Hi {NAME}, Himanshu here from OptimizeSmart. I hope you are doing well. I have couple of updates for you... # Get helpful tips on daily basis If you are the type of person who finds it helpful to receive short tips on building your website traffic, improving conversions, fixing attribution issues and learning about analytics in general, then follow me on LinkedIn. I post a few short tips each day. [Click here and follow me on LinkedIn.]( #1 [Learn to Query GA4 data in BigQuery without understanding SQL]( In this article, I will show you how to query GA4 data in BigQuery without understanding a single line of SQL code. BigQuery is a data warehouse from Google that is used to provide business intelligence through reports and dashboards. It is a data storage and management system used to bring data from several data sources (like Google Analytics, Google Ads, Facebook, etc.) for the purpose of reporting and analysis. Why should you use GA4 with BigQuery? When you use GA4 with BigQuery, you can: 1) Save your user-specific data from being deleted.
2) You can access unsampled raw events and user-level data.
3) Your data is not subject to cardinality limits.
4) You actually own your data. 5) You can do advanced data manipulation.
6) You can integrate GA4 data with other data sources.
7) You can work retroactively on GA4 data.
8) You can easily filter out or modify incorrect GA4 data. To benefit from GA4 the most, learn and master BigQuery. Why should you use natural language to generate SQL? Natural language refers to the language humans use daily to communicate, such as English, French, Spanish etc. SQL (Structured Query Language) is a programming language which is used to store, access and manipulate data in a database like BigQuery. SQL has a complex syntax and structure. You will need to learn and memorize many keywords, operators, and functions. And understanding how to combine them can be challenging. SQL queries can become progressively harder to understand and debug as they become more complex. Even small syntax errors or logical mistakes can result in incorrect results. Complex queries often involve nested subqueries, multiple joins, and complex logic, which can be difficult to follow. All of this can make SQL hard to learn and use, especially for absolute beginners. With the advent of AI tools like ChatGPT, it is now possible to convert natural language into SQL queries. To convert natural language into SQL query, you give instructions to chatGPT in plain English, and then chatGPT converts your text-based instructions into SQL for BigQuery. #2 Do you want better skills in digital analytics and marketing? If yes then register for the free_training. Hurry, seats are limited. Hereâs what weâre going to cover⦠#1 Why digital analytics is the key to online business success. #2 The number 1 reason why most marketers are not able to scale their advertising and maximize sales. #3 Why Google and Facebook ads donât work for most businesses & how to make them work. #4 Why you wonât get any competitive advantage in the marketplace just by knowing Google Analytics. #5 The number 1 reason why conversion optimization is not working for your business. #6 How to advertise on any marketing platform for FREE with an unlimited budget. #7 How to learn and master digital analytics and conversion optimization in record time. [Click here to register for this class]( Set Up Your Google Analytics 4 (GA4) Account Correctly And Fast Table of Contents GA4 Setup Planning GA4 Basic Setup 1) Upgrade to GA4 (Google Analytics 4)
â2) Set up Enhanced Measurement Tracking in GA4
â3) Activate Google Signals for your GA4 property
â4) Exclude internal traffic in GA4
â5) Connect your GA4 property with Google Ads â6) Set Up Site Search Tracking in GA4
â7) Set up Scroll Tracking in GA4
â8) Import conversions from GA4 property to your Google Ads account
â9) Connect your GA4 property with Google Search Console
â10) Set up Cross Domain Tracking in GA4 11) Connect your GA4 property with BigQuery
12) Transfer GA3 (Universal Analytics) data into GA4
13) Save your Universal Analytics data from being deleted
14) Setup GA4 test property
15) Setup referral exclusion in GA4 16) Install Google Analytics 4 on Shopify GA4 Intermediate Setup 1) Set up GA4 Custom Events
â2) Rename Events in GA4
â3) Use the debug view report in GA4
â4) Set Up Goal Conversion Tracking in GA4
â5) Setup Content Grouping in GA4 â6) Create User properties in GA4
â7) Create custom insights in GA4
â8) Create remarketing audiences in GA4
â9) Build comparisons (advanced segments) in GA4
10) Create custom audiences in GA4 11) Create Audience Triggers in GA4
12) Upload data from external data sources via GA4 Data Import GA4 Advanced Setup 1) Set up predictive metrics in GA4
2) Create Predictive Audiences in GA4
â3) Set up Ecommerce Tracking in GA4
4) Set up Enhanced Ecommerce Tracking in GA4
5) Set up Sales funnels in GA4 6) Export data from GA4 to BigQuery
7) Track Single Page Apps in GA4
8) Setup GA4 via GTM Server Side Tagging Website Audit for Universal Analytics Set up
Universal Analytics Account Level Setup
Universal Analytics Property Level Setup
Universal Analytics View Level Setup
Other Universal Analytics Configurations Get_FREE_lifetime updates of this ebook So your checklist never gets out of date. I update this checklist every couple of months. FAQ: Do you show âHowâ to do each item on the checklist? If so, with screen shots? Yes. There are links to the articles with detailed step by step instructions. FAQ: Does this ebook cover GTM too? Yes. [Get the 62 points GA Checklist ebook (70 pages)]( Looking for Google Analytics 4 & Google Tag Manager Consulting Service? If you are not sure whether your GA4 property is setup correctly or you want expert help migrating from Universal Analytics to GA4 then [contact us](. I hope you find all these updates helpful. Talk soon,
Himanshu Sharma
Founder, OptimizeSmart.com You got this email because you subscribed to OptimizeSmart.com OptimizeSmart, Alford, Aberdeenshire, UK [Unsubscribe](