Newsletter Subject

Trust—The New Nautilus Issue

From

nautil.us

Email Address

newsletter@nautil.us

Sent On

Thu, Dec 7, 2017 12:07 PM

Email Preheader Text

Dear Nautilus Reader, Why save a drowning stranger? That’s the question biologist Rob Trivers a

[December 7, 2017 Chapter One: Legacy]( [READ ISSUE]( Dear Nautilus Reader, Why save a drowning stranger? That’s the question biologist Rob Trivers asked at the beginning of his classic 1971 paper, “The evolution of reciprocal altruism.” The answer, he argued, is that it becomes worth it if you can have the expectation of being saved in the future. The population that selects for altruism and against cheating benefits and outcompetes, and trust gets encoded in its genes. But trust also appears to be in decline. Trust in government around the world is on the ebb, and is at historic lows in the United States. We’re awash in stories of abuse of trust by leaders from all walks of life, especially against women. Younger adults are less trusting than older ones of judges, neighbors, and even in-laws. It turns out that trust is less of a static currency and more of a battleground. The temptation to cheat is persistent. The rules for calculating the benefits of trusting against its costs are constantly shifting. The costs to the cheater can vary as well—as Trivers put it, “we deceive ourselves the better to deceive others.” Maybe that’s why the institution of science has a special role to play in the trust wars, and has maintained the public’s trust while other institutions have not. Feynman told us, after all, that “science is a way of not trying to fool yourself.” Welcome to “Trust.” Best, Michael Segal Editor in Chief info@nautil.us [Why Garbage Science Gets Published Predatory journals keep the pseudoscience flowing. By Adam Marcus & Ivan Oransky]( In December 2014, the publisher Scientific Research issued a retraction notice for a paper that had appeared in its journal Health with the anodyne title “Basic Principles Underlying Human Physiology.” [The Resulting Fallacy Is Ruining Your Decisions Are you judging your decisions on their outcomes? By Stuart Firestein]( Most poker players didn’t go to graduate school for cognitive linguistics. Then again, most poker players aren’t Annie Duke. [Paid Advertisement Photographing Species to Help Save Them]( National Geographic’s Photo Ark has documented more than 7,000 species–toward its goal of 12,000–to sound the alarm about species at-risk and give people opportunities to help save them before its too late. Make an impact with us at natgeo.org. [Parents Shouldn’t Spy on Their Kids Apps that make it easy to invade kids’ privacy are a recipe for arrested development. By Kirsten Weir]( For the past two years, Mandie Snyder, an accountant near Spokane, Washington, has been “monitoring” her daughter. [READ ISSUE]( NautilusThink, Inc. 233 Broadway Suite 720New York, NY 10279 [Add us to your address book](//nautil.us6.list-manage.com/vcard?u=e299ad34aa80671ada72a819a&id=dc96ec7a9d) Copyright © 2017 NautilusThink, Inc., All rights reserved. You are receiving this email because you opted in at our website. [unsubscribe from this list](   [update subscription preferences](

Marketing emails from nautil.us

View More
Sent On

02/07/2024

Sent On

30/06/2024

Sent On

28/06/2024

Sent On

27/06/2024

Sent On

26/06/2024

Sent On

25/06/2024

Email Content Statistics

Subscribe Now

Subject Line Length

Data shows that subject lines with 6 to 10 words generated 21 percent higher open rate.

Subscribe Now

Average in this category

Subscribe Now

Number of Words

The more words in the content, the more time the user will need to spend reading. Get straight to the point with catchy short phrases and interesting photos and graphics.

Subscribe Now

Average in this category

Subscribe Now

Number of Images

More images or large images might cause the email to load slower. Aim for a balance of words and images.

Subscribe Now

Average in this category

Subscribe Now

Time to Read

Longer reading time requires more attention and patience from users. Aim for short phrases and catchy keywords.

Subscribe Now

Average in this category

Subscribe Now

Predicted open rate

Subscribe Now

Spam Score

Spam score is determined by a large number of checks performed on the content of the email. For the best delivery results, it is advised to lower your spam score as much as possible.

Subscribe Now

Flesch reading score

Flesch reading score measures how complex a text is. The lower the score, the more difficult the text is to read. The Flesch readability score uses the average length of your sentences (measured by the number of words) and the average number of syllables per word in an equation to calculate the reading ease. Text with a very high Flesch reading ease score (about 100) is straightforward and easy to read, with short sentences and no words of more than two syllables. Usually, a reading ease score of 60-70 is considered acceptable/normal for web copy.

Subscribe Now

Technologies

What powers this email? Every email we receive is parsed to determine the sending ESP and any additional email technologies used.

Subscribe Now

Email Size (not include images)

Font Used

No. Font Name
Subscribe Now

Copyright © 2019–2024 SimilarMail.