An Improbable (and Epic) partnership

Thursday's must read mobile stories An Improbable (and Epic) partnership The other day, Unity Technologies announced that they blocked Improbable’s SpatialOS online-gaming tools from accessing the Unity game dev engine. However, yesterday Unity seems to have [backed down]( and they plan on hosting an AMA on Reddit for devs to soothe concerns. In response, Epic Games and Improbable [announced]( that they want to help the developers that Unity is hurting. So, what are they going to do? Well, in their words: they’re going “to assist developers who are left in limbo by the new engine and service incompatibilities”, by establishing a $25M combined fund to help them transition to more open engines, services, and ecosystems. [VentureBeat has the whole story.]( The lion’s share According to a report published by SuperData, in 2018 the free-to-play games market brought in almost $90B in revenue - accounting for 80% of digital game spend that year. Where was the majority of revenue generated? Asia. Even with China’s block on the release of new games over the past several months, Asian countries still brought in 62% of all spending in F2P games. [Business Insider has more stats](. Be it resolved that... The United Nations (yes, you read that right) claims that India may very well become the world’s next “great game development hub”. At a recent conference, it was announced that gaming has recently joined the likes of animation and VFX in the Indian market due to the low costs and the availability of game developers with “world-class game development experience”. Expect to see more and more games coming out of India in the coming years. [PocketGamer.biz has more.]( GamesIndustry.biz - [Apptopia December report: No gods, no kings, only revenue]( MediaPost - [Did TAG just kill ad fraud? Even in-app?]( Gamasutra - [Epic Games Store alters refund policy to match Steam]( PocketGamer.biz - [Four experts explain: what you should know about Asia mobile gaming in 2019]( GamesIndustry.biz - [Solving the monetization problem in India]( It's your last chance to register! Today, we will be holding our first webinar of 2019. You’ll get all the tips, tricks, and insights you need to successfully grow your game and acquire high value users. Won't be able to make it? Don't fret, simply sign up and we'll send you the video. [Reserve my spot!]( ironSource provides leading marketing and monetization solutions for app developers. [Get the ironSource SDK here](. This email was sent to {EMAIL} [why did I get this?]( [unsubscribe from this list]( [update subscription preferences]( ironSource · 17 Bluxome St · San Francisco, California 94107 · USA