A Day in Hell - your local road to Roubaix

Plus new arrivals and the return of the Rapha Prestige. 16 - 17 APRIL A DAY IN HELL This weekend, Rapha’s ode to the road to Roubaix is taking place across the world as we challenge you to take on the cobbles, climbs and mixed terrain of your local route before setting down to watch the pros in action. For more on local routes and where to watch the race, click the link below. It’s going to be a hell of a weekend.  [FIND A RIDE]( READY FOR ROUBAIX "I love this race. A flat race can be super boring, usually when you see a flat stage on TV you only watch the final 20k, but Roubaix is different. It’s one of the only flat races that everyone wants to see from the beginning because anything can happen. I love the cobbles, too. It’s weird because I always kind of want them to be over but I also feel like I can push a little bit more. That’s what I really like about this race." - Tanja Erath NEW IN THIS WEEK Whether you’re gearing up for an off-road weekend adventure, or focusing on your fastest rides yet, get ready to ride with our newest arrivals. Highlights this week include the all-new L39ION of Los Angeles kit, as well as new additions to our Core and Explore collections. [SHOP NOW]( [Men's Explore Long Sleeve Pullover](   [Men's Explore Long Sleeve Pullover]( [Men's Legion Pro Team Aero Supporters Jersey](   [Men's Legion Pro Team Aero Supporters Jersey]( [BUY NOW]( [BUY NOW]( ADVENTURE. TEAMWORK. RESILIENCE. RAPHA PRESTIGE Gather your team to take on a day of testing terrain and stunning scenery in a riding challenge like no other. The Rapha Prestige is all about working together to stay together, pitting you and your teammates against an unmarshalled adventure that must be started, and finished, together.  [FIND OUT MORE]( RAPHA + BREMONT MBIII  Much like Rapha, Bremont was borne out of a passion for boundary-breaking design that stands the test of time. We’ve partnered with the luxury British watchmakers to make the ultimate chronometer for cyclists, available exclusively to our RCC members. These unique products, alongside our global community, organised group rides and club events, are just some of the benefits of being a part of the RCC. [FIND OUT MORE]( [JOIN THE CLUB]( [Photography Credit Jimmy Smith] SWENSON TAKES SEA OTTER After missing out on the Olympics, Santa Cruz htSQD rider and Rapha ambassador, Keegan Swenson has had fire in his belly. And last weekend, he made a red hot start to the Life Time Grand Prix, taking the win at Sea Otter. “I love the mix of disciplines in the Grand Prix series, I think it will really showcase who the best riders in North America are. I am stoked to be able to kick off the series with a win, and the valuable points that come along with it. It definitely gives me a bit of momentum going into the season. You never know what will happen down the road so you need to take full advantage of every race start.” [Photography Credit @Its_Jimmy] THE MTB MOBILE CLUBHOUSE Since our earliest days, the Mobile Clubhouse has been a part of Rapha’s DNA. And for the first time, we’ve got a dedicated mountain biking MCH that’ll be touring the trailheads of North America this season. Run by expert barista, riding enthusiast and all-round great guy Jimmy Smith, he’ll be handing out coffee, hosting group rides and talking you through our latest products at select events across the continent. [FIND OUT MORE]( [Facebook]( [YouTube]( [Instagram]( [View in web browser]( [Click here]( to update your language and communications preferences or unsubscribe. Telephone: [+44 (0) 207 485 5000](tel:+4402074855000) | Email: enquiries@rapha.cc Rapha Racing Ltd is registered in England & Wales. Registered number: 04849594. Registered office: Imperial Works, 18 Tileyard St, London N7 9AH, United Kingdom. [Privacy Policy]( | [Cookies](