Newsletter Subject

Essential California: Fires expand across the state

From

latimes.com

Email Address

essentialcalifornia@email.latimes.com

Sent On

Fri, Aug 21, 2020 12:42 PM

Email Preheader Text

More than 60,000 people have been forced to evacuate their homes from the threat of the fires, which

More than 60,000 people have been forced to evacuate their homes from the threat of the fires, which have been propelled by erratic winds near the coast and hampered by resources stretched thin by dozens of blazes. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ [Los Angeles Times] Essential California August 21, 2020 [View in browser]( Good morning, and welcome to the Essential California [newsletter](. It’s Friday, Aug. 21, and I’m writing from Los Angeles. How do you safely house legions of evacuees fleeing from fires during a pandemic? It’s not easy. In Santa Cruz County, where the CZU Lightning Complex fire rages on, officials issued [a news release]( Thursday afternoon asking out-of-town visitors to leave immediately to free up more space for evacuees at county hotels, motels and vacation rentals. With local shelters nearing capacity, officials urged evacuating residents to first seek refuge with family and friends, if possible, before heading to a shelter or calling the Red Cross for assistance finding one. [Previously: [“‘No one is ready for it.’ Fleeing a raging fire amid the coronavirus pandemic”]( the Los Angeles Times] As of Thursday night, numerous areas had already been evacuated, and the campus of UC Santa Cruz remained on evacuation warning, until [an evacuation order]( was issued for the campus later in the evening. (A quick note on fire terminology: An “evacuation order” is a mandatory directive to leave immediately; an “evacuation warning” means pack a bag and begin to voluntarily leave your home in a safe manner, if you choose.) “The scale of existing and anticipated evacuation orders is unprecedented and the need to safely house evacuees is critical,” county officials wrote, encouraging people with capacity to accommodate evacuees to share leads on social media networks. That’s exactly what Sophie Lev and other members of [Santa Cruz Mutual Aid]( have been doing. The group, which formed this spring as a response to the coronavirus, had previously worked to share financial resources and meet other basic needs for community members during the pandemic. But as skies darkened and ash rained down over the coastal college town on Wednesday, their group text pivoted to organizing fire relief. Lev, a 23-year-old outdoor educator and nanny, worked to set up a spreadsheet for lodging needs and offers for fire evacuees. After that, Lev packed up necessities, old journals, instruments and sentimental objects and preemptively relocated to a family friend’s home in Berkeley. Within the white squares of the Google doc, members of the Santa Cruz community — along with Californians from as far away as the East Bay — offer up spare rooms, spaces for trailers, yards for camping and even help with moving. The details of the entries speak to the shared precariousness of the moment. A woman offering a spare room, food and a shower notes that her own home remains outside the evacuation warning zone — for now. A man offering a backyard to camp in notes that visitors can stay “at least tonight, likely more - unless we’re evacuated.” The mutual aid group isn’t a nonprofit or official organization. “This is just people who care really deeply about helping and supporting each other coming together in a moment of crisis in a pretty ad hoc way,” Lev explained. Fires continued to expand across the state on Thursday, most critically in the North Bay and Santa Cruz mountains. The fires have killed at least five people and destroyed more than 500 structures. My colleagues report that from the Salinas Valley to wine country, smoke as thick as fog in some places made it feel as if flames were everywhere. [Read the story: [“It’s déjà vu in the Bay Area as fires again force evacuations and cloud the skies”]( in the Los Angeles Times] [More than 60,000 people]( have been forced to evacuate their homes from the threat of the fires, which have been propelled by erratic winds near the coast and hampered by resources stretched thin by dozens of blazes. As of Thursday evening, nearly 100,000 residents were under evacuation warnings. Meanwhile, Gov. Gavin Newsom appeared onscreen during the final night of the Democratic National Convention in a two-minute cellphone video shot while in transit to a wildfire evacuation center in Watsonville. He had made the decision earlier in the day to scrap a previous prerecorded address. “Climate change is real,” he said in the cellphone video. The governor said climate change deniers like President Trump should visit to see firsthand the wreckage it has wrought, and took aim at Trump for suggesting California should be denied federal wildfire relief because the state hasn’t raked enough leaves. Anyway, here’s a quick look at where the major fires stand. As of Thursday night, the [SCU Lightning Complex fire]( had burned 157,475 acres in multiple locations generally east of Silicon Valley and the East Bay and west of the Central Valley and was 5% contained. The [LNU Lightning Complex fire]( in the North Bay had burned 215,000 acres, and the [CZU August Lightning Complex fire]( in the Santa Cruz mountains had burned 48,000 acres, with both at 0% containment. More fire coverage: - Northern California was home to perhaps the world’s worst air quality Thursday. In many neighborhoods, a layer of ash has covered the ground, distributed by gusty winds and adding to the pollution that is clouding much of the area. [Los Angeles Times]( - How do you keep wildfire smoke out of your house and car? Here are some tips. [Sacramento Bee]( - The wildfires have been so intense that they’re frying the remote cameras that monitor them. It’s a first for the network of about 500 cameras that monitor wildfire activity across the state. [San Francisco Chronicle]( - The CZU August Lightning Complex fire has inflicted serious damage on Big Basin Redwoods State Park. The fate of the majestic big trees at California’s oldest state park remains unknown. [Los Angeles Times]( And now, here’s what’s happening across California: No deal yet in Sacramento to help struggling California renters: With less than two weeks before a statewide moratorium on renter evictions expires, California lawmakers on Thursday declined to back a plan that would have provided tax credits for landlords while sending a separate proposal that would protect