🎛️ SAS on genAI dominance in China and U.S.

Plus, SCOTUS rulings make it easier to challenge federal regulations [View in browser]() | [Share]() Jul 18, 2024 [Martech: Martech is Marketing]() We’re still likely in the early stages of generative AI adoption, and there’s many ways of gauging how it’s catching on around the world. Today, editor at large Kim Davis [speaks with SAS head of martech solutions Jonathan Moran]() about a new study of how genAI is being used in China, the U.S. and the U.K. Also today, managing editor Constantine von Hoffman [dives into recent Supreme Court rulings]() and their impact on marketers. Where does your organization stack up in adopting genAI and other martech tools? Let us know by taking a few minutes to fill out our [MarTech Replacement Survey](). We’ll share the results later this year. Chris WoodEditor [Act-On-7152024-300x250-1]() Marketing artificial intelligence (AI) [China leads the world in generative AI use]() [SAS-office]() But the U.S. leads the world in something closer to full implementation, reports SAS. Regulations and Compliance [SCOTUS ruling makes it easier to challenge federal ad regulations]() [legal-law-court-ss-1920_k7krmz]() Ending a policy requiring judges to defer to regulators' interpretations makes more lawsuits a certainty and deciding those cases more difficult. Digital advertising [Why digital out-of-home advertising is summer 2024’s marketing powerhouse]() [Why-digital-out-of-home-advertising-is-Summer-2024s-marketing-powerhouse]() Harness the power of DOOH advertising for your summer campaigns with its increased visibility, flexible targeting and programmatic benefits. Customer experience [The rise of personalization in ecommerce: 2024 consumer insights]() [Wunderkind-7-17-24]() Every marketer does “personalization” but to really do it right, you have to listen to what consumers and your customers say they want. MarTech webinar [Embrace the Future of Content Management with a CMS Makeover]() [Live-webinar-Save-your-seat]() A CMS is at the heart of your marketing operations, but is it getting in the way of creating impactful experiences? Marketing management [How marketing fuels the shift from problem-market fit to product-market fit]() [How-marketing-fuels-the-shift-from-problem-market-fit-to-product-market-fit]() Learn how marketing's collaboration with sales, product and customer success drives the transition to product-market fit. [smxmc24_300x250_class_harris_b]() Content management systems (CMS) [Optimizely launches new SaaS CMS]() [optimizely]() Optimizely makes its headless CMS offering fully available as a SaaS option. MarTech buyer's guides [Compare 11 top marketing automation platforms]() [Marketing-automation-buyers-guide]() Get the inside scoop on selecting the right marketing automation platform for your team with our free 2024 guide comparing features, capabilities, leading vendors, and in-depth AI coverage. Customer data platform (CDP) [Navigating AI’s place in the CDP landscape]() [Navigating-AIs-place-in-the-CDP-landscape]() Uncover the hype and reality of AI in customer data platforms and why a broader AI framework is essential for maximizing its benefits. Free online event [Registration is open for MarTech! Grab your free pass now.]() [A-roadmap-to-martech-stack-maturity]() The marketing technology landscape is exploding. With 14,000 applications available, there’s a tool for almost every task. But where do you begin? Find out at MarTech — online September 24-25 — for free. [Grab your free pass]() From Search Engine Land - [Google Merchant Center Next rollout expands]() - [Survey: Search marketing gender pay gap is widening]() - [Google tightens AdMob policies, reshaping ad placement rules]() - [5 ways to incorporate trends into your SEO content strategy]() - [The Kanban approach to efficient PPC campaign management]() [mrtch.co/MTNewsletter]() Connect with us! [LinkedIn icon]() [Twitter icon]() [Facebook icon]() [Email icon]() [Martech: Martech is Marketing]() Reach the MarTech community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by MarTech - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2024 Third Door Media. All rights reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()