Toyota’s Land Cruiser Concept Is Breezy 🌬️

[Hypedrive] November 08, 2024 Weekly Digest [🏔️ Toyota Unveils Open-Air Land Cruiser ROX Concept]( TLDR: Toyota unveils the Land Cruiser ROX concept, an open-air SUV designed for adventure, at the SEMA Show in Las Vegas. Why It Matters: Toyota's introduction of the Land Cruiser ROX concept at the SEMA Show showcases their dedication to blending adventure with innovation. Developed by Calty Design Research, this concept vehicle reimagines the iconic Land Cruiser with a modern twist, built on the 2024 Land Cruiser 250. Over half of the original vehicle was modified to create a rugged, open-top model featuring custom 'skeleton' doors and a sliding soft top. The ROX is equipped with a widened track, a 4-inch lift, and independent suspension tuned by Toyota Racing Development, ensuring it is ready for any terrain. Unique features like a triple-bar roof rack, integrated molle panels, and high-lift bumpers with D-rings enhance its functionality. The vehicle's design, with a Spring Green exterior and Heritage Orange leather accents, pays homage to Toyota's off-road legacy. Mike Tripp, Toyota's Group VP of Marketing, emphasizes that this concept underscores Toyota's commitment to adventure and innovation, making it a standout at the SEMA Show. Read the [full article here](. [😮‍💨 Custom 1990 Mercedes-Benz 560SEC 6-Speed Surfaces at Auction]( TLDR: A custom 1990 Mercedes-Benz 560SEC with a 6.2L AMG V8 engine and six-speed manual transmission is up for auction on Bring A Trailer. Why It Matters: This auction highlights a unique blend of classic design and modern performance, showcasing a meticulously reimagined 1990 Mercedes-Benz 560SEC. Featuring a powerful 6.2L AMG V8 engine, a rare six-speed manual transmission, and a luxurious interior with bespoke touches, this vehicle is a testament to high-end automotive craftsmanship. The car's exterior enhancements, such as flared carbon-fiber fenders and custom AMG-style wheels, pair with an upgraded suspension and braking system to enhance its road presence and handling. Inside, the cabin offers premium features like Bespoke-embroidered Recaro seats and a state-of-the-art McIntosh audio system, underscoring its appeal to collectors and enthusiasts. With bidding currently at $286,555 USD and limited time remaining, this auction reflects the enduring allure of classic luxury vehicles reimagined for contemporary performance. Read the [full article here](. [🦾 Nissan Unleashes the TARMAC: A Track-Ready Muscle Truck]( TLDR: Nissan unveils the TARMAC, a track-ready muscle truck, at SEMA 2024, developed with Forsberg Racing and featuring a supercharged engine and advanced design elements. Why It Matters: Nissan's TARMAC represents a significant innovation in the realm of muscle trucks, merging nostalgic design with modern performance. Crafted by Nissan Motorsports and Forsberg Racing, this vehicle boasts a supercharged 3.8L V6 engine delivering 440 hp and 400 lb-ft of torque, enhanced by a NISMO cold air intake and performance exhaust. Chris Forsberg, a key figure in racing, emphasizes the project's return to a performance style reminiscent of the early 2000s. The TARMAC's striking Afterburn Orange exterior, carbon-fiber elements, and advanced suspension system highlight its track-ready capabilities. The debut at SEMA 2024 not only showcases Nissan's engineering prowess but also revives interest in a classic automotive style, potentially influencing future designs and consumer preferences. Read the [full article here](. [🕶️ Modena Automobili Unveils Project MA-01: A Reimagined Maserati Biturbo-Shamal]( TLDR: Modena Automobili unveils Project MA-01, a modern restomod of the Maserati Biturbo-Shamal limited to 33 units starting at $600,000 USD. Why It Matters: Modena Automobili's Project MA-01 signifies a bold reimagining of the classic Maserati Biturbo-Shamal, blending nostalgic design with cutting-edge performance. The project involves a collaboration between Modena's specialists and external engineering firms, featuring a 500hp 3L V6 twin-turbo engine co-engineered by Ferrari and Maserati. This engine allows the car to reach 0-60 mph in just 4.7 seconds and a top speed of 177 mph. The meticulously upgraded chassis ensures the vehicle retains its iconic character while accommodating modern enhancements. Limited to only 33 examples, each priced at $600,000 USD, this exclusive release is a testament to Modena's commitment to innovation and heritage, offering a unique opportunity for collectors and enthusiasts to own a piece of automotive history. Read the [full article here](. [🏈 Toyota Unveils "Ultimate Tailgate Tundra" at SEMA]( TLDR: Toyota unveils the Ultimate Tailgate Tundra at the 2024 SEMA Show, featuring advanced entertainment technology inspired by its NFL partnership. Why It Matters: Toyota's introduction of the Ultimate Tailgate Tundra at the 2024 SEMA Show marks a significant advancement in mobile entertainment vehicles, particularly for sports fans and adventure enthusiasts. The vehicle's standout feature is a retractable staging shell that reveals five 55-inch weatherproof screens, powered by electric actuators, providing an immersive viewing experience. Complementing the visuals, a premium JBL audio system ensures high-quality sound, while integrated satellite WiFi and a generator support seamless live streaming and self-sufficiency. Mike Tripp, Toyota's group vice president of marketing, emphasizes that this custom Tundra celebrates the brand's NFL partnership and highlights its versatility. This innovation not only enhances the tailgating experience but also demonstrates Toyota's commitment to integrating cutting-edge technology into its vehicles, potentially setting a new standard in the automotive industry. Read the [full article here](. [app]( [Download the Hypebeast App]( [On iOS & Android Devices]( [instagram-social]( [Manage Subscriptions]( | [Unsubscribe]( | [Privacy Policy]( You are subscribed to Hypebeast’s marketing emails with the address: {EMAIL} Contact subscription@hypebeast.com for assistance on any enquiries. 2024 Hypebeast Limited. All Rights Reserved Hypebeast, 40/F, Cable TV Tower, No.9 Hoi Shing Road, Tsuen Wan, Hong Kong