Become a publishing fiend / Course closes in 2 days

When I started in this business I quickly became a publishing fiend. I no sooner clicked publish and was starting the next article. I couldn't publish enough. I'm in that zone right now. One of my newer sites is in my wheelhouse so I'm cranking out articles for it as fast as possible. There's no end in sight for this site. Many years into this business and I still enjoy writing content for my sites. I don't write as much as I used to because I'm managing more than I used to. When time permits; when I have a spare 30 minutes, I write. Take any direction you want I field all kinds of questions about the content side of this business such as: - Can I get to $10,000 per month writing everything myself? - Can I get to $10,000 per month not writing a single word? - Does it make sense to write some content myself and hire writers to write content? ​ The answer to all three questions is "yes". That's one of the best aspects of publishing online. You can structure your day and your business however you see fit. - Love writing above all? Great. Write as much as you want. - Prefer doing SEO? Great. Don your SEO hat and hire writers. - Like a little bit of everything? No problem. Write. Optimize. Rank. ​ I've done all three at some point along the way. These days I do a little bit of everything. In the beginning I just wrote and wrote and wrote. If you're just starting, I recommend the same. Worked 8 years ago. It works now. In time, I hired some writers or used content services. I still wrote. After more time, I focused on the business side and wrote less. These days I'm writing quite a bit again which is great. Here's a strange twist. I get more satisfaction ranking articles I write than ranking articles written by other writers. It makes no sense but that's the way it is and so I enjoy the process of crafting content that will perform well. To this day I wrote 5 of my top 10 traffic articles. Given I've outsourced thousands of articles, that's a badge of honor for me. It also doesn't mean I should write more and outsource less. When expanded to my top 50 or top 100 articles, most were outsourced. Many do very, very well. I wouldn't have all that high-performing content had I not outsourced. The key to doing well with your own writing or hired writers is knowing how to put all the pieces together. Sadly great writing isn't enough when gunning for search traffic. I know this first hand. In my early days with my site I didn't do much of what I do now. I published plenty of content but was spinning my wheels getting nowhere with search traffic. Once I put the pieces together, search traffic grew. What are the pieces? Keyword research for article topics and titles: get this right and you're almost golden. Content depth and structure: somewhat important ... plenty of wiggle room though. I like playing around with this. On-site SEO: pretty important for peak performance. Can make the difference between position one and position four in Google. Not always but can so it's worth doing right. Systems: As you grow and if you go the team route, you need systems to scale. Image management: I cover this in detail. It's an underrated part of blogging. I put a huge emphasis on it. Mess this up and it can cost you traffic and website performance. Additional tricks of the trade such as publishing content that attracts links. Not necessary but sure is helpful. Tools to get the job done: I'm a believer in lean operations but there are some indispensable tools I use. I'm confident they can help anyone. => [Grab my course here]( (closes this Sunday at midnight). The more my search traffic grew, the more data I had to leverage. I used that data to speed up growth. It's nothing requiring high-level mathematics. If it did, I wouldn't do it. It's basic stuff that helps with decision-making as you grow. Put all those pieces together along with hard work and patience and you have a shot to create a killer site. By now you know [my course]() is open for enrolment this week (closes Sunday). It includes all the pieces of the puzzle as I see it based on what I do. While my way isn't the only way, it is a way. Wondering if my course is for you. It's a good question. My course is for the following people: Fundamentally, my course teaches one thing and that is how to start and grow a content site monetized passively with display ads. Some refer to these sites as niche sites. If big enough, some refer to them as authority sites. Whatever you call it, it's a topic-based content site. If that's the type of site you want to build, let's drill down further who are good candidates for my course (cause it's not for everyone): Just starting out: If you're just starting out, my course offers plenty of the basics to get started on the right foot. I don't offer shortcuts are questionable tactics. I offer sound methods to getting the ball rolling and growing from there. On your way but spinning wheels: I've been there. It's tough position. You have traffic. Revenue is trickling in but you're struggling to hit the next level. My course might offer some insights how to blast past your sticking point. Looking to transition from solo blogger to a team: It's not easy going from solo blogger to managing a team to crank out content. Lots of moving parts. I've done it. I may not have perfected it but it's working. Want to go from one site to multiple sites: Like expanding into a team, expanding into multiple sites is a process. You'll treat your second site differently than your first just because of limited time. It's a different process. You need a system. I've done it. It's well covered in the course. My course is not for you if: Your traffic is mid to high hundreds of thousands or millions of monthly visitors and growing, you're good to go. Keep doing whatever you're doing. My guess is you'll pick up some nuggets of info in my course you can add to your arsenal but it's not really necessary. Avoid distractions. You are an aspiring YouTuber or IG influencer or influencer of any kind: My course offers nothing about becoming an influencer. If that's your dream, don't get my course. My focus is evergreen search traffic monetized with display ads. It has nothing to do with getting famous and leveraging fame to earn a living. Hopefully that all paints a clearer picture about whether my course is for you or not. => [Get my course here]( (closes this Sunday at midnight). Jon Fatstacksblog.com ​ [Unsubscribe]( | [Update your profile]( | 2016 Hill Drive, North Vancouver, British Columbia V7H 2N5