Stacey Abrams Joins the Star-Studded IAB ALM Roster

Full agenda just released, create your ALM journey [Register Here]( Early-Bird Rates Expire This Friday 2/19 [Stacey Abrams Header.png]( One of the biggest “re-sets” of 2020 happened on the political map with Georgia flipping to blue. Stacey Abrams, Author, Serial Entrepreneur, Non-Profit Leader, Political Activist, and the first Black woman to deliver a response to the State of the Union, joins IAB ALM 2021 to discuss the story behind her history changing efforts. [Register Here]( Register Soon: Early-Bird Rates Expire This Friday, February 12th Buy-side brand marketers and agency executives can request a complimentary pass [here](. IAB ALM is where the rules of the digital road are writtenBe a part of the conversation at the most important digital media event of the year 2020 left the industry in an entirely new place. This is a critical inflection point for how brands are born and thrive, how advertising is defined, how measurement and attribution happen, and much more. [IAB ALM]( is the chance for industry leaders to come together and collectively shape industry priorities and create a roadmap for the future of the digital ecosystem. Participate in a week of keynote addresses, town hall discussions, and interactive roundtables covering addressability, identity, OTT, CTV & video convergence, the commerce landscape, the state of data, media chain transparency, privacy, policy, compliance, and more. Getting Real on Measurement Join Conny Braams, Unilever’s Chief Digital and Marketing Officer and David Cohen, CEO, IAB for a discussion on the true value proposition of ad funded media business models for consumers. Cross platform, cross device measurement has long been a holy grail for the advertising industry, with brands increasingly focusing on ROI. In parallel, more people are working, studying, shopping, exercising, and entertaining themselves online and subscription based models are on the rise. This session takes pause on where we are, where we need to go, and what it takes to get real on cross media measurement. [Nate Checketts Circle.png] Conny Braams Chief Digital and Marketing Officer Unilever What You Must Know About Today’s Video Landscape As the decline of linear TV accelerates, the streaming wars are heating up. From desktop to mobile and now to connected TVs, the nature of digital video consumption is changing in ways that only few predicted a few years ago. To sort through these unfolding dynamics, join YouTube’s Chief Product Officer Neal Mohan as he examines trends that are redefining digital video today and what it means for users, creators and advertisers. [Nate Checketts Circle.png] Neal MohanChief Product Officer YouTube Adidas, DEI & a Another Kind of Reset The grimmest of recent years, 2020 accelerated changes that were already in the works because of the Coronavirus pandemic, the aftermath of George Floyd’s murder by police, an economic collapse, and the greatest degree of polarization the USA has seen in more than 150 years. While much of the Great Resets we’re discussing at this year's ALM have to do with the intricacies of advertising, we are also talking about broader cultural resets, including the need for companies not just to rethink but actively to reset how they deal with race--both within their org charts as well as their outreach and creative. [Joe Barone Circle NEW.png] André Pinard Director of Community, Mindset & Culture Leader for adidas United Against Racism What to Expect When You’re Expecting a New Administration Congressman & Majority Whip James Clyburn sits down with IAB’s Head of Public Policy to share insight into how the dust is settling in the aftermath of a turbulent and divisive 2020. He’ll share what Congress is hoping to accomplish in 2021, and provide insight into the Biden administration’s priorities and agenda. How will a Democrat led unified federal government impact our industry? What potential privacy reforms should we be preparing for? Don’t miss this candid conversation about the reset happening in Washington, D.C. Rep. James E. Clyburn U.S. House Majority Whip (D-SC 6th District) Marketing, Media, and Communications Policy at the FCC Join FCC Commissioner Nathan Simington for a discussion around marketing, media, and communications policy at the FCC. [Nate Checketts Circle.png] Nathan Simington FCC Commissioner [View the Full Agenda]( [Tracks Header.png] [Health.png] Senator Ron Wyden U.S. Senator (D-OR) Ranking Member, U.S. Senate Finance Committee, Co-Author, Section 230, Communications Decency Act Anthony Fauci, M.D Director, National Institute of Allergy and Infectious Diseases National Institutes