As happy as Elon Musk at a Trump rally: Big Tech takes center-stage again

{NAME}, your support makes our reporting possible ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌     ͏ ‌       ~/AAAHagA~/RgRo699PP0SjaHR0cHM6Ly93d3cuaW5kZXBlbmRlbnQuY28udWsvP2xpZD1tZHA5bWM5N3pheHUmdXRtX21lZGl1bT1lbWFpbCZ1dG1fc291cmNlPWJyYXplJnV0bV9jYW1wYWlnbj1TdXBwb3J0ZXIgYWNxdWlzaXRpb24gLSBCaWcgVGVjaCAtIDExLTEwLTIwMjQmdXRtX3Rlcm09SU5EX01hcmtldGluZ1cFc3BjZXVCCmcGT1oJZ5mlFx5SG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAADIw~~ ~/AAAHagA~/RgRo699PP0SjaHR0cHM6Ly93d3cuaW5kZXBlbmRlbnQuY28udWsvP2xpZD0ycTVxdDdraGpxa2gmdXRtX21lZGl1bT1lbWFpbCZ1dG1fc291cmNlPWJyYXplJnV0bV9jYW1wYWlnbj1TdXBwb3J0ZXIgYWNxdWlzaXRpb24gLSBCaWcgVGVjaCAtIDExLTEwLTIwMjQmdXRtX3Rlcm09SU5EX01hcmtldGluZ1cFc3BjZXVCCmcGT1oJZ5mlFx5SG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAADIw~~ [Support independent journalism](~/AAAHagA~/RgRo699PP0SpaHR0cHM6Ly93d3cuaW5kZXBlbmRlbnQuY28udWsvZG9uYXRlP2xpZD1pZnNjaGp2NW4zYW8mdXRtX21lZGl1bT1lbWFpbCZ1dG1fc291cmNlPWJyYXplJnV0bV9jYW1wYWlnbj1TdXBwb3J0ZXIgYWNxdWlzaXRpb24gLSBCaWcgVGVjaCAtIDExLTEwLTIwMjQmdXRtX3Rlcm09SU5EX01hcmtldGluZ1cFc3BjZXVCCmcGT1oJZ5mlFx5SG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAADIw~~) [Support independent journalism](~/AAAHagA~/RgRo699PP0SpaHR0cHM6Ly93d3cuaW5kZXBlbmRlbnQuY28udWsvZG9uYXRlP2xpZD1nNGE3eGx1MnA1ZjUmdXRtX21lZGl1bT1lbWFpbCZ1dG1fc291cmNlPWJyYXplJnV0bV9jYW1wYWlnbj1TdXBwb3J0ZXIgYWNxdWlzaXRpb24gLSBCaWcgVGVjaCAtIDExLTEwLTIwMjQmdXRtX3Rlcm09SU5EX01hcmtldGluZ1cFc3BjZXVCCmcGT1oJZ5mlFx5SG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAADIw~~)   [Holly Baxter] By Holly Baxter Executive Editor [Holly Baxter] By Holly Baxter Executive Editor Dear {NAME}, Big Tech has been a concern for Democrats and Republicans alike over the past decade, exacerbated during this election cycle by the rapid development of generative AI. Back when Mark Zuckerberg was being questioned in Congress and Jack Dorsey was being accused of leveraging “cancel culture” against right-wingers, it would’ve been impossible to imagine a second Trump term that featured prominent Silicon Valley figures. But now Trump is running alongside JD Vance — a former (short-lived) VC with connections to Peter Thiel — and Elon Musk is pictured literally jumping for joy at a Trump rally. The Independent is committed to lifting the curtain to bring you the stories that matter most. But we can’t do it without the [generous support of our readers](~/AAAHagA~/RgRo699PP0SpaHR0cHM6Ly93d3cuaW5kZXBlbmRlbnQuY28udWsvZG9uYXRlP2xpZD1rZW4wZHZ5Z21xcXgmdXRtX21lZGl1bT1lbWFpbCZ1dG1fc291cmNlPWJyYXplJnV0bV9jYW1wYWlnbj1TdXBwb3J0ZXIgYWNxdWlzaXRpb24gLSBCaWcgVGVjaCAtIDExLTEwLTIwMjQmdXRtX3Rlcm09SU5EX01hcmtldGluZ1cFc3BjZXVCCmcGT1oJZ5mlFx5SG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAADIw~~). How