Drive Better Results: Expert Marketing Tips from Loganix

Explore the benefits of each marketing model, SEO essentials, and strategic content clusters ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ [View in Browser]( [Sign up ▸]( [Log in ▸]( [Loganix]( Hi {NAME}, Thanks for being here! Let’s get straight into our weekly insights. But feel free to skip ahead to the latest SEO news. In-House vs Agency Marketing: Who Wins? Torn between building an in-house team or handing the reins to an agency? Fair. It’s a tough decision. We’ll help you out, though. In this guide, you’ll: - Learn the basics. We break down the 101 of marketing agencies and in-house teams. - Discover the pros and cons of each approach. - Understand the key differences between each, including skillsets, costs, scalability, and more. Ready to learn which option suits you best? 👉 [Marketing Agencies vs. In-House Teams]( Understanding E-E-A-T for SEO Success There’s a heck of a lot of talk about E-A-T, but hold up, where’d that extra E come from? Let’s find out. In this guide, you’ll: - Learn what E-E-A-T is and why it gained an extra letter. - Discover Google’s take on what it defines as “helpful, quality” content. - Uncover how to demonstrate E-E-A-T in your content and use it to achieve higher rankings. Ready to demonstrate experience? 👉 [Discover How]( Boost Your SEO with Topic Clusters Topic clusters… what’s the big fuss? In this guide, you’ll: - Learn all about topic clusters, including what the advantages are. - Discover how to create topic clusters from start to finish. - Uncover how to track the results and refine your efforts. Ready to implement topic clusters? 👉 [Explore Now]( Insights done. Let’s move on to the latest SEO news 👇 SEO News This Week Remember back in August of this year, when District Judge Amit Mehta ruled that “Google is a monopolist, and it has acted as one to maintain its monopoly”? Well, Google's antitrust woes have just gone from, yeah, that to worse. Oof! How? The Department of Justice (DOJ) is now pushing for a breakup of Google. You can read [the filing here]( for yourself, but to save you the headache, here’s a TLDR: - The DOJ wants Google to sell Chrome within six months of the final ruling. They argue this will “stop Google's control of this critical search access point” and allow rival search engines a fighting chance. - Regulators have put forth two options for Android, like Chrome divestiture or, failing that, restrictions to prevent it from favoring Google's search engine. - The DOJ wants to ban those multi-billion dollar deals that make Google the default search engine on iPhones and other devices, including Google’s own Pixel phone. - Regulators also demand more transparency into Google's ad pricing and how they favor their services in search results. The filing, of course, has ruffled some serious feathers. Google’s President of Global Affairs and Chief Legal Officer, Kent Walker, has come out swinging, writing [in this Google blog]( that the action by the DOJ is a “radical interventionist agenda.” Keith also stated that the “DOJ’s approach would result in unprecedented government overreach that would harm American consumers, developers, and small businesses.” Oh, the irony! Google’s been squeezing small businesses like a tube of toothpaste all year. Anyway, this is a developing story, and we'll keep a close eye on the legal battle as it unfolds. Best regards, Aaron [Aaron Haynes] Aaron Haynes Partner & CEO / [loganix.com]( Premium SEO Partner to agencies & in-house teams. [Book a Strategy Call]( Ready to get started with SEO? [Click here]( to access our template library >> Choose from over 15+ services (starting from just $7), [place your order now]( >> Explore services, place and track orders and connect directly with your support specialists via the [Loganix Dashboard](. Not interested in this email? [Click here]( to let us know your email preferences or [unsubscribe](. Loganix, Inc., 13110 NE 177th Pl, Woodinville, Washington 98072, United States