MSP Friday Flywheel: How to keep audiences engaged with micro-content

Hi {NAME} Welcome to MSP Friday Flywheel, my weekly email to get your marketing wheel turning and make it go faster. Paul's musings: Lock in a new habit by 6th January Did you know it takes a minimum of 66 days to create a new habit? As in, you must do something every day for 66 days to create the habit. Any new habit... that's cutting out sugar... visiting the gym... spending 90 minutes every day working ON your business, rather than IN it. A very long-established habit of mine is writing down my life and business goals in a special book. Then I review the goals daily. Yes, even at weekends. It keeps my achievement supercomputer (aka my brain) focused on what I want to achieve, and helps me avoid other people's distractions. Could you try it? Start today, and it'll be an established habit by the 6th January... Hit reply and let me know what habit you want to cement by then. Last week I chatted to 13 MSPs who replied to this email. From the web: The rise of micro-content: How to keep email audiences engaged in seconds This article looks at how our attention spans are getting smaller, and how you can use micro-content - think infographics, games, reviews and video clips - to influence your audiences. [Read now]( From my archive: 7 random (but good) marketing ideas for MSPs Got an hour to kill and want to spend it working ON the business (rather than IN it)? Here are some MSP marketing ideas to get you excited. [Read now]( I only work with one MSP per area. Is yours available? With my MSP Marketing Edge 3 step lead generation system, I only work with one MSP per area. This is so your marketing never clashes with a competitor. 30 day FREE trial, no contract, cancel any time. [Check if your area is available]( Hit reply with any questions - I personally reply to every email I get . And have a great weekend. Paul Green MSP Marketing Edge Email preferences: [Choose which emails you get from me]( You can also [update your contact info]( or [unsubscribe from emails]( (sad face) ❤️ MSP Marketing Edge ❤️ Fingerpow Ltd registered in England no. 07573303. Registered office: 10 Brooklands Court, Kettering, Northamptonshire NN15 6FD United Kingdom