TOMORROW: A Deep Dive into the 2022 IAB State of Data Part II Report

Tune in Wednesday, October 19 at 2pm THIS WEEK ON [IAB THERE] WEDNESDAY, OCTOBER 19, 2:00 PM ET A Deep Dive into the 2022 IAB State of Data Part II Report[Add to calendar.]() The 2022 IAB State of Data Report raised alarm bells when its assessment indicated a lack of industry readiness for the field-altering changes coming up in measurement and addressability. Advertisers are on the brink of losing their ability to measure campaigns and there is no consensus on what to do next. Join Jeffrey Bustos, Vice President, Programmatic+Data Center at IAB and Ram Padmanabhan, Senior Vice President, Decision Sciences at Havas Media Group as they discuss findings from the latest [IAB State of Data 2022 Part II: Preparing for the New Addressability Landscape]() report, the impending disruptions that will sweep the entire media and advertising landscape, and how marketers and publishers are adapting to consumer privacy and working with first and third-party partners. Jeffrey Bustos Vice President, Programmatic+Data Center IAB [Ram Padmanabhan headshot.png] Ram Padmanabhan Senior Vice President, Decision Sciences Havas Media Group [WATCH HERE]() Join us to continue the conversation at the State of Data Town Hall: Data Collection and Addressability on November 15 from 1:00 - 2:00 PM ET. [REGISTER NOW]() Catch Up on Past Episodes [iab there - Using Data Science to Reconcile Multiple Partial Sources of Truth in Digital Media.png]() Using Data Science to Reconcile Multiple Partial Sources of Truth in Digital Media [WATCH NOW]() IAB Inclusion Institute and Cannes Can: Diversity Collective – Paying It Forward [WATCH NOW]() Road to Audience Connect [WATCH NOW]() View all episodes at iab.com/there. Join the conversation: @IAB and #IABTHERE. Can’t watch? Listen on your favorite podcast platform: [iab.com/podcasts](). Share this week's schedule: [facebook](=/Nzg2LUxCRC01MzMAAAGHizmzaFYZoGsinXZlK9-mCWa4wtcuiMYnrOIT0TE0YuVkhEmHnSipiLV8N0VMGRy9Qp1CvDI=) [linkedin](=/Nzg2LUxCRC01MzMAAAGHizmzaFYZoGsinXZlK9-mCWa4wtcuiMYnrOIT0TE0YuVkhEmHnSipiLV8N0VMGRy9Qp1CvDI=) [twitter](=/Nzg2LUxCRC01MzMAAAGHizmzaFYZoGsinXZlK9-mCWa4wtcuiMYnrOIT0TE0YuVkhEmHnSipiLV8N0VMGRy9Qp1CvDI=) Interactive Advertising Bureau, 116 East 27th Street, 6th floor, New York, NY 10016 © 2022 Copyright [Contact]() [Privacy Policy]() [Unsubscribe]( This email was sent to {EMAIL}