Goodbye 👋🏼 Pinterest

I finally said goodbye to Pinterest last month. ​ Cut off my tailwind subscription... Stopped my Pinterest management... ​ I’ll still be sharing new content to my boards whenever I publish something. But what I’ll not be doing is repinning content or scheduling pins regularly via tailwind or any other scheduler. ​ I’m in no way saying that this should be a decision you contemplate. Neither am I sharing this to push you in this direction. ​ Pinterest has served me well. ​ It’s more a search engine than anything else. And in line with choosing 'search over social', it was a huge part of my business especially in the early years. ​ In the last 3 years though the platform has been finicky and painful to navigate with all its changes and hardly any results to show. ​ I was starting to wonder if I was staying because I had already invested so much into it. ​ 2 things to consider: ​ ​Sunk Fallacy Cost - Are you sticking with something because you’ve already invested not just money but time and energy into it? ​ This definitely sounded like the relationship I had with Pinterest. ​ ​Opportunity cost - Could you put the funds, time and energy you're investing into a tool or strategy into a better alternative? ​ When it came to Pinterest, the answer was a resounding YES. ​ Weighing all the factors, it just didn't make sense to continue staying on the platform. ​ Whatever it is that you’re spending time, energy and money on, think about whether it’s still serving you. Or are you hanging on because it’s the only way you know how and you’ve never explored any other alternative? You would know what this is for you. It's that ONE thing that's been gnawing at you for some time... ​ That you secretly hope and wish you could quit or do less of. ​ Whatever this is that pops into your mind, think about the opportunity cost. ​ Most importantly, are you enjoying it? Willing to share what that is? Hit reply and let me know! --------------------------------------------------------------- NEW TRAININGS IN ADD ACADEMY If you’ve considered joining [ADD Academy]() before, I’d love to invite you in as a member. I’ve been busy adding lots of new content that I thought you might want to know about. ​ Just to name a few: - Consultations & Closings - Save Time & Book More! - How to Pick Topics To Pitch Podcasts, Summits & Other Speaking Platforms - A Deep Dive to Pricing Strategies & Tactics - Exploring Price Anchors, Tiers and More - ChatGPT: Using AI to Brainstorm & Create Marketing Assets in Half the Time - Crafting a Memorable Brand Story - Creating Your Signature Framework, and MORE! ​ We also have our monthly coaching calls where I answer any questions you might have and host live trainings! ​ If this sounds good to you, you can take me up on it [here](). Talk soon, Meera ​ ​P.S Considering ADD Academy? Here are a sample of new trainings in the past couple months.👇🏼 ​ You can join us[here](). - Splinter Products - What & How of Implementing A Splinter Strategy - A Guide to Creating A Library of Brand Asset Staples (Subscribe page, bio, one-sheet) - How to Get People to Confirm their Subscription - Key Steps to Creating a Profitable Challenge [Unsubscribe]( | [Update your profile]( | CLOVER AVENUE, CLOVER PARK , SG, SG 579334