Biden's new executive order marks another inflection point for AI and data privacy

The EO address a wide range of issues with implications for government agencies, businesses and consumers. October 31, 2023 [Biden's new executive order marks another inflection point for AI and data privacy]( Describing AI as the “most consequential technology of our time,” President Joe Biden signed a new executive order [to guide safe development of AI]( that balances both the potential benefits and myriad risks. Additional coverage: - Media agencies are the unchanging holding groups [in a changing landscape](. - [The New York Times' Joy Robins joined the Digiday Podcast]( to talk about why The Times brought back open programmatic ad revenue to its app and more. - Using AI to help manage the vetting process is appealing to marketers, agency execs and influencer marketing execs to help manage the process. [More in this Digiday+ Marketing Briefing.]( - As influencer marketing reaches a fever pitch, [Cirque du Soleil is looking to cash in](. - To stay on top of the changes to social media, [National Geographic is getting more raw and real]( with its photojournalists. - Kirk McDonald, who has served as the CEO of GroupM North America for the past three years, [is leaving his position](. - [Leaders' navigation of Gen Z's enthusiasm]( requires precise planning, open communication and a grasp of how to make generative AI work for both a company and its youngest execs. Other things to know about - According to a recent Bango survey, 78% of consumers want to [manage all their subscriptions on a single platform](. Sponsored by Bango. - As large organizations face extra data security and privacy scrutiny, conducting internal audits can [ensure the company is adhering to strict standards](. Sponsored by Piwik PRO. - On UberEats, brands use in-feed display ads to [reach users through geo-targeting, category targeting and behavioral targeting](. Produced in partnership with Marketecture. Top Stories Ivy Liu [Generative AI]( [Biden's new executive order marks another inflection point for AI and data privacy]( The EO address a wide range of issues with implications for government agencies, businesses and consumers. howdy! [Evolving Agencies]( [Why media agencies remain the cornerstone of holding group profitability]( Media agencies are the unchanging holding groups in a changing landscape. [Sponsored by Optable]( [How data clean rooms are transforming into data collaboration technologies]( The data technologies marketers have historically invested in — data warehouses, CDPs and DMPs — are primarily designed to house and store data instead of enabling collaboration. New technologies are changing that scenario. Advertisement howdy! [Beyond Ads]( [Joy Robins on how she's steering The New York Times' ad business into the wave of change]( Why The Times brought back open programmatic ad revenue to its app and more. [Sponsored by Klaviyo]( [DTC brands: How are your omnichannel approaches changing?]( DTC became the hero of the at-home shopper in the early 2020s, but approaches to buying from digital channels continue evolving. Take this survey and tell us how your approaches to digital and in-store channels have changed for a $5 gift card. howdy! [The Creator Economy]( [Marketing Briefing: How marketers are using AI to help the vetting process for potential influencer partnerships]( Using AI to help manage the vetting process is appealing to marketers, agency execs and influencer marketing execs to help manage the process. Advertisement [Sponsored by Adsquare]( [In a new era of privacy, marketers turn to geo-contextual targeting]( Advertisers are increasingly using location context to serve locally relevant ads, connecting with consumers by responding to their inferred interests and physical location in real time. howdy! [The Creator Economy]( [Why Cirque du Soleil is creating its own influencer network]( As influencer marketing reaches a fever pitch, Cirque du Soleil is looking to cash in. howdy! [Publishing in the Platform Era]( [How National Geographic is using its contributor network to refresh its social media channels]( To stay on top of the changes to social media, National Geographic is getting more raw and real with its photojournalists. [All Latest Stories]( You received this email because you’re a member of the Digiday community. If someone forwarded this to you, [subscribe for yourself here](#). [Unsubscribe from this newsletter or update your preferences](. I don't want to hear from Digiday anymore. [Stop receiving all Digiday emails](. Digiday Media, One Liberty Plaza, 9th Floor, New York, NY 10006 [Forward to a Friend](