much will the technological world affect November’s election and the aftermath? We delved into the issue this week. [From liberal darling to phone calls with Trump: Mark Zuckerberg’s political transformation](~/AAAHagA~/RgRo699PP0TvaHR0cHM6Ly93d3cuaW5kZXBlbmRlbnQuY28udWsvbmV3cy93b3JsZC9hbWVyaWNhcy91cy1wb2xpdGljcy9tYXJrLXp1Y2tlcmJlcmctcG9saXRpY3MtdHJ1bXAtYjI2MjIzODUuaHRtbD9saWQ9NHY0anZzMzM5MGYwJnV0bV9tZWRpdW09ZW1haWwmdXRtX3NvdXJjZT1icmF6ZSZ1dG1fY2FtcGFpZ249U3VwcG9ydGVyIGFjcXVpc2l0aW9uIC0gQmlnIFRlY2ggLSAxMS0xMC0yMDI0JnV0bV90ZXJtPUlORF9NYXJrZXRpbmdXBXNwY2V1QgpnBk9aCWeZpRceUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAAyM~) is worth a read from our premium section. Detailing how Zuckerberg has stopped apologizing and started cultivating a new personality for the airwaves, it explains how the Facebook founder went from starry-eyed idealist to hard-nosed pragmatist. [What does Elon Musk want from Donald Trump?](~/AAAHagA~/RgRo699PP0TvaHR0cHM6Ly93d3cudGhlLWluZGVwZW5kZW50LmNvbS9uZXdzL3dvcmxkL2FtZXJpY2FzL3VzLXBvbGl0aWNzL2Vsb24tbXVzay1kb25hbGQtdHJ1bXAtcmFsbHktYjI2MjY3NDUuaHRtbD9saWQ9dDY3Z2UzeW1na2NhJnV0bV9tZWRpdW09ZW1haWwmdXRtX3NvdXJjZT1icmF6ZSZ1dG1fY2FtcGFpZ249U3VwcG9ydGVyIGFjcXVpc2l0aW9uIC0gQmlnIFRlY2ggLSAxMS0xMC0yMDI0JnV0bV90ZXJtPUlORF9NYXJrZXRpbmdXBXNwY2V1QgpnBk9aCWeZpRceUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAAyM~) That’s what our San Francisco reporter Io Dodds asked this week when photos of the Tesla founder jumping for joy at a Trump rally went viral. Musk is already rich and famous — so what’s going on with his sudden MAGA conversion? Dodds is an expert on Musk, having followed his career for years, and sheds light on what might be motivating him now. In the immediate aftermath of that infamous rally, US reporter Rhian Lubin also wrote about [how Twitter/X handle @America is now being used to promote a controversial pro-Trump PAC](~/AAAHagA~/RgRo699PP0T1aHR0cHM6Ly93d3cuaW5kZXBlbmRlbnQuY28udWsvbmV3cy93b3JsZC9hbWVyaWNhcy91cy1wb2xpdGljcy94LWFtZXJpY2EtaGFuZGxlLWVsb24tbXVzay1wYWMtdHJ1bXAtYjI2MjUzMTQuaHRtbD9saWQ9ZzA1cjduZDYyZDNuJnV0bV9tZWRpdW09ZW1haWwmdXRtX3NvdXJjZT1icmF6ZSZ1dG1fY2FtcGFpZ249U3VwcG9ydGVyIGFjcXVpc2l0aW9uIC0gQmlnIFRlY2ggLSAxMS0xMC0yMDI0JnV0bV90ZXJtPUlORF9NYXJrZXRpbmdXBXNwY2V1QgpnBk9aCWeZpRceUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAAyM~). The move raises further questions about how the world’s richest person is using the social network to push his own ideology. Lastly, an oldie but a goodie: Our investigative piece on [the death of Twitter 