Today's dose of marketing know-how.
͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ [View Online]( | [Advertise](ar4f4/VGpaOGY4VGJ2enBjY2V4ZGYrcmFEZlRDR3RWMGI0RlFDcEdLQ1dKUnJucERMUlE0K3MyK1Eva3VVZHR4Zm9KY0ErV2ZJM3grSXZRR1ZtaWVDUHlXdmJlbENxZ3ZhUXBjWkNFWVFnVmZzSTk0R1JXUXZVUU5QZz09S0/b1R0WE1uNklzQlI2N05pcjVvVjJsbFJOYzhyVzBacGZKR2ZNSllyY3hBdEpGRW53Z0MyQXJrR2hPU3o0MDlpaFlTQUEyTTlSUmdscUZ1dm51NE5DaWc9PQS2) | [Unsubscribe]( [MarketingProfs Today]( Today's dose of marketing know-how | Wednesday, September 4, 2024 👋 Hello, Marketer! Marketing swag has evolved a lot over the years. It used to be all the rage. Nowadays, people are much pickier about the bobs and bits they're willing to take home. What are the things you'll always pick up if they're offered as freebies, and what will you always pass up? âBri Krantz | MarketingProfs Marketing Manager Live Event Today! Today: Transform Your Business Writing AI can generate content. But what else? Analyze competitors. Optimize your keyword selections. Enhance existing content. Polish your final output. Incorporate multimedia. And more. Discover how AI can save you time in today's FREE kickoff session from Marketing Writing Bootcamp. Live today at 12 noon ET—see you there! [Join today's event!](9pDZFz/VGpaOGY4VGJ2enBjY2V4ZGYrcmFEZlRDR3RWMGI0RlFDcEdLQ1dKUnJucERMUlE0K3MyK1Eva3VVZHR4Zm9KY0ErV2ZJM3grSXZRR1ZtaWVDUHlXdmJlbENxZ3ZhUXBjWkNFWVFnVmZzSTk0R1JXUXZVUU5QZz09S0/b1R0WE1uNklzQlI2N05pcjVvVjJsbFJOYzhyVzBacGZKR2ZNSllyY3hBdEpGRW53Z0MyQXJrR2hPU3o0MDlpaFlTQUEyTTlSUmdscUZ1dm51NE5DaWc9PQS2) In This Issue - [Five Ways to Use AI to Improve Your Advertising Strategy and Impact](
- [The Top Small Business Marketing Channels, Tactics, and Trends](
- [Only 183 Tickets Left! (MarketingProfs B2B Forum)](
- [LinkedIn Ads Myths, Hurdles, and Strategies for B2B Marketers](
- [Context Matters in B2B Storytelling (PRO member Master Class)]( --------------------------------------------------------------- ARTICLE [Five Ways to Use AI to Improve Your Advertising Strategy and Impact]( Five Ways to Use AI to Improve Your Advertising Strategy and Impact Discover how AI is transforming ad optimization, creative strategies, and audience targeting to deliver impactful advertising results. [Find out more ➔]( COMMUNITY | QUOTE "Content is fire; social media is gasoline." —Jay Baer, president of Convince & Convert --------------------------------------------------------------- RESEARCH [The Top Small Business Marketing Channels, Tactics, and Trends]( The Top Small Business Marketing Channels, Tactics, and Trends Which marketing channels and tactics are driving the best results for small businesses in 2024? To find out, researchers conducted a survey among 400 small business owners and small business marketing managers in the US. [Check out the study findings ➔](
--------------------------------------------------------------- MARKETINGPROFS EVENT Only 183 Tickets Left! MarketingProfs' B2B Forum brings the world's smartest B2B marketers together in Boston. And as of this writing, fewer than 200 tickets remain. Don't miss this opportunity to learn what's working today, meet new people, and decompress with a few days away from the office. Check out the program to find the sessions that will boost your career. Then snap up your ticket while there's one to be had! [Check out the program ➔](
