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Thought leadership to promote brands | Integrating data from disparate sources | Evolution of iconic brand logos

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Tue, Sep 10, 2024 02:19 PM

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Today's dose of marketing know-how. ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?

Today's dose of marketing know-how. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ [View Online]( | [Advertise]( | [Unsubscribe]( [MarketingProfs Today]( Today's dose of marketing know-how | Tuesday, September 10, 2024 👋 Hello, Marketer! Every now and then it hits me that some of the icons we refer to on a daily basis feature images younger generations likely understand more from muscle memory than because of the original product. The floppy disk to save. Film reels for movies. Rotary phones for calls. What will icons of the future be? —Bri Krantz | MarketingProfs Marketing Manager In This Issue - [Cultivating an Internal Team of Thought Leaders Will Promote Your Brand](9RWysd/NndnVGpvOFRXUGtXZXpaZFlKNStCU2U2N3RQRUhJZE1haEtTeXE4Wnc3M01MTERRVzM5Vkt1NHN3MVo5Skx1OXlBSUd3ZkhvaGdCSGd6ZFRMVGxhR3pvbXk3eWRjS09xdXNROXFWL2s5aEdUaUIvaFdqc2xHZz09S0/V01ONUgzUkJ6OE5FM0JDbUcwSk52dCs0aURMTXJSdU1DdVkvSEdHc2lOa0Q0OEZETnVrVFhDdm5idTg2RmtaRTJmVGMvOTVJcnJNQTZ2andWelJIdUE9PQS2) - [The Top Challenges Businesses Face With Data Integration]( - [How Iconic Brand Logos Evolved Over 100 Years]( - [Get More From GA4 (PRO member content)]( --------------------------------------------------------------- [Cultivating an Internal Team of Thought Leaders Will Promote Your Brand]( Cultivating an Internal Team of Thought Leaders Will Promote Your Brand Learn the benefits of developing internal thought leaders to build trust and enhance your B2B brand's reputation. [Read more ➔]( COMMUNITY | RIZZ LINES "Are you a marketing writer? Because you're just my type!" --------------------------------------------------------------- RESEARCH [The Top Challenges Businesses Face With Data Integration]( The Top Challenges Businesses Face With Data Integration Security and governance are the biggest obstacles businesses face when trying to integrate data from various sources, according to recent research. [Check out the study findings ➔]( --------------------------------------------------------------- MARKETINGPROFS EVENT Turn Every Marketing Touch Into a Remarkable Moment Become a standout brand through marketing that's both memorable and remarkable. How? David Fortino, general manager at NetLine, reveals all in his B2B Forum keynote this Nov, in Boston. Get your ticket now for B2B inspiration and education. And if your team could use a boost, bring them along for a $200 discount each! [See all the keynotes ➔]( --------------------------------------------------------------- INFOGRAPHIC [How Iconic Brand Logos Evolved Over 100 Years]( How Iconic Brand Logos Evolved Over 100 Years This infographic examines how iconic brand logos have changed over the past 100 years, with some undergoing radical transformations and others merely getting tweaked a bit. [See the infographic ➔]( --------------------------------------------------------------- MARKETINGPROFS EVENT Marketing Planning Friday Forum Make 2025 your best year yet in marketing. These three practical sessions will help you create a robust marketing plan for the coming year by learning how to understand market conditions, leverage data to identify opportunities and improve execution, use events data into a goldmine of insights that drive marketing success—and much, much more. [Save your spot now ➔]( FOR MARKETINGPROFS PRO MEMBERS Get More From GA4 One superpower of Google Analytics 4 is its ability to answer specific marketing questions with custom reports. If you're not using GA4 to help you know your audience better, let Janet Driscoll Miller show you how. Check out Session 3 of The Modern Marketer's Guide to Google Analytics, available now to PRO members. [Know your audience]( Upcoming Events SEP 10 [The Trust Paradox: Transforming Social Media Into a Trusted Discovery Engine](jVLS9r82vQ_/NndnVGpvOFRXUGtXZXpaZFlKNStCU2U2N3RQRUhJZE1haEtTeXE4Wnc3M01MTERRVzM5Vkt1NHN3MVo5Skx1OXlBSUd3ZkhvaGdCSGd6ZFRMVGxhR3pvbXk3eWRjS09xdXNROXFWL2s5aEdUaUIvaFdqc2xHZz09S0/V01ONUgzUkJ6OE5FM0JDbUcwSk52dCs0aURMTXJSdU1DdVkvSEdHc2lOa0Q0OEZETnVrVFhDdm5idTg2RmtaRTJmVGMvOTVJcnJNQTZ2andWelJIdUE9PQS2) 45-minute webinar | sponsored by Yext SEP 11 [NEW Email Newsletter Strategies That *Actually* Work]( Up your email newsletter game with Ann Handley's latest insights! It's session 2 of Marketing Writing Bootcamp. SEP 13 [Marketing Planning Friday Forum](ZKJP8DNKtA/NndnVGpvOFRXUGtXZXpaZFlKNStCU2U2N3RQRUhJZE1haEtTeXE4Wnc3M01MTERRVzM5Vkt1NHN3MVo5Skx1OXlBSUd3ZkhvaGdCSGd6ZFRMVGxhR3pvbXk3eWRjS09xdXNROXFWL2s5aEdUaUIvaFdqc2xHZz09S0/V01ONUgzUkJ6OE5FM0JDbUcwSk52dCs0aURMTXJSdU1DdVkvSEdHc2lOa0Q0OEZETnVrVFhDdm5idTg2RmtaRTJmVGMvOTVJcnJNQTZ2andWelJIdUE9PQS2) 3 live sessions | sponsored by Cvent SEP 19 [Unlock Growth: The Power of Signal-Based GTM Strategies]( 45-minute webinar | sponsored by Salesloft SEP 24 [AI Demo Day]( See demos of hot AI tools at the all-new AI Demo Day! NOV 12-14 [MarketingProfs B2B Forum]( Join us live in Boston for the best B2B marketing conference on the planet. We ❤️ Your Feedback Think we could be doing something better? Want us to cover a specific topic? Have a recipe you think we would love? Reply to this email to help us help you. 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