Hereâs whatâs happening in the Posseverse this month. âÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍâÍ The BEST month of the year is here, {NAME}... Itâs spooOOOooky season. The creepy decorations are out, the cauldrons are brewing and my inner witch could not be happier. Other than waking up super sick today (right on schedule lol), Iâm feeling SOOOOO excited about the month ahead. Before I sign off for the weekend for some R&R and lazy couch time watching my FAVORITE spooky season movie ever (can you guess what it is? ð)... I wanted to pop in real quick to tell you whatâs happening in the Posseverse this month ð Itâs good. Really, really good. ð Two New Email Resources Just Dropped When the Posse asks for more email marketing resources⦠The Posse gets more email marketing resources. Thatâs how we roll, baby ð In case you missed them, my team and I just dropped TWO brand new resources to help you absolutely slay your email game. The [12-Month Email Marketing Calendar](=) will give you 279 ideas for timely, relevant & valuable emails to send to your list all year long. This calendar will help you stay consistent with emailing your list and end writerâs block once and for all. And the [Top 50 Subject Line Report]( will help you write juicy subject lines (that actually get opened!). Iâll reveal real data, surprising twists & actionable insights straight from the Copy Posse Vault of split-test data. â¤ï¸âð¥ Posse Fest Is THIS MONTH After months of preparations, planning, coordinating and scheming (hehe ð¤«)... The most epic marketing event of 2024 is almost here. Eeekk!! Posse Fest is just 15 days away⦠Hundreds of marketers and freelancers from all over the world have already gotten their tickets. Are you coming? â[Early bird expires in 4 days](). The ticket price goes up on October 9th. And speaking of Posse Fest⦠𤯠Have You SEEN These Interviews?! Unless youâve been living under a rock, youâve probably noticed the juicy interviews with my Posse Fest speakers happening on YouTube where... If you want to hear about what makes brands (and branding) really stand out, [watch this](). If you want to learn about some amazing tools and systems to streamline your business, [watch this](). If you want to hear secrets for writing binge-worthy emails, [watch this](). If you want to learn how to reframe the way you think about sales (so you can sell way more and actually enjoy doing it), [watch this](). If you want to hear about an EASY launch framework that has resulted in a $5M launch, [watch this](). And even if youâre not coming to Posse Fest (booooooooooooo, I say! Yes, like a ð»)... These interviews will give you invaluable insight into whatâs working right now in marketing, branding + messaging. ð¥ Whatâs Coming On YouTube â
In this weekâs video, I break down 5 simple things you can do today to [boost your email open rate](). â
Next week, Iâm sharing the #1 copywriting strategy to improve your Facebook ads and boost conversions⦠â
Then to continue with the ad theme, weâll have another Posse Fest speaker interview with marketing genius Molly Pittman (who has managed MILLIONS in profitable ad spend ð±)... â
And to wrap up the month, Iâll share my ENTIRE email marketing strategy with you â from content to promotions, planning to executing, and everything in between. Make sure youâre [subscribed to my channel]( so you donât miss a thing. Talk soon, Alex P.S. ð» My favorite spooky season movie EVER is Hocus Pocus. SO goooooood! Did you get it right, {NAME}? P.P.S. HUGE shoutout to one of our incredible Posse Fest Sponsors, [The Contracts Market](). Founded by Jaime Bell, MY very own business lawyer turned badass entrepreneur⦠The Contracts Market provides legal contract templates for freelance service providers, coaches and e-commerce businesses in Canada and the US. Jaime Bell is a rad human and friend who is passionate about helping entrepreneurs use great contracts so they can stop worrying about whether they're legally protected and instead focus on confidently growing their business. Um hellooooo â yes please. Protect yourself, Posse! Check out the templates Jaime has prepared for you over at [The Contracts Market](). P.P.P.S. Only 4 days left to save 15% on your ticket to Posse Fest LIVE. The price goes up at midnight on October 8th. â[Click here to get your ticket](). ABOUT: Welcome to the Copy Posse, youâre now part of the raddest, baddest crew of copywriters, marketers and entrepreneurs on the Internet. Youâre receiving this email because you signed up somewhere on my website and Iâm so glad you did. It means youâre one of us â a rad human with a fierce flair for the written word who wants to channel that passion into making a living doing what you love and making a positive impact in the lives of others. If that's you, youâre in the right place. I started the Copy Posse because I believe that the best copywriting today combines timeless direct response marketing principles with modern, empathetic brand storytelling (without all the hype, BS and overused tactics that fizzle fast). We are the new school of copywriters and we arenât scared to break a few rules and ruffle-up a few feathers if it means changing the face of marketing for the better. Now more than ever before, your message matters and your words can change the world. You have the power to create the life of your dreams, build a lucrative business AND make an impact on humanity with the type of marketing that todayâs businesses need and todayâs audiences crave. We are on a mission to de-douchify the Internet, redefine modern marketing and build an empathy empire and we're only just getting started. Through my social channels and email community (which youâre now a part of, yay) I share the techniques and strategies Iâve learned over the last 15 years to build a business I freakin' love â and now you can too. Get ready for some serious Posse Power coming your way. PRIVACY: As much as we care about copywriting, we also care about your privacy. The Copy Posse is owned and operated by Cattoni Creative Inc. We are committed to advising you of the right to your privacy, and strive to provide a safe and secure user experience. Our Privacy Policy explains how we collect, store and use personal information, provided by you on our website. It also explains how we collect and use non-personal information. By accessing and using our website, you explicitly accept, without limitation or qualification, the collection and use of this information in the manner described in our Privacy Policy. Please read this Policy on our website(s) carefully, as it affects your rights under the law. If you disagree with the way we collect and process personal and non-personal information, please do not use this website. This Policy applies to this website as well as all web pages the Company hosts. It regulates the processing of information relating to you and grants both of us various rights with respect to your personal data. It also informs you of how to notify us to stop using your personal information. We are located in Canada. You may be located in a place that has laws that are more restrictive about the collection and use of your personal information. However, by using our website, you agree to be governed by the laws of Canada. If you wish to view our official policies, please visit our website. --------------------------------------------------------------- Alex Cattoni
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