--------------------------------------------------------------- VIDEO FROM THE ARCHIVES [LinkedIn Ads Myths, Hurdles, and Strategies B2B Marketers Need to Know]( LinkedIn Ads Myths, Hurdles, and Strategies B2B Marketers Need to Know This insightful conversation with LinkedIn ads expert AJ Wilcox ventures deep into the realm of LinkedIn advertising, unraveling myths, discussing hurdles, and sharing actionable tactics that every B2B marketer needs to know. [Watch the video ➔](
--------------------------------------------------------------- SPONSORED WEBINAR 10 Common Webinar Mistakes to Avoid in 2024 Across every industry, webinars have become a high-performing channel for driving pipeline and revenue. But some basic mistakes can derail you! And your webinars are too valuable to let small mistakes cost you a big opportunity. Join ON24's "Chief Webinerd," Mark Bornstein, to learn actionable ways to fix those mistakes and deliver maximum results. [Save your spot now ➔]( FOR MARKETINGPROFS PRO MEMBERS Context Matters Contacting your prospect seven times used to be enough—back when you controlled the flow of information. But today? Your prospect is flooded with information. So now your job is to put that info into context. How? With stories. Discover how to sell with stories in B2B Storytelling for Humans: Stories That Inspire Buyers to Action. This on-demand Master Class is available now to PRO members. [Inspire action with stories]( Upcoming Events SEP 4 [Transforming Writing for Businesses With AI]( 60-minute webinar | sponsored by Bruce Clay Inc. SEP 5 [10 Common Webinar Mistakes to Avoid](/VGpaOGY4VGJ2enBjY2V4ZGYrcmFEZlRDR3RWMGI0RlFDcEdLQ1dKUnJucERMUlE0K3MyK1Eva3VVZHR4Zm9KY0ErV2ZJM3grSXZRR1ZtaWVDUHlXdmJlbENxZ3ZhUXBjWkNFWVFnVmZzSTk0R1JXUXZVUU5QZz09S0/) 60-minute webinar | sponsored by ON24 SEP 10 [The Trust Paradox: Transforming Social Media Into a Trusted Discovery Engine]( 45-minute webinar | sponsored by Yext SEP 13 [Marketing Planning Friday Forum]( 3 live sessions | sponsored by Cvent SEP 19 [Unlock Growth: The Power of Signal-Based GTM Strategies]( 45-minute webinar | sponsored by Salesloft NOV 12-14 [MarketingProfs B2B Forum](6Fz/VGpaOGY4VGJ2enBjY2V4ZGYrcmFEZlRDR3RWMGI0RlFDcEdLQ1dKUnJucERMUlE0K3MyK1Eva3VVZHR4Zm9KY0ErV2ZJM3grSXZRR1ZtaWVDUHlXdmJlbENxZ3ZhUXBjWkNFWVFnVmZzSTk0R1JXUXZVUU5QZz09S0/b1R0WE1uNklzQlI2N05pcjVvVjJsbFJOYzhyVzBacGZKR2ZNSllyY3hBdEpGRW53Z0MyQXJrR2hPU3o0MDlpaFlTQUEyTTlSUmdscUZ1dm51NE5DaWc9PQS2) Join us live in Boston for the best B2B marketing conference on the planet. We â¤ï¸ Your Feedback Think we could be doing something better?
Want us to cover a specific topic?
Have a recipe you think we would love?
Reply to this email to help us help you. [Send Feedback](mailto:support@marketingprofs.com?subject=MPT%20Feedback)
[MarketingProfs]( You received this newsletter as part of your MarketingProfs subscription. [UNSUBSCRIBE]( from MarketingProfs Today. [OPT OUT OF ALL EMAIL]( on our Email Preferences page. Advertising/Sponsorship [here]( or telephone 866-557-9625. Read our Terms of Service [here](. © 2024 MarketingProfs, LLC. All Rights Reserved. [Privacy Policy](jVLS9rVPEF0/VGpaOGY4VGJ2enBjY2V4ZGYrcmFEZlRDR3RWMGI0RlFDcEdLQ1dKUnJucERMUlE0K3MyK1Eva3VVZHR4Zm9KY0ErV2ZJM3grSXZRR1ZtaWVDUHlXdmJlbENxZ3ZhUXBjWkNFWVFnVmZzSTk0R1JXUXZVUU5QZz09S0/ckJVQVJyVVd4MkUzaDJONTFpK1I3L0tKbHozQWZhRTZxR0NnOFRCV2pISmk1ZlpuSzNZK0U2MlhvRGwwWHJ3YWlrbHZiZThlRWtpNDZpbzlnUzhqTU8rVkxNMWpsY3hncWZFUDV4WXk4QkZVUWRQdk5jUmhtQT09S0). 1985 Riviera Dr, Ste 103-17 | Mount Pleasant, SC 29464 | (866) 557-9625