BuzzFeed, Culture Genesis to combine multicultural ad inventory to sell to advertisers

BuzzFeed has inked a new deal with Culture Genesis that allows the Black-owned and multicultural-targeted media network to package up and sell ads against BuzzFeed’s multicultural content, alongside its own inventory. January 30, 2024 [BuzzFeed, Culture Genesis to combine multicultural ad inventory to sell to advertisers]( [BuzzFeed has inked a new deal with Culture Genesis]( that allows the Black-owned and multicultural-targeted media network to package up and sell ads against BuzzFeed’s multicultural content, alongside its own inventory. 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Top Stories Ivy Liu [Equality and Opportunity]( [BuzzFeed, Culture Genesis to combine multicultural ad inventory to sell to advertisers]( BuzzFeed has inked a new deal with Culture Genesis that allows the Black-owned and multicultural-targeted media network to package up and sell ads against BuzzFeed’s multicultural content, alongside its own inventory. howdy! [Marketing on Platforms]( [Pitch deck: Inside TikTok's pursuit of Super Bowl ad dollars]( The app’s executives are working hard to persuade marketers that it’s the prime destination for their ad dollars — pre-game, during and post-game. [Sponsored by TextNow]( [The brand’s guide to in-app mobile beyond the Big Four]( Brands are tapping into the carrier-cutting environment to reach budget-savvy consumers looking for new ways to access goods and services and secure a loyal customer base. Advertisement howdy! 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