Which Posts Made the Best of 2017 List?

These are the top posts of 2017 based on community engagement. [GrowthHackers]( We look forward to this email every year. Its a great reminder of how much awesome value is shared within the community. Thanks for participating on GrowthHackers and making it the best place around for growth inspiration. We can't wait to see what you do in 2018. Here's the list of the top 12 posts of 2017 based on community engagement. Enjoy! Top posts of 2017 --------------------------------------------------------------- B2B • 67 upvotes • 10 comments • Posted by Shu Chuang [12 How to Acquire Users – The Complete Guide [Must Read]]( This is an in-depth and tactical guide to user acquisition. A full breakdown of all the tactics the author uses for his agency clients. Landing Pages → A/B Testing → User Onboarding → Ad Channels → Ad Copywriting → B2B Sales→ and Content Marketing --------------------------------------------------------------- Content Marketing • 61 upvotes • 20 comments • Posted by Freyja Spaven [11 How To Collect Up To 58% Email Optins From Lost Readers Using Your Old Content (And A Little Retargeting Wizardry) [Must Read]]( A 3-Part guide on how to use retargeting automation to target your 'non-sub' readers and get them to come back and optin. For the tl;dr overview Part 1: How to take old content and make it into an email conversion asset Part 2: How to add a system to help convert up to 15% of initial traffic into leads Part 3: How to build a retargeting automation system to target the 85% who said no the first time, bring them back, and convert up to 58% of them --------------------------------------------------------------- • 61 upvotes • 100 comments • Posted by Mike Volpe [10 AMA with Mike Volpe, CMO at Cybereason, Ex-HubSpot CMO, Startup Investor & Advisor [Must Read]]( There was clearly a lot of excitement for Mike's AMA, which is no surprise. The questions came in fast and furious on everything from inbound marketing to managing a startup's cash flow. Lot's of gold in here! --------------------------------------------------------------- Facebook • 66 upvotes • 18 comments • Posted by Matthew Barby [9 [Ideas Inside] Life Beyond Email: Chatbot Marketing [Must Read]]( Whilst other channels are continuing to deliver diminishing returns, there's a new medium for marketers to utilize to reach their customers: Chatbots. Companies are seeing response rates of over 80% right now - within the article you'll get an overview of chatbots, how you can build on for free and some hacks to start scaling up engagement within your own bot. --------------------------------------------------------------- Growth • 75 upvotes • 10 comments • Posted by Aaron Orendorff [8 How to Kickstart Your Growth Process [Must Read]]( If you are struggling to implement the growth hacking methodology, you're not alone. The author assembled a team, achieved product-market fit, and identified growth levers, but got stuck when we tried to put process behind their testing. If you’re at a similar stage in your development, you’ll probably get stuck there too. Eventually, they found some practical methods to help them succeed. --------------------------------------------------------------- • 92 upvotes • 82 comments • Posted by Guillaume Cabane [7 AMA with Guillaume Cabane, Ex-VP of Growth at Segment [Must Read]]( Guillaume's AMA rightly attracted a lot of attention from the community. We were all expecting great growth insights and he didn't disappoint. He was also extremely candid about challenges and opportunities he's encountered with growing Segment. A must read for sure! --------------------------------------------------------------- CRO • 64 upvotes • 22 comments • Posted by Jen Havice [6 What Makes A Conversion Optimizer [Must Read]]( This is a piece highlighting 8 of the best optimizers in the business where he finds out what separates the pros from the fakes. You'll learn what Peep Laja, Michael Lykke Aagaard, Talia Wolf, Ton Wesseling, Chris Goward, Tim Ash, Brian Massey, and André Morys have to say about what you need to make it as an expert in CRO.  --------------------------------------------------------------- Content Marketing • 72 upvotes • 18 comments • Posted by Tyler Hakes [5 7 Fundamental Content Marketing Frameworks [Must Read]]( These 7 content marketing frameworks represent a blueprint for successful content marketing in a variety of industries and for achieving various goals. The authors examine how content marketing can be used in these ways: 1. Simple warm acquisition 2. B2B sales & lead generation 3. Ecommerce 4. Building an evergreen forest 5. Competitive SEO 6. Community building 7. "Trifecta" strategy. --------------------------------------------------------------- • 79 upvotes • 116 comments • Posted by CRO & Growth Experts [4 AMA with Some of the Top CRO & Growth Experts Worldwide [Must Read]]( We don't need to sell this. Just read it. You're bound to come away having learned something. --------------------------------------------------------------- API • 86 upvotes • 10 comments • Posted by Shu Chuang [3 How Segment Generates $10,000 in Revenue Per Day with Automated Outbound Sales [Must Read]]( A walk through of how Segment built an automated outbound system that has higher open, response and conversion rates than those sent by humans. This system now accounts for 22% of new sales opportunities and drives 10K in revenue per day. --------------------------------------------------------------- Blogging • 78 upvotes • 25 comments • Posted by Benji Hyam [2 Reddit Hates Marketing: Here's How You Can Still Get Thousands Of Visitors From Reddit [Must Read]]( Most marketers are afraid of Reddit. Despite its huge traffic potential, marketers stay away. They rationalize with all sorts of excuses. In this post, the author shows you how he was able to drive thousands of visitors on Reddit, post after post. --------------------------------------------------------------- B2B • 104 upvotes • 11 comments • Posted by William Gibbs [1 [Ideas Inside] How to Automate the “Best Sales Prospecting Email Ever” [Must Read]]( When Brian Anderson first messaged Charlie Liang from Engagio to ask for a meeting, he couldn’t predict that his email would go viral. Not only did Charlie agree to meet with Brian, he also featured the email and image in his LinkedIn post, “The Best Sales Prospecting Email Ever” with over 1,000 likes and 241 shares. Here's a look at how that email could have been automated at scale. --------------------------------------------------------------- Like what you've been seeing from GrowthHackers? Know someone who'd like these emails too? [Forward This Email To A Friend]( [Connect on Twitter]( [Unsubscribe]( • [Account Settings]( Have feedback or a question? Email us: hello@growthhackers.com 1901 Newport Blvd. Suite #175 Costa Mesa CA, 92627 PS: If you were forwarded this newsletter and you like it, you can subscribe [here](. -The GrowthHackers Team