Newsletter Subject
A DEEP sigh of relief
From
luisazhou.com
Email Address
support@luisazhou.com
Sent On
Mon, Nov 6, 2023 11:31 PM
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Stephen and I are a perfect example of, “Opposite attracts.” Like when it comes to keeping
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Stephen and I are a perfect example of, âOpposite attracts.â Like when it comes to keeping our home organized. Or rather, in Stephenâs case, not organized. Because as much as I love him? That man is a hoarder . In fact, heâs never met a cable, box, or knickknack he doesnât want to keep. You know, âjust in caseâ we ever need that fourth back-up USB cableâ¦for that outdated device we donât even have any more. Hey, I get that saver mentality. After all, I grew up in a household that stretched my Dadâs moderate five-figure salary to support the entire family. But Iâm also a pragmatist who now lives in New York City, where every square foot comes with an extra-high premium. So for years, Stephen and I danced through a little ritual: Stephen would bring something home and stash it anywhere he could find a space. Inevitably, sooner or later, Iâd stumble upon his newest âspotâ as I was organizing the apartment. And then? Iâd throw it all out. And in case youâre wondering, only once in our almost 9 years of marriage have we had to repurchase something I tossed. Of course Stephen still wonât let me forget about that one time, but so be it. Because we now have a much more organized and cleaner home. We know where everything is. Plus, we also have a lot more free time to do things other than cleaning and organizing. So itâs been a battle to keep things simple. But the results are worth it. And itâs the same thing in business. Every week, someone â whether itâs a friend, colleague, or stranger trying to pitch me something â tries to talk me into adding a new strategy or tactic. And everywhere you look, Iâm sure you can find another new âsilver bulletâ being taught too. But at the end of the day, most of those strategies and tactics are like Stephenâs knickknacks. A lot of them seem cool. In fact, you might feel tempted to try some. Maybe even want to âkeepâ them. But chances are, 90% of them arenât going to be useful for you. And if you could just fast forward to your business five years from now, youâd probably find youâd âthrown outâ most of them long ago. But that brings up the question: How do you know which few strategies and tactics to actually keep? So that youâre able to keep things simple while also making the most sales and enjoying the most profit? Well, the answer actually comes down to just one skill: Understanding what actually drives sales and what doesnât. So you know the 10% that itâs important to keep. And can ignore the 90% thatâs not. But developing this skill is like any other skill â it takes learning and practice. Which is why this week, weâre going to be talking about what you need to know and how to develop this skill for yourself. Tomorrow, Iâll share one of the most expensive lessons Iâve ever had to learn about the effectiveness, and profitability, that lies in simplicity. Until then, whether youâre a fighter for simplicity like me, or a hoarder like Stephen, sit with this for a second: You know that feeling of having a clean room, or even just an organized desk? Where things feel so simple and your mind feels so clear and uncluttered? Imagine that, but for your business. So you know exactly what to do â and itâs just a few things you have to do too. So itâs simple, itâs clear, and thereâs no âclutterâ â mentally or physically. How would that feel? For me, itâs a feeling of unlimited possibility because the path is clear, plus a DEEP sigh of relief. And whatever that feels like for you, thatâs our end goal over the next few days. ⨠Luisa Zhou If you no longer wish to receive these emails, click here to
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Zhou Ventures, Inc.
459 Columbus Ave #4049
New York, NY 10024
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