tenants back for additional negotiations with Gov. Newsom. Three other bills dealing with affordable housing and homelessness were also sidelined for the year as the Senate and Assembly appropriations committees rushed to meet an end-of-the-month deadline for acting. [Los Angeles Times]( Threat of rolling blackouts wanes: With a near weeklong heat wave tapering off and successful energy conservation efforts, California officials said power outages are not expected through the weekend. [Los Angeles Times]( Note: Some of the sites we link to may limit the number of stories you can access without subscribing. ADVERTISEMENT L.A. STORIES L.A. coronavirus cases dropping so low officials could soon seek to reopen schools: Despite disturbing numbers of young people dying of COVID-19, Los Angeles County’s chief medical officer said Thursday that new coronavirus cases may soon drop enough to allow officials to apply for waivers to reopen elementary schools. [Los Angeles Times]( Two suspects have been arrested in connection with the robbery and beating of a group of transgender women in Hollywood earlier this week that police are now calling a hate crime. [Los Angeles Times]( In an alternate and undeniably better universe, the summer movie season would be winding down right about now. Instead, Hollywood finds itself trying to salvage what little remains of a summer battered to near oblivion by the COVID-19 pandemic. [Los Angeles Times]( How does an unknown British actress played a role in the downfall of two Hollywood moguls? That’s the question that has riveted, if not rocked, the industry this week. [Los Angeles Times]( Support our journalism [Subscribe to the Los Angeles Times.]( POLITICS AND GOVERNMENT Joe Biden accepted the Democratic nomination on the final night of the party’s convention, making his case for a major course correction in the country, forcefully laying out his vision for a return to calm and stability in the most consequential speech of his half-century in politics. [Los Angeles Times]( Kamala Harris’ husband, Doug Emhoff, could also make history. It’s been an unlikely journey for the 55-year-old Los Angeles entertainment lawyer, who now finds himself in the inner circle of a presidential campaign. [Los Angeles Times]( [Kamala Harris and her husband, Douglas Emhoff.] Kamala Harris and her husband, Douglas Emhoff. (Carolyn Kaster / Associated Press) How Kamala Harris forged close ties with Big Tech: Silicon Valley has enthusiastically backed Harris since she first ran for state attorney general in California a decade ago. [New York Times]( Rotting food, dead animals and chaos at postal facilities amid cutbacks: Accounts of conditions from employees at California mail facilities provide a glimpse of what some say are the consequences of widespread cutbacks in staffing and equipment recently imposed by the Postal Service. [Los Angeles Times]( CRIME AND COURTS Uber and Lyft have staved off a California shutdown with an emergency stay granted Thursday by an appeals court. [Los Angeles Times]( Stephen K. Bannon was charged Thursday in New York with fraud for his role in an online fundraising scheme, We Build the Wall, which raised $25 million. Bannon, who once [worked in Hollywood]( guided President Trump’s 2016 campaign in its final months and served as a senior White House advisor. [Los Angeles Times]( ADVERTISEMENT HEALTH AND THE ENVIRONMENT Orange County reported its first coronavirus-related death of a child. The teenage girl had underlying medical conditions, the county’s health department said in a news release. [Los Angeles Times]( CALIFORNIA CULTURE The San Francisco Chronicle has a new editor in chief: Welcome back to California, Emilio Garcia-Ruiz! Garcia-Ruiz will begin work on Sept. 21 and had been the Washington Post’s managing editor for digital operations since 2013. [San Francisco Chronicle]( Adios, Peter Thiel: Palantir has relocated its headquarters from Silicon Valley to Denver. [Bloomberg]( The greatest summer movie of all time? For weeks, film critic Justin Chang has led readers in rounds of voting to determine the “ultimate” summer movie. Finally, a winner has been crowned — and it’s not “Jaws.” [Los Angeles Times]( A poem to start your Friday: “A Litany for Survival” by Audre Lorde. [Poetry Foundation]( Free online games Get our free daily crossword puzzle, sudoku, word search and arcade games in our new game center at [latimes.com/games](. CALIFORNIA ALMANAC Los Angeles: partly sunny, 91. San Diego: cloudy, 82. San Francisco: windy, 75. San Jose: partly sunny, 84. Fresno: sunny, 102. Sacramento: sunny, 98. [More weather is here.]( AND FINALLY Today’s California memory comes from Georgia Leynaert: In 1949, our family moved into a new house in the new neighborhood of Westchester. We children spent our time exploring the great outdoors. Our favorite jaunt was going to the “bean field.” A few blocks from home, we found open fields filled with ponds, tadpoles, frogs, mice, birds and rabbits. We ran around the tall grass looking for treasures and fun. Only some rusty railroad tracks said, “civilization.” But, alas, in the 1960s, those tracks evolved into the 405 Freeway. So, as you’re on the 405, please keep in mind that between La Tijera and Sepulveda, there used to be a children’s paradise. If you have a memory or story about the Golden State,[share it with us](. (Please keep your story to 100 words.) Please let us know what we can do to make this newsletter more useful to you. Send comments, complaints, ideas and unrelated book recommendations to [Julia Wick](mailto:julia.wick@latimes.com). Follow her on Twitter [@Sherlyholmes](. ADVERTISEMENT Thank you for reading the Los Angeles Times Essential California newsletter. Invite your friends, relatives, coworkers to sign up [here](. Not a subscriber? Get unlimited digital access to latimes.com. [Subscribe here](. [Los Angeles Times] Copyright © 2020, Los Angeles Times 2300 E. Imperial Highway, El Segundo, California, 90245 1-800-LA-TIMES | [latimes.com]( *Advertisers have no control over editorial decisions or content. If you're interested in placing an ad or classified, get in touch [here](. We'd love your feedback on this newsletter, please send your thoughts and suggestions [here](mailto:newsletters@latimes.com). You received this email because you signed up for newsletters from The Los Angeles Times. [Manage marketing email preferences]( · [Unsubscribe from this newsletter]( · [Terms of service]( · [Privacy policy]( [Do Not Sell My Info]( . [CA Notice of Collection]( FOLLOW US [Divider](#) [Facebook]( [2-tw.png]( [Instagram]( [YouTube](

