiles of 16 top SEO platform vendors. Analytics & conversion [The quickstart guide to marketing automation]() [Quick-start-stopwatch]() Start simple, get organized, and take proactive steps to unlock the power of marketing automation for your business. SEO [What is generative engine optimization (GEO)?]() [What-is-generative-engine-optimization-GEO]() Understand what GEO is, how it's revolutionizing digital marketing and key strategies to optimize for AI-driven search. Search Engine Land Awards [Earn the right to call yourself an "award-winning" marketer]() [sela24_1920x1080_d3-2]() The final deadline for the 2024 Search Engine Land Awards is coming up at the end of this month. Join the ranks of award-winning brands, agencies, and search marketers from around the world… learn more and submit your application today! [Enter today]() From MarTech - [Retail media networks and advertisers going from guesswork to growth]() - [AI-powered martech news and releases: August 8]() - [How to leverage the 80/20 rule for martech efficiency and ROI]() - [Why first-party data still reigns even with Google keeping third-party cookies]() - [What the composability revolution means for CDPs]() [bit.ly/SELdailynewsletter]() Connect with us! [LinkedIn]() [Twitter]() [Facebook]() [Email]() [Search Engine Land]() Reach the Search Engine Land community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2024 Third Door Media. All rights reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()