This week on IAB THERE: state of Programmatic, brand purpose, and driving performance in the age of privacy

This week on IAB THERE, Index Exchanges' Jessica Breslav discusses the State of Programmatic, Sarah Frank, NowThis and Jaymee Miller, Cheerios talk brand purpose, and DoubleVerify's Gian LaVecchia dives into driving performance in the age of privacy THIS WEEK ON [IAB THERE] This week on IAB THERE, Index Exchanges' Jessica Breslav discusses the State of Programmatic, Sarah Frank, NowThis and Jaymee Miller, Cheerios talk brand purpose, and DoubleVerify's Gian LaVecchia dives into driving performance in the age of privacy TUESDAY, MAY 18, 2 PM ET State of Programmatic Unlocking Opportunity in Our New Normal [Add to calendar.]() Jessica BreslavChief Customer OfficerIndex Exchange WEDNESDAY, MAY 19, 2 PM ET Getting Brand Purpose Right, and How Publishers Can Powerfully Partner [Add to calendar.]() Sarah FrankEditor at Large NowThis Jaymee MillerSr. Brand Experience Planner Cheerios THURSDAY, MAY 20, 2 PM ET Driving Performance in the Age of Privacy [Add to calendar.]() Gian LaVecchia SVP, Brand & Agency Partnerships DoubleVerify [WATCH HERE]() Catch Up on Past Episodes [IAB THERE Tiles_LiveIntent.png]() Demystifying Contextual: The Time is Now . [WATCH NOW]() [IAB THERE Tiles_SeeHer.png]() Under the Hood with Roku Ahead of the NewFronts . [WATCH NOW]() [IAB THERE Tiles_TVSquared.png]() Countdown to the Upfronts: New Ad Spend Numbers from IAB [WATCH NOW]() View all episodes at iab.com/there. Join the conversation: @IAB and #IABTHERE. Can’t watch? Listen on your favorite podcast platform: [iab.com/podcasts](). Share this week's schedule: [facebook](/Nzg2LUxCRC01MzMAAAF9GZ-zzEo12N_4r1q8LqPKFFxPvrstJ37-K1bj-GRTlE4nTC5xpBu2ymd_rLDCpzvBKv-uAfc=) [linkedin](/Nzg2LUxCRC01MzMAAAF9GZ-zzEo12N_4r1q8LqPKFFxPvrstJ37-K1bj-GRTlE4nTC5xpBu2ymd_rLDCpzvBKv-uAfc=) [twitter](=/Nzg2LUxCRC01MzMAAAF9GZ-zzEo12N_4r1q8LqPKFFxPvrstJ37-K1bj-GRTlE4nTC5xpBu2ymd_rLDCpzvBKv-uAfc=) Interactive Advertising Bureau, 116 East 27th Street, 6th floor, New York, NY 10016 © 2021 Copyright [Contact]() [Privacy Policy]() [Unsubscribe]( This email was sent to {EMAIL}