Home is where the data is

Break through with better consumer intel  "EMARKETER FYI" is part of your subscription to the EMARKETER Daily Newsletter. Trouble viewing? [View in browser](. --------------------------------------------------------------- [.]( [Quad Logo] [Download now]( How marketers can navigate the Great Data Upheaval As we navigate an era where digital strategies must be reshaped by privacy-first initiatives, we find ourselves at a pivotal moment. The diminishing value of cookie-based tracking is not just a challenge — it's an opportunity to move towards more sustainable, compliant sources of consumer data. In the new guide by Quad, “[Home is where the data is]( we turn our focus to the power of household data — a "resilient identifier" that offers unmatched precision in a privacy-conscious world. Imagine reaching 92% of U.S. households with hyperlocal precision. That's the scale we're talking about — without the need for opt-ins. [Download now]( [Quad Logo] [LinkedIn]( [Instagram]( [Facebook]( Quad N61 W23044 Harry's Way Sussex, Wisconsin 53089-3995 [.]( --------------------------------------------------------------- EMARKETER FYI sponsored mailings are strictly controlled and distributed by EMARKETER. © 2024 [EMARKETER]( EMARKETER, One Liberty Plaza 9th Floor, New York, NY 10006 | 800-405-0844 [Unsubscribe & Manage Preferences]( [Privacy Policy](