1.0](~/AAAHagA~/RgRo699PP0TmaHR0cHM6Ly93d3cuaW5kZXBlbmRlbnQuY28udWsvbmV3cy93b3JsZC9hbWVyaWNhcy9lbG9uLW11c2stdHdpdHRlci1uZXdzLWZpbmFsLWRheXMtYjIyNTI0NjQuaHRtbD9saWQ9bWNldmp2cGR6ODNmJnV0bV9tZWRpdW09ZW1haWwmdXRtX3NvdXJjZT1icmF6ZSZ1dG1fY2FtcGFpZ249U3VwcG9ydGVyIGFjcXVpc2l0aW9uIC0gQmlnIFRlY2ggLSAxMS0xMC0yMDI0JnV0bV90ZXJtPUlORF9NYXJrZXRpbmdXBXNwY2V1QgpnBk9aCWeZpRceUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAAyM~), which was first published when Musk bought the site, tells a shocking story of the human cost at the heart of the Twitter/X restructure. As the election draws closer, the role of independent, fact-based journalism has never been so important, and at The Independent we are determined to counter misinformation every step of the way. You can support our journalism by [donating today](~/AAAHagA~/RgRo699PP0SpaHR0cHM6Ly93d3cuaW5kZXBlbmRlbnQuY28udWsvZG9uYXRlP2xpZD1idWJ3cG85Z3JsZWcmdXRtX21lZGl1bT1lbWFpbCZ1dG1fc291cmNlPWJyYXplJnV0bV9jYW1wYWlnbj1TdXBwb3J0ZXIgYWNxdWlzaXRpb24gLSBCaWcgVGVjaCAtIDExLTEwLTIwMjQmdXRtX3Rlcm09SU5EX01hcmtldGluZ1cFc3BjZXVCCmcGT1oJZ5mlFx5SG3RyaXN0cmFtYmFsZHdpbjkwQGdtYWlsLmNvbVgEAAADIw~~). 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Here’s what I think he’s gaining from being a Trump fanboy](~/AAAHagA~/RgRo699PP0TvaHR0cHM6Ly93d3cudGhlLWluZGVwZW5kZW50LmNvbS9uZXdzL3dvcmxkL2FtZXJpY2FzL3VzLXBvbGl0aWNzL2Vsb24tbXVzay1kb25hbGQtdHJ1bXAtcmFsbHktYjI2MjY3NDUuaHRtbD9saWQ9MXE5OG1rZ2t3bWh2JnV0bV9tZWRpdW09ZW1haWwmdXRtX3NvdXJjZT1icmF6ZSZ1dG1fY2FtcGFpZ249U3VwcG9ydGVyIGFjcXVpc2l0aW9uIC0gQmlnIFRlY2ggLSAxMS0xMC0yMDI0JnV0bV90ZXJtPUlORF9NYXJrZXRpbmdXBXNwY2V1QgpnBk9aCWeZpRceUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAAyM~) By Io Dodds   [Inside the final days of Twitter 1.0: How Elon Musk razed us to the ground](~/AAAHagA~/RgRo699PP0TmaHR0cHM6Ly93d3cuaW5kZXBlbmRlbnQuY28udWsvbmV3cy93b3JsZC9hbWVyaWNhcy9lbG9uLW11c2stdHdpdHRlci1uZXdzLWZpbmFsLWRheXMtYjIyNTI0NjQuaHRtbD9saWQ9Y2dwdzF4NHN4MDBqJnV0bV9tZWRpdW09ZW1haWwmdXRtX3NvdXJjZT1icmF6ZSZ1dG1fY2FtcGFpZ249U3VwcG9ydGVyIGFjcXVpc2l0aW9uIC0gQmlnIFRlY2ggLSAxMS0xMC0yMDI0JnV0bV90ZXJtPUlORF9NYXJrZXRpbmdXBXNwY2V1QgpnBk9aCWeZpRceUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAAyM~) [Inside the final days of Twitter 1.0: How Elon Musk razed us to the ground](~/AAAHagA~/RgRo699PP0TmaHR0cHM6Ly93d3cuaW5kZXBlbmRlbnQuY28udWsvbmV3cy93b3JsZC9hbWVyaWNhcy9lbG9uLW11c2stdHdpdHRlci1uZXdzLWZpbmFsLWRheXMtYjIyNTI0NjQuaHRtbD9saWQ9OTZjZDYwejdhZ3dmJnV0bV9tZWRpdW09ZW1haWwmdXRtX3NvdXJjZT1icmF6ZSZ1dG1fY2FtcGFpZ249U3VwcG9ydGVyIGFjcXVpc2l0aW9uIC0gQmlnIFRlY2ggLSAxMS0xMC0yMDI0JnV0bV90ZXJtPUlORF9NYXJrZXRpbmdXBXNwY2V1QgpnBk9aCWeZpRceUht0cmlzdHJhbWJhbGR3aW45MEBnbWFpbC5jb21YBAAAAyM~) By Io Dodds   Not everyone can afford to contribute to this kind of journalism... 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