Also... Totally Dazzled; Ecom Q2 traffic; Steve Case; Great Idea; = Podcast; Webinar U [Read the Practical Ecommerce history](3D"5EcnM%5Ej6bcz=)= [View in browser](3D")= p> = d> 3D"5EcnM%5Ej6bczaDA6jvkvy%7C=
= > June 24, 2024= Today's = sponsor: [3D"Inventory](3D"https:=)= tr> = > [Amazon Mid-2024: Ea= rnings, Overview](3D"=)= > [Amid the hoopla surrounding next month=E2=80=99s P= rime Day, it=E2=80=99s worth remembering the marginal impact of that event = on Amazon=E2=80=99s overall financial performance. Measured by bottom-line = profit, Amazon in 2024 is mostly a cloud computing company.](3D"5EcnM%5Ej6bczaEs6jvkvy%7C=) [Yet millions of merchants and consumers rel= y on Amazon=E2=80=99s marketplace.](3D"5EcnM%5Ej6bczaE%5Eqjvkvy%=) = [= [3D"Amazon]](3D"5EcnM%5Ej6bczaE%5E6jvkvy%=) 3D"5EcnM%5Ej6bczaE%5ELjvkvy%=3D"[What follows is our analysis of the company=E2=80=99s overall fin= ancial performance and its plans for shoppers, sellers, logistics, and more= .](3D"http=) [Assessing Amazon= =E2=80=99s financials requires a bit of scrutiny. The company, famously opa= que for what it discloses (and doesn=E2=80=99t disclose), operates three co= mponents.](3D") [The fi= rst is physical and digital goods that it carries as inventory and sells di= rectly to consumers either online or through its physical outlets such as W= hole Foods Markets. Amazon calls this component =E2=80=9CProduct sales.=E2= =80=9D](3D"=) [Next i= s what the company calls =E2=80=9CService sales.=E2=80=9D It consists of co= mmissions from its massive marketplace and related fulfillment, shipping, a= nd advertising revenue. Grouped into Service sales are Prime membership fee= s and, notably, fees to Amazon Web Services, its monster cloud-computing di= vision.](3D"=) [For purposes of this art= icle, however, AWS is a separate component given its size and profitability= .](3D") [Read article >](3D"5EcnM%5Ej6bczaEyLjvkvy=)3D"= = > A Message fro= m Inventory Planner by Sage [Inventory Plan= ning 101: Forecast, Costs, More](3D"=) = div> [3D"Inventory](3D"5EcnM%5Ej6bczaDBqjvkvg")= [Sign up for Inventory Planner by Sage's free virtual seminar, "How = to Master the Basics of Inventory Planning." Discover how to reduce excess = stock, eliminate stockouts, and improve cash flow. Learn common pitfalls, i= nsider tips, storage optimization. Free recording. Register today >](3D"5EcnM%5Ej6bczaDB6jvkvg")= = dy> = div> [Keyword Dens= ity Matters in SEO](3D"5EcnM%5Ej6bczaDDqjv=) ["Keyword stuffing" is a discarded optimization tac= tic. Leaked Google documents suggest otherwise. Read article >](3D"5EcnM%5Ej6bczaDD6jvkvy%7C=)= > = tr> [Charts: Top Ecommerce Sites by Traffic, Q2 2024](3D"=)= [Amazon is dominant worldwide, in the U.S., and in = many countries in which it operates. Read article >](3D"5EcnM%5Ej6bczaDEajvkvy%7C=) =
= d> [Merchants Weigh In on Payment Processing=](3D"=) [J.D. Power surveyed SMB merchants as to their sati= sfaction with payment processors. Here are the results and our analysis. Read article >](3D"5EcnM%5Ej6bczaErLjvkvy%7C=) = tr> [Stay-at-home Moms Drive Totally Dazzled](3D"=)= [In 2012, Natalie Mounter was a new mom looking to = work from home. Other moms had the same goal. Read article >](3D"5EcnM%5Ej6bczaEvLjvkvy%7C=) = 8202; Fr= om the Archive: January 2015 [Steve Case on SMB Ecommerce; BigCommerce Investment](3D")= > [Steve Case, the co-founder of America Online, is a= n Internet visionary. In 2013 his private equity firm, Revolution, invested= $40 million in BigCommerce... Read article >](3D"5EcnM%5Ej6bczaEv6jvkvy%7C=)= p> = > =F0=9F=94=A5 Today's Great Ecommerce Idea = Grow with Affili= ate Marketing "Start an affiliate marketing program to drive sales without upfront costs.= Reward affiliates with commissions based on performance, ensuring a low-ri= sk and high-reward marketing strategy." - Natalie Mounter, President, T= otally Dazzled [=F0=9F=8E=99=EF=B8=8F Ecommerc= e Conversations Podcast](3D") [Natural Dog CEO Is an Acquisition Entreprene= ur](3D"5EcnM%5Ej6bczaDELjvkvy=) [Colombia Sales Team Fuels B2B Supplier=](3D"5EcnM%5Ej6bczaEsajv=) = [Subscribe](3D"5EcnM%5Ej6bczaDFqjvkvg") to the podcast.= an> =F0=9F=8E=AF Industry IQ = tr> Resources from our advertisers. [Digital Acce= ssibility with the UserWay Widget](3D"5EcnM%5Ej6bczaDF6jv=) = r> = [= =F0=9F=8E=93 Webinar U](3D"5EcnM%5=)= an> Instant 30-= minute video + ebook. [The Profitable Seller: Mastering Amazon FBA](3D"=) = e> [3D"Facebook"](3D"=) [3D"Twitter"](3D"5EcnM%5Ej6bczaEfajvkvg") [3D"LinkedIn"](3D"=)= >= y> You are receiving this email because you op= ted on our website to receive the Practical Ecommerce newsletter. You can unsubscribe or update your email address at anytime. Was this email forwarded to you? [Subscribe here](3D"5EcnM%5Ej6bczaEgajvkvy%7C0h=). To ensure this newsletter reaches your inbox, plea= se add newsletter@mail.practicalecommerce.com to your contacts. Gmail users= just drag this email to the "Primary" tab. -- Practical Ecommerce
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