Exclusive Courses on Influencer Marketing, Gaming, Ad Contracting and More

See full course schedule and register for classes [banner] Hi {NAME}, Happy Pride! June is LGBTQIA+ Pride Month to honor the 1969 Stonewall Uprising in New York City. The Stonewall Uprising was a tipping point for the Gay Liberation Movement in the United States, which fought for the rights of members of the LGBTQIA+ community. During this month memorials are also held for members of the community who have been lost to HIV/AIDS or hate crimes. The purpose of this commemorative month is to recognize the impact that lesbian, gay, bisexual, and transgender individuals have had on history locally, nationally, and internationally. Be sure to recognize your LGBTQIA+ talent this month, but also ensure that your organization works to recognize and address the needs of the LGBTQIA+ community in its policies and practices year-round. I’d also like to share a note on upcoming summer L&D Programming, with complete details of each event being found later in this newsletter. - June 22nd - Commercial Contracting Issues in Digital Advertising - June 28th - Legal Issues Regarding Influencer Marketing - June 29th - Let Active Listening Open the Door to Collaboration - July 13th - An Advertiser’s Guide to Reaching Gaming-Obsessed Gen-Z and Millennials Join us on June 30th from 3:00-4:00pm EST for our next Talent Development Council session, where our guest speaker will be our very own TDC Co-Chair Jessica Watson, Director, Talent Engagement & Inclusion at Publicis Groupe. This council is for professionals with roles in L&D, DEI, and talent development – if you would like to join this invite-only community, please email LD@iab.com. [jessalin lam headshot.png] Jessalin Lam VP, Member Development and Diversity [jessalin@iab.com]() UPCOMING CLASSES AND EVENTS June 22, 2022 | 1:00 PM - 2:30 PM ET Commercial Contracting Issues in Digital Advertising Due to the technical complexity and large number of participants in the ecosystem, contracting in the digital ad industry is complicated and nuanced. In this session, digital advertising attorney, Matt Savare, will demystify this complex area and walk participants through the differences between direct and programmatic deals. Through the course, participants will review the lexicon of the industry, go through the anatomy of ad contracts, and discuss prevailing market provisions from the perspective of publishers, brands, agencies, and key intermediaries and vendors. Although this session is focused primarily on legal issues, it is appropriate for lawyers and business professionals who negotiate these deals. [Register Here]() [ld_commercial contracting.png]() June 28, 2022 | 1:00 PM - 2:30 PM ET Legal Issues Regarding Influencer Marketing Since 2016, influencer marketing has been growing 50% year over year. Despite this fast growth and importance to the advertising industry, brands do not always contract with influencers in an efficient or legally compliant manner. In this virtual presentation, you’ll learn the importance of crafting contracts with influencers; the main deal points in those transactions; and the material legal, business, and regulatory issues surrounding influencer marketing. After attending this practical, nuts-and-bolts presentation, you’ll be better prepared to issue spot and draft and negotiate influencer agreements. [Register Here]() [ld_influencer marketing.png]() June 29, 2022 | 2:00 PM - 3:00 PM ET Let Active Listening Open the Door to Collaboration During this virtual workshop, we will discuss empathy awareness and knowing how to open mental gates through continued dialogue and discovery, which are the key to Intellectual Empathy. We will also focus on avoiding unresolved conversations and the priceless tip for making another person feel that they’ve been heard. [Register Here]() [L&D Newsleter.png]() July 13, 2022 | 1:00 PM - 2:00 PM ET An Advertiser’s Guide to Reaching Gaming-Obsessed Gen-Z and Millennials Gaming is the hottest medium in entertainment today and the landscape is filled with options. Join us in this interactive IAB Brand Academy, sponsored by Vindex, as they demystify gaming and esports opportunities on Twitch and YouTube and show you how to unlock a more effective way to reach your most vital audiences. [Register Here]() [ld_vindex ba.png]() ON-DEMAND Check out these new on demand courses and more at [iab.com/shop](): [Audio 360 →]() Learn about the full suite of digital audio opportunities and what it can do for your client or business. [Data 360 →]() Learn how data is used for audience targeting, campaign measurement, advertiser insights, and publisher monetization and gain a better understanding of regulations that govern the use of consumer data in advertising. [Digital Fundamentals →]() In this interactive online course, you will gain a high-level understanding of the digital advertising ecosystem as well as common terminology and essential processes that are used throughout the ad tech industry. [Programmatic 360]()[→]() In this online course, you’ll learn how the programmatic ecosystem is structured and gain a better understanding of the tools and technologies that enable automated advertising campaigns. Reach out to [learning@iab.com]() to find out more about bulk pricing, creating a customized learning path, or licensing online content. Interactive Advertising Bureau, 116 East 27th Street, 6th floor, New York, NY 10016 © 2022 Copyright [Contact]() [Privacy Policy]() [Unsubscribe]() This email was sent to: {EMAIL} Please do not reply to this email. This mailbox is not monitored and you will not receive a response. This email was sent to {EMAIL}. If you no longer wish to receive these emails you may [unsubscribe]() at any time.