Newsletter Subject

Donkey gelatin

From

eko.org

Email Address

us@eko.org

Sent On

Sun, Jul 28, 2024 07:00 AM

Email Preheader Text

Ever heard of Ejiao? ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌?

Ever heard of Ejiao? ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   [A donkey rests on the ground with its head lowered.](  {NAME}, Every year, 5 million donkeys are savagely butchered to produce a gelatin from their hides used in cosmetics and supplements that claim to enhance health and preserve youth. Donkeys are being dragged by their ears or tails and their heads bashed in by sledgehammers. Some donkeys are skinned alive. We can help stop this cruelty. This industry relies on online platforms to peddle its products. Ebay has already banned sale of donkey gelatin. Now pressure is growing on Amazon to do the same. If everyone reading this chips in the cost of a coffee, we can take the pressure to boiling point – running a deep-dive investigation to document Amazon’s donkey gelatin trade, then launching a massive publicity push to expose it, with journalist briefings, ads targeting key execs and media-grabbing stunts outside Amazon HQ. Can you chip in to stop this torture trade and save millions of donkeys? [I'll donate $3]( donate $4]( [I'll donate $5]( donate $9]( donate another amount]( Behind this horror are unproven claims that the gelatin in donkey skins, called ejiao, has youth and health-enhancing properties. The hides are boiled down and the gelatin is turned into bars, powder, or pills to be sold at sky-high prices. It’s gotten so out of control that HALF of the donkeys in Kenya are thought to have been killed in just three years. Theft is common too, with donkeys snatched from families that depend on them, to be skinned, or shipped across borders in cramped and sweltering conditions. And when donkeys are taken, women and children bear the brunt of the extra work, harming their ability to earn money or go to school. The good news is African governments just agreed to a continent-wide ban on killing donkeys for their skins. And Brazil is acting too. But by providing a space to freely trade their products, Amazon is providing donkey torturers with a lifeline. {NAME}, that’s why it’s so important we act now. More than 54,000 have already signed our petition calling on Amazon to stop this torture trade, but with your help, we can do so much more – using well-honed publicity tactics to expose Amazon’s complicity with donkey torture and ratchet up the pressure until they act to save these gentle creatures. Are you in? [I'll donate $3]( donate $4]( [I'll donate $5]( donate $9]( donate another amount]( Thanks for all that you do, Yasmin and the Ekō team --------------------------------------------------------------- More information: [Amazon: stop the cruel treatment of donkeys.]( Ekō [Millions of donkeys killed each year to make medicine.]( BBC 15 February 2024 [The Cruel Eijao Trade Kills Millions of Donkeys Every Year.]( Countercurrents 19 March 2024 [Amazon Ceases Donkey Skin Products in California Following Settlement with Horse Welfare Non-Profit.]( Tech Times 20 December 2023 Anything extra raised will power Ekō and our campaigns worldwide fighting for people and the planet.    Ekō is a worldwide movement of people like you, working together to hold corporations accountable for their actions and forge a new, sustainable path for our global economy. This email was sent to {EMAIL}. | [Unsubscribe]( Â

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