Newsletter Subject

🎛️ AI and customer trust

From

martech.org

Email Address

newsletters@martech.org

Sent On

Fri, Mar 15, 2024 12:16 PM

Email Preheader Text

Plus, the ad industry steps up to meet privacy and signal-loss challenges | Mar 15, 2024 The wave of

Plus, the ad industry steps up to meet privacy and signal-loss challenges [View in browser]() | [Share]() Mar 15, 2024 [Martech: Martech is Marketing]() The wave of new AI tools promises to take marketing to a higher level of efficiency and, ideally, creativity. Customers are caught in this wave too. News about rapidly advancing capabilities to generate content is everywhere, along with cautionary tales about deepfakes and haywire chatbots. Consumers and B2B prospects are on high alert, in some cases understandably so. In this climate, marketers need a playbook for building and maintaining trust in the AI era. Today, contributor Ali Schwanke [provides some helpful tips](). Also today, editor at large Kim Davis outlines the ad industry’s response to [the new privacy-by-design ecosystem]() detailed in the IAB’s annual “State of Data” report. AI, customer experience, data and other pressing topics are all on the agenda for The MarTech Conference, held virtually next week. [Register here for free](). And [check out this interview]() with one of our featured speakers, Alicia Arnold. Chris WoodEditor [Adobe-300x250-3-11-24]() Customer experience [How to protect customer trust when using AI]() [securing-data-ali-schwanke]() With AI everywhere, suspicion is on the rise. A company’s reputation plays an increasingly important role, so how do you avoid damaging it? Digital advertising [Ad industry steps up to meet signal loss, privacy challenges: IAB]() [IAB]() The digital advertising ecosystem finally seems to be preparing for the new, cookie-free, privacy-first environment that is just around the corner. Marketing technology [The sticky problem of martech integration]() [martech-integration-mike-maynard]() Martech innovations have created hundreds of little islands of strategy, tactics and data. Data [Improve your return on ad spend with first-party data]() [Adobe_Meta-RTCDP-Sponsored_Content_Article-1]() Learn how to optimize advertising performance with privacy-safe, real-time event forwarding. Customer experience [How high-tech brands are winning with relevant experiences]() [Personalization-that-exceeds-expectations]() As more and more customers report their desire for personalization, top brands understand the importance of investing in the right tools to make it happen. MarTech Conference [Q&A with Alicia Arnold: The MarTech Conference]() [MarTechConf-speaker-og]() Alicia Arnold will be joining us at the MarTech Conference to talk about the metrics of customer experience. [AtData-MarTech-Newsletter-Ad-2024-03]() Marketing artificial intelligence (AI) [Oracle brings new genAI capabilities to Oracle Fusion Cloud Applications Suite]() [oracle-1920]() At Oracle CloudWorld in London, new generative AI tools for marketing, sales and service were unveiled. MarTech buyer's guides [Compare 11 top marketing automation platforms]() [Marketing-automation-buyers-guide]() Get the inside scoop on selecting the right marketing automation platform for your team with our free 2024 guide comparing features, capabilities, leading vendors, and in-depth AI coverage. Marketing artificial intelligence (AI) [AI-powered martech releases and news: March 14]() [robot-news]() Nearly a quarter of a billion people have downloaded AI girlfriend and boyfriend apps on Android phones alone. Free online event for marketers [MarTech kicks off next week!]() [The-5-pillars-of-AI-operations-in-marketing]() Discover technologies, solutions and strategies that can help you deliver exceptional customer experiences in the age of AI — all for free, and all without leaving your desk. Join us online, this coming Tuesday and Wednesday (March 19-20), for free at MarTech! [See the agenda]() From Search Engine Land - [Reddit launches new ad format that closely resembles user posts]() - [Google SGE could cost publishers $2 billion in ad revenue]() - [LinkedIn now allows brands to sponsor any organic post]() - [Google’s March 2024 core update: 5 things you need to know]() - [How to identify and rank for ‘hidden gems’ in SEO]() [mrtch.co/MTNewsletter]() Connect with us! [LinkedIn icon]() [Twitter icon]() [Facebook icon]() [Email icon]() [Martech: Martech is Marketing]() Reach the MarTech community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by MarTech - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2024 Third Door Media. All rights reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()

Marketing emails from martech.org

View More
Sent On

02/12/2024

Sent On

27/11/2024

Sent On

07/11/2024

Sent On

07/11/2024

Sent On

05/11/2024

Sent On

05/11/2024

Email Content Statistics

Subscribe Now

Subject Line Length

Data shows that subject lines with 6 to 10 words generated 21 percent higher open rate.

Subscribe Now

Average in this category

Subscribe Now

Number of Words

The more words in the content, the more time the user will need to spend reading. Get straight to the point with catchy short phrases and interesting photos and graphics.

Subscribe Now

Average in this category

Subscribe Now

Number of Images

More images or large images might cause the email to load slower. Aim for a balance of words and images.

Subscribe Now

Average in this category

Subscribe Now

Time to Read

Longer reading time requires more attention and patience from users. Aim for short phrases and catchy keywords.

Subscribe Now

Average in this category

Subscribe Now

Predicted open rate

Subscribe Now

Spam Score

Spam score is determined by a large number of checks performed on the content of the email. For the best delivery results, it is advised to lower your spam score as much as possible.

Subscribe Now

Flesch reading score

Flesch reading score measures how complex a text is. The lower the score, the more difficult the text is to read. The Flesch readability score uses the average length of your sentences (measured by the number of words) and the average number of syllables per word in an equation to calculate the reading ease. Text with a very high Flesch reading ease score (about 100) is straightforward and easy to read, with short sentences and no words of more than two syllables. Usually, a reading ease score of 60-70 is considered acceptable/normal for web copy.

Subscribe Now

Technologies

What powers this email? Every email we receive is parsed to determine the sending ESP and any additional email technologies used.

Subscribe Now

Email Size (not include images)

Font Used

No. Font Name
Subscribe Now

Copyright © 2019–2024 SimilarMail.