How Midwinter Entertainment iterates at speed with the help of Improbable Multiplayer Services

Why games studios should adopt the continuous integration/continuous delivery approach [View this email in your browser]( You have been sent a sponsored message via GamesIndustry.biz, in association with Improbable How Midwinter Entertainment iterates at speed with the help of Improbable Multiplayer Services Why games studios should adopt the continuous integration/continuous delivery approach Game development was once like one long sprint: a huge effort until you reached the finish line, at which point you could stop. But with Games-as-a-Service, development happens over several years, not least while the game is live. As you ship new features on a continual basis, the problems and profile of a project will change. Traditional development frameworks are no longer suitable. Using continuous integration/ continuous delivery (CI/ CD) practices is a superior approach, with fast feedback loops that enable the rapid iteration and agile development that allow studios to respond to players and keep them engaged. But getting there is not straightforward. Tools and processes exist to solve common problems, but they are only part of the solution. Issues related to culture and process are regular blockers to improvement, and these can be unique to the local contexts of each individual studio. However, collaboration can help a studio change its model of working, embrace CI/CD principles, gain the fast feedback loops that unlock meaningful change and ensure resources are allocated to what really matters. Key principles unlock fast feedback This is as true for the largest studios as the smallest ones, although for different reasons. Indies and smaller operations can struggle to implement key principles like continuous improvement and learning, working in small increments, sustainable development and fast iteration, purely because it's hard to invest in them, be that from a time or a financial standpoint. Larger studios tend to have the resources, but in my experience can be prone to blind spots. Partnership potentially solves for all these things. By bringing in a team to work with them rather than building one of their own, smaller game developers can offload shaping and generating the various processes. Larger studios can draw on the resources of those with great expertise in this particular area, in order to help them identify opportunities and gain fresh perspectives. In all cases, this is about external and internal resources working in concert, to help a studio move at speed, gain faster feedback and improve games more rapidly. [To read full article, click here]( [Facebook icon]( [Twitter icon]( [LinkedIn icon]( Copyright (C) 2021 ReedPop. All rights reserved. You got this email because you signed up to an account on GamesIndustry.biz and agreed to receive promotional emails from our partners. Our mailing address is: ReedPop 1-6 Grand ParadeBrighton, East Sussex BN2 9QB United Kingdom [Add us to your address book]( Want to change how you receive these emails? You can [update your preferences]( or [unsubscribe]( [Privacy Policy]( | [Cookie Policy](