of Health (NIH) . . Evan Spiegel Chief Executive Officer Snap Inc. . . . . . Rep. James Clyburn U.S. House Majority Whip (D-SC 6th District) . . . . Jeremi Gorman Chief Business Officer Snap Inc. . Mark Read Chief Executive Officer WPP Bonin Bough Chief Growth Officer Triller . Conny Braams Chief Digital and Marketing Officer Unilever Heidi Browning Chief Marketing Officer National Hockey League . Danielle Lee Chief Fan Officer National Basketball Association . . Marisa Thalberg Executive Vice President, Chief Brand and Marketing Officer Lowes Belinda J. Smith Chief Executive Officer, Americas m/Six . Neal Mohan Chief Product Officer YouTube . . Dorothy Advincula Senior Vice President of Audience Measurement Ipsos Beau Avril Global Director for Brand and Video Product Marketing Facebook Karthic Bala Chief Data Officer Condé Nast . . Paul Bannister Chief Strategy Officer Cafe Media . . CJ Bangah Principal PwC .. Glenn Bean Senior Director, Product Management Oracle Advertising . Varun Bhagwan VP, Product Management & Engineering, Ads Data Verizon Media Travis Clinger SVP of Addressability and Ecosystem LiveRamp . . Tal Chalozin Co-Founder & CTO Innovid . . . Jon Cooke Director, Global Advertisers & Agencies MoPub (a Twitter company) Kerel Cooper Chief Marketing Officer LiveIntent . . Peter Day Chief Technology Officer Quantcast Behnam Dayanim Partner Paul Hastings LLP . Kyle Dozeman Chief Revenue Officer, Americas PubMatic Konrad Feldman Founder and CEO Quantcast . Gerald Ferguson Partner Baker & Hostetler LLP Sara Fischer Media Reporter Axios Tom Fochetta Vice President Samsung Ads Alan Friel Partner Baker Hostetler, LLP Gina Garrubbo President & CEO National Public Media . John Gerzema CEO The Harris Poll . Christine Grammier Head of Buy-Side TV LiveRamp . Stephanie Hanson Director, OneTrust PreferenceChoice™ OneTrust Marion Hargett SVP, Agency Partnerships and Advanced Advertising Ampersand Jeff Hirsch Chief Commercial Officer PubMatic . Brett House Vice President, Product Marketing Neustar . Scott Howe Chief Executive Officer LiveRamp . Lung Huang Head of Growth Solutions Kinship Mars Petcare Alysa Hutnik Partner Kelley Drye & Warren LLP Benjamin Jankowski Senior Vice President, Global Media Mastercard. Sundeep Kapur Associate Paul Hastings LLP . Terence Kawaja Founder & CEO Luma Partners . Tom Kershaw Chief Technology Officer Magnite Jo Kinsella President TVSquared. Walter Knapp CEO Sovrn . Carol Kruse Corporate Director Valvoline former CMO, ESPN Doug Lauretano Senior Vice President & General Manager Media.net Cara Lewis EVP, Video Investment Amplifi US Yan Liu Co-Founder & CEO TVision . Bob Lord Senior Vice President, Worldwide Ecosystems & Blockchain IBM Jeff Lotman Chief Executive Officer Fred Segal . . Craig Macdonald Partner, Media and Advertising McKinsey & Company. .. Iván Markman Chief Business Officer Verizon Media .. .. Tony Marlow Chief Marketing Officer Integral Ad Science .. Shane McAndrew Chief Data Strategy Officer, U.S. Mindshare . Mark Mitchell VP, TV Platform Business Development Xandr Alan Moss Vice President, Global Ad Sales Amazon . Allison Murphy Senior Vice President, Ad Innovation The New York Times Company .. Liane Nadeuau SVP, Head of Precision Media and Investments Digitas North America .. Nicolle Pangis Chief Executive Officer Ampersand . .. André Pinard Director of Community, Mindset & Culture Leader for adidas United Against Racism Raja Rajamannar Chief Marketing and Communications Officer, President of Healthcare Mastercard Geoff Ramsey Co-Founder and Chief Evangelist Insider Intelligence . . Karthik Rao Chief Operating Officer Nielsen Global Media .. Shenan Reed SVP, Head of Media L'Oreal USA . . . Scott Rosenberg SVP & General Manager, Platform Business Roku Scott Schiller CRO ENGINE . . Michael Schoen Senior Vice President, Marketing Solutions Neustar. Phil Schraeder CEO GumGum . . Lisa Sherman President and Chief Executive Officer Ad Council . . Nathan Simington FCC Commissioner . . .. Randi Stipes CMO, Watson Advertising and Weather, Developer Marketing IBM Anudit Vikram Chief Product Officer MediaMath . . . Mike Zaneis Chief Executive Officer Trustworthy Accountability Group Karima Zmerli, PhD U.S. Chief Data Sciences Officer Wavemaker . [Register Here]( Register Soon: Early-Bird Rates Expire This Friday, February 12th Buy-side brand marketers and agency executives can request a complimentary pass [here](. Platinum Plus Sponsors . . Platinum Sponsors . . Premier Sponsors . . . . . . . VIP Sponsors Interactive Advertising Bureau, 116 East 27th Street, 6th floor, New York, NY 10016 © 2021 Copyright [Contact]( [Privacy Policy]( [Unsubscribe]( This email was sent to {EMAIL}