8 Email Campaigns That've Generated Over $140M, How To Get 1000s Of Visitors From Reddit, How To Build A Great Career In Marketing Without Connections

If you haven't participated in our #GHConf18 ticket giveaway yet, all you need to do is leave a helpful comment on a post in the community. This week's winner is... [GrowthHackers]( It's safe to say that the first week of our #GHConf18 ticket giveaway was a success. We had so many great comments to choose from. Congrats to [Amanda Colpoys]( winning this week's ticket! We're going to continue giving away tickets leading up to the conference. If you want your shot, just [leave a comment in the community](. With respect to our AMAs for the week... On Tue, Nov 13, we have Elle Woulfe, VP of Marketing at LookBookHQ joining us. You can ask her your questions [here]( Then on Thu, Nov 15, come chat with Taylor Loren, Marketing Lead at Later. You can ask her your questions [here]( Top posts from the week --------------------------------------------------------------- Growth • 10 upvotes • 0 comments • Posted by Lauren Bass [15 How to Grow by Stealing Market Share]( Growth is getting harder and competition more fierce as technology markets mature - which is why ignoring competition is no longer an option. Growth leader at Zendesk, Brianne Kimmel, walks through using her OODA Loop framework to build a competitive marketing program and systematically steal market share from competitors. --------------------------------------------------------------- Growth • 10 upvotes • 1 comments • Posted by Kevin Indig [14 The underrated power of online communities for growth]( Controlled online communities are the most underestimated tool for growth and product development in the startup world. When you're a Fortune 500 company you have enough resources to develop many products, serve many marketing channels and tackle many markets but in a startup, you have to choose carefully how to use them. --------------------------------------------------------------- Inbound Marketing • 33 upvotes • 0 comments • Posted by HC Winn [13 Google Search: When Organic and Paid Search Efforts Align]( Many brands work on their Google SEO and PPC campaigns separately, but there are a lot of benefits to combining both in a more holistic approach. The authors have put together a list of the pros and cons of doing so as well as provided some strategies for you to take over more SERP real estate and drive more traffic. --------------------------------------------------------------- Churn • 12 upvotes • 1 comment • Posted by Andy Mura [12 User Onboarding Steps That Can Make or Break Your SaaS Business]( User Onboarding, in a way, is making sure that your users know everything you know about your product and the problem you tackle with it. Since you can never stop selling your solution, even to existing customers, onboarding is actually an ongoing process that basically never stops and simply turns into a long-term customer success and retention program. --------------------------------------------------------------- Growth • 13 upvotes • 1 comment • Posted by Robbie Richards [11 12 “No-BS” Ways to Rapidly Increase Organic SEO Traffic (with Case Studies & Examples) [Must Read]]( A taste of what you'll learn: >> The content audit process that took one client from 3,000 organic visits and 130 leads a month to over 10,000 organic visits and 300+ leads a month >> The "Quick-Win" strategy that increased organic traffic 402% month-over-month >> A repeatable system to remove keyword cannibalization (and 3x organic traffic potential) >> How to mine dozens of untapped keyword opportunities. --------------------------------------------------------------- Analytics • 7 upvotes • 2 comments • Posted by Dan Shure [10 [Podcast] The Myth Of The "Non-Technical" Marketer w/Simo Ahava]( Simo and the author chatted about why "non-technical" is a myth that needs to die, why most people don't get about "sessions", why bounce rate is a horrible metric (what to measure instead). --------------------------------------------------------------- • 24 upvotes • 46 comments • Posted by David Chang [9 AMA with David Chang, EiR @Harvard Business School & Co-founder @PersonalVC [Must Read]]( Davi is an entrepreneur and a super angel investor who brought his unique perspective having seen both sides on what it takes to get a startup to succeed and also get funded. A must read. --------------------------------------------------------------- Analytics • 11 upvotes • 2 comments • Posted by Justin Butlion [8 The analytics stack every startup should implement on day one]( In this post the author will guide you through setting up a professional analytics stack that is not only much simpler to setup than you think, but that costs nothing more than a day or two of dev resources. --------------------------------------------------------------- Case Study • 13 upvotes • 2 comments • Posted by Thomas Krawiec [7 [Ideas Inside] Email Marketing for eCommerce: The 8 Campaigns That Have Generated over $140M]( In eCommerce to be successful with email marketing you need to send timely and relevant emails to the right people, at the right time. In order to do that, you must first understand the customer lifecycle. This posts help you understand the customer lifecycle and how to use it, plus the 8 triggered emails that you should be sending if you want to achieve great results from your email marketing program. --------------------------------------------------------------- Growth • 23 upvotes • 3 comments • Posted by Shanelle Mullin [6 How To Build A Great Career In Marketing When You Have No Connections]( In the marketing world, there are no real barriers to entry. You don’t need to go to marketing school. You don’t need to spend thousands on night classes. You don’t even need to get a license to become a practicing marketer. It’s not rocket science. It’s not dental surgery. But it is a profession that can offer many great rewards. --------------------------------------------------------------- • 15 upvotes • 6 comments • Posted by Anonymous [5 Is growth hacking just a rebranding of marketing? [Must Read]]( A simple question that led to some really in-depth commentary which makes for a really great read. [Hint: No]. Jump in with your thoughts as well. --------------------------------------------------------------- • 39 upvotes • 38 comments • Posted by Sonja Jacob [4 AMA with Sonja Jacob, Director of Marketing at DocSend [Must Read]]( Sonja's passion for B2B marketing and storytelling was on full display in this AMA. She answered questions on content marketing, virality, differences between B2B & B2C marketing and more. A super read! --------------------------------------------------------------- Analytics • 21 upvotes • 17 comments • Posted by Ross Simmonds [3 The Beginner's Guide to Analyzing Shopify Reports and Analytics To Help Your Brand [Must Read]]( We all geek out over Google Analytics but Shopify is taking off for eCommerce and is another analytics service worth understanding. The best part is that the same data analysis strategies apply in other cases so this is not just about Shopify's analytics. --------------------------------------------------------------- • 66 upvotes • 19 comments • Posted by Sean Ellis [2 25 growth hacking tips from marketing's most influential people [Must Read]]( In this Mashable article, several growth and marketing experts answer the question "Is growth hacking hype or is it helpful?" --------------------------------------------------------------- Blogging • 58 upvotes • 23 comments • Posted by Benji Hyam [1 Reddit Hates Marketing: Here's How You Can Still Get Thousands Of Visitors From Reddit [Must Read]]( Most marketers are afraid of Reddit. Despite its huge traffic potential, marketers stay away. They rationalize with all sorts of excuses. In this post, the author shows you how he was able to drive thousands of visitors on Reddit, post after post. --------------------------------------------------------------- Like what you've been seeing from GrowthHackers? Know someone who'd like these emails too? [Forward This Email To A Friend]( [Connect on Twitter]( [Unsubscribe]( • [Account Settings]( Have feedback or a question? Email us: hello@growthhackers.com 1901 Newport Blvd. Suite #175 Costa Mesa CA, 92627 PS: If you were forwarded this newsletter and you like it, you can subscribe [here](. -The GrowthHackers Team