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jonloomer.com
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me@jonloomer.com
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Tue, Aug 6, 2024 02:30 AM
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Some view-through conversions are valuable, so the goal should be to isolate them. Hey, {NAME}. View
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Some view-through conversions are valuable, so the goal should be to isolate them. Hey, {NAME}. View-through conversions are controversial in advertising circles. Some advertisers believe they're worthless. Others embrace them without giving it a thought. But, what if you could isolate the most valuable view-through conversions? Watch my video here: [( The primary issue with view-through conversions is that there are times when they truly do have minimal value. Someone who was going to convert anyway was shown your ad, and they may or may not have ever seen it. But, there are specific examples when we can make a strong argument that your ad inspired an action -- even if they didn't click it. Is there a way to track these instances? [Check out today's video]( for my thoughts on the specific type of user behavior we could focus on and how, generally, we might attack it. In the next couple of days, I'll lay out details regarding how we'd do it. Let me know if you have any questions at all. I hope you're having a great week! Cheers, Jon P.S. You received this email because you subscribed to alerts when I publish a new video. If you don't want to receive these emails, click the link below to update your preferences... [UPDATE EMAIL PREFERENCES](=) [Unsubscribe]( Jon Loomer Digital 17503 Ruxton Ct. Parker, Colorado 80134 United States