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The Marketing Career Path Is Crumbling. What Comes Next?

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informa.com

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cmi@news.contentinstitute.com

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Tue, Oct 1, 2024 02:02 PM

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mlns='> Where can you go from here? / Daily News and Alert 10.1.24 Connect with CMI Hi there, Where

mlns='> Where can you go from here? [View Message in Browser]( / [Add Us to Safe Sender List]( [Content Marketing Institute]( [Content Marketing Institute]( Daily News and Alert 10.1.24 Connect with CMI Hi there, Where do you see yourself in five years? Moving on up at the same company or moving on out for a different role? Sadly, the latter seems likely. That's because the marketing career path at most companies is a confusing labyrinth of outdated job descriptions and titles. Robert Rose shares his thoughts about what should go into the design plan for the new marketing ladder [in today's article](. After you read it, [let me know](mailto:kim.moutsos@informa.com?subject=CMI%20content%20feedback%20—%20career%20ladder&elqTrackId=AE7D67FBFBBF853E63A6EF4991345D04&elqak=8AF5814F6B0DD26F8B794606D3AD17F71FFEA801CACBCCED076F7B676512CFB044F3) if the organization you work for has a career ladder that applies to you (and what you think of it). [Kim Moutsos]  Kim Moutsos Vice President of Editorial Content Marketing Institute [Share your feedback](mailto:kim.moutsos@informa.com?subject=CMI%20content%20feedback&elqTrackId=836EDF8CA9E3323ED9D30A13A6DFE139&elqak=8AF5F98E03DCD64C48FA5964A8EE26365F7ED8A98E260BB8C4AFBC6AE019F283080C) [The Marketing Career Path Is Crumbling. What Comes Next?]( [The Marketing Career Path Is Crumbling. What Comes Next?]( Do you see a clear path for advancement at your company? Do your teammates and direct reports? If not, expect to lose your best talent. But you can help shape the modern marketing career ladder. Robert Rose explains. [Read more]( [Map Your Strategic Path to Content Success [Sponsored]]( [Map Your Strategic Path to Content Success [Sponsored]]( Navigating a complex content marketing landscape becomes easier when you have a strategically aligned roadmap to guide your efforts. Here’s what you need to build one. [Read more](  A Word From CMI [The Countdown Is On]( [The Countdown Is On]( Content Marketing World is just around the corner, and the buzz is building! The amazing CMWorld community can’t wait to come together in sunny San Diego. Still on the fence? Don’t worry — you can still grab your spot October 21-23 for three days packed with new ideas and inspiration to reinvigorate your work. Use promo code COMMUNITY100 to save $100 on your conference pass when you register today! [Register now »](  To change your email preferences or unsubscribe, visit our [preference center.]( Copyright © 2024 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect brand 605 3rd Ave | New York | NY 10158 [Terms of Service]( | [Privacy Statement]( [informa tech]

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Kim Moutsos at Content Marketing Institute

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