EDM Keywords (215)

year wrought writing wreckage would world worked winner winding wildfires westchester west welcome week wednesday weather watsonville wall waivers voting visitors visit vision useful used unprecedented unless trying trump treasures transit touch time thursday threat thoughts thick survival supporting suggestions story stories stay staved state start staffing stability spring spreadsheet space skies sites signed sign shelter set served sepulveda sending senate sell scrap scale say salvage said sacramento rounds role rocked robbery riveted right return response relocated received real ready reading rabbits question propelled possible pollution police poem plan placing perhaps people party paradise pandemic one offers number notes nonprofit newsletters newsletter network need moving monitor moment mind memory members meet make made lyft love litany link less layer landlords killed issued interested intense industry house homes homelessness home helping headquarters heading hampered group going glimpse fun frying friends friday free fraud formed forced fog fleeing flames first fires finds feel feedback fate family expected existing exactly evening evacuees evacuated evacuate end employees email easy dozens downfall determine details destroyed day crowned critically crisis covered county coronavirus control content consequences connection conditions coast cloud choose children child chaos case car capacity campus camping camp calm calling californians california build blocks blazes begin beating bag backyard back ash arrested apply alternate already alas adding ad 1960s 1949

Marketing emails from latimes.com

View More
Sent On

26/06/2023

Sent On

26/06/2023

Sent On

24/06/2023

Sent On

24/06/2023

Sent On

23/06/2023

Sent On

23/06/2023

Email Content Statistics

Subscribe Now

Subject Line Length

Data shows that subject lines with 6 to 10 words generated 21 percent higher open rate.

Subscribe Now

Average in this category

Subscribe Now

Number of Words

The more words in the content, the more time the user will need to spend reading. Get straight to the point with catchy short phrases and interesting photos and graphics.

Subscribe Now

Average in this category

Subscribe Now

Number of Images

More images or large images might cause the email to load slower. Aim for a balance of words and images.

Subscribe Now

Average in this category

Subscribe Now

Time to Read

Longer reading time requires more attention and patience from users. Aim for short phrases and catchy keywords.

Subscribe Now

Average in this category

Subscribe Now

Predicted open rate

Subscribe Now

Spam Score

Spam score is determined by a large number of checks performed on the content of the email. For the best delivery results, it is advised to lower your spam score as much as possible.

Subscribe Now

Flesch reading score

Flesch reading score measures how complex a text is. The lower the score, the more difficult the text is to read. The Flesch readability score uses the average length of your sentences (measured by the number of words) and the average number of syllables per word in an equation to calculate the reading ease. Text with a very high Flesch reading ease score (about 100) is straightforward and easy to read, with short sentences and no words of more than two syllables. Usually, a reading ease score of 60-70 is considered acceptable/normal for web copy.

Subscribe Now

Technologies

What powers this email? Every email we receive is parsed to determine the sending ESP and any additional email technologies used.

Subscribe Now

Email Size (not include images)

Font Used

No. Font Name
Subscribe Now

Copyright © 2019–2024 SimilarMail.