The alchemists of the business world

Never forget how critical this one part of your business is For 16 Helpful Copywriting Articles To Launch You Into Web Writing Greatness, Click [HERE](41475b/ct0_0/1?sid=TV2%3ACvu5aQFVJ) [MOBE DAILY](41475b/ct1_0/1?sid=TV2%3ACvu5aQFVJ) [] [START YOUR BUSINESS](41475b/ct2_0/1?sid=TV2%3ACvu5aQFVJ) [] [SCALE YOUR BUSINESS](41475b/ct3_0/1?sid=TV2%3ACvu5aQFVJ) [] [GROW YOUR WEALTH](41475b/ct4_0/1?sid=TV2%3ACvu5aQFVJ) [] MOBE Daily #228 "A copywriter should have an understanding of people, an insight into them, a sympathy toward them." ~ George Gribbin Hey, Those of us who write sales copy are true modern-day alchemists. We transform ordinary paper, ink, and blank web pages into something far more precious than gold. We create actual wealth out of thin air. We will it into existence with our knowledge and craftsmanship. We suck money out of the marketplace and into our bank accounts. If your marketplace is big enough, there are millions of dollars out there waiting for you right now. All you have to do is find a way to convince a very small percentage of the millions of people in your market that the products or services you’re offering are worth far more than the money you’re asking for them to give you in exchange. It’s not easy—but it is simple. If you start with a big enough group of people who have a strong enough desire for the types of products and services you sell, and if what you’re offering them can give them more of what they’re searching for the most, and you can find a way to do it profitably, then the question is not, “Will I get rich?” the only question is “How rich will I get, and how long will it take me?” Good, honest direct response copywriting, where the words you write (or verbally communicate to your audience) fan the fires of their desires, exciting them enough to give you more of their money. This is a skill that you can develop, given sufficient time and practice. You can become a real-life alchemist. Remember your history lessons in school; the original alchemists in the Middle Ages were looking for a way to turn ordinary lead into precious gold. Little did they know that the only way to actually make that happen is in a nuclear reactor! The early alchemists were actually the first chemists. Well, as a direct response marketing copywriter, you’re doing something similar, except your “base materials” are paper, ink, a blank web page, perhaps, and your imagination. Words are power. In fact, they’re the only real magic you’ll ever be able to tap into in this lifetime. Study everything about copywriting that you possibly can. Make a decision that you’re going to develop this skill—and realize above all that this is a skill, and that you can learn it. The very best copywriters have the ability to write a profitable sales letter in as little as a few days. Imagine that kind of power. Imagine being able to inspire thousands of people to pull out their credit cards and authorize you to charge whatever amount of money you’re asking for, because they read your sales copy and they’re convinced they can’t live without your product or service. That’s the power that the alchemists could only dream of. But it’s a power that the world’s greatest copywriters wield. The words we write, or that we speak on an audio or video presentation, have a fantastic ability to influence the people within our marketplace to transfer money from their bank accounts into ours. This is a skill that can make you rich, which means it’s worth learning how to do. It may take you a lot of time and sacrifice to truly master the skill, but it’s worth all the time and effort—because once you’ve mastered it, it can make you a millionaire. You really can become a modern-day alchemist. [] [] [MOBE Daily#228-1](41475b/ct5_0/1?sid=TV2%3ACvu5aQFVJ) [] Stop Asking, "Why Me?" On July 24, 1969, Neil Armstrong and Buzz Aldrin landed on the moon. The side of the story that most people don't know is that a third astronaut, Michael Collins, was flying the command module. He was orbiting the moon while the other two landed. They entrusted their lives to him, to keep the spacecraft airborne and to bring them home. In [this video](41475b/ct5_1/1?sid=TV2%3ACvu5aQFVJ), filmed at the [Titanium Mastermind](41475b/ct6_0/1?sid=TV2%3ACvu5aQFVJ) in the Bahamas, JT DeBolt talks about how this story is relevant to your business. [] [] [MOBE Daily#228-2](41475b/ct7_0/1?sid=TV2%3ACvu5aQFVJ) [] Marketing is a Daily Activity Any form of marketing – videos, emails, webinars or anything else – is more powerful when done on a daily basis. When you market daily, you strengthen the relationship with your audience. You build momentum that you would otherwise lose for every day that you miss. To scale your business fast, you must get into the mindset that marketing is a daily activity – not a weekly or monthly one. In [this video](41475b/ct7_1/1?sid=TV2%3ACvu5aQFVJ), I give you some tips to get into the habit of marketing daily. [] [] [MOBE Daily#228-3](41475b/ct8_0/1?sid=TV2%3ACvu5aQFVJ) [] How to Adapt Your Speaking To Suit Your Audience Have you ever been to a live event and listened to a particular speaker who delivered good content, yet you still couldn't warm to them? Maybe there was something about their presentation style that you found grating. Maybe they spoke too fast, or they didn't seem to be on the same page as you. When you speak on stage, or on a webinar, you don't want your audience to react like this. You want to resonate with your audience as much as possible. Watch [this video](41475b/ct8_1/1?sid=TV2%3ACvu5aQFVJ), filmed at the [Platinum Mastermind](41475b/ct9_0/1?sid=TV2%3ACvu5aQFVJ) in Kota Kinabalu, Malaysia, to hear some of Rene Kamstra's tips for adapting your speaking to suit your audience. [] [] Are You An Existing MOBE Client? Want To Win A Free Holiday On My Private Island In Fiji? [Get all the details here.](41475b/ct10_0/1?sid=TV2%3ACvu5aQFVJ) [] [] Talk soon! Matt Lloyd [] [Matt Lloyd](41475b/ct11_0/1?sid=TV2%3ACvu5aQFVJ) [] [Matt Lloyd] [] [] [] The 10 Questions You Absolutely Must Ask Before Choosing a Home-Based Business [] [10 Questions eBook](41475b/ct12_0/1?sid=TV2%3ACvu5aQFVJ) [] [CLICK HERE](41475b/ct12_1/1?sid=TV2%3ACvu5aQFVJ)TO LEARN MORE [] [FREE BUSINESS TRAINING](41475b/ct13_0/1?sid=TV2%3ACvu5aQFVJ) [] [ASK MATT LLOYD](41475b/ct14_0/1?sid=TV2%3ACvu5aQFVJ) [] [SUCCESS STORIES](41475b/ct15_0/1?sid=TV2%3ACvu5aQFVJ) [] [] [] SHARE THIS CONTENT... 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