Content Marketing University – A story for you and a lesson for me

mlns='> New June lessons and discount [View Message in Browser]( / [Add Us to Safe Sender List](  New Ideas, Fresh Perspectives Connect with CMI Hello CMI Friends, Over the past 82 days since I’ve been home (whoa, and yes I just counted 😂), I completed [Content Marketing University](?elq_mid=450&elq_cid=321619&elqTrackId=011d837225f344c8b8942db2a93d5edb&elq=31779468face4a6194c6abe98f5dddf1&elqaid=450&elqat=1&elqCampaignId=253) 2020. This is something I do every year, usually in the fall when I begin planning for the following year. But due to the circumstances, I found myself home with a little extra time to complete this year’s core curriculum, so I jumped right in. What did I learn? • Constant learning is a good thing. I don’t know about you, but I get so heads down in my day that sometimes it’s simply checking off things to do. I need to step away to grow. • Adapting is hard but necessary. I call it “productive discomfort” - getting uncomfortable for the sake of growth. It’s looking at the marketing I’ve been doing and knowing I need to shake it up a little not only for new revenue, but more importantly, continued customer interest and engagement. • Finding new names, faces and ideas is so important. Do you have your go-to people you turn to for ideas and advice? CMI U brings in some names you know, and some names you don’t (yet). New perspectives help spark fresh ideas. That’s why I was so thrilled to do this exercise again. If you have the budget for this right now, I highly recommend Content Marketing University 2020. Enrollment takes place all year, but each quarter we add in new ancillary lessons to focus on particular disciplines. This June we’ve added four great lessons on social media that, in my humble opinion, are worth the price of the entire year: - Brian Fanzo - Press the Damn Button - Tim Schmoyer - Creating a Sales Strategy for YouTube that Doesn't Kill Your Channel - Viveka von Rosen - A Whole New World - Reanimating Your Desiccated Company Page on LinkedIn - Wally Koval - Utilizing Instagram to Not-So-Accidentally Grow Your Brand You’ll really enjoy it, and I hope you learn as much as I did. As an added bonus for enrolling this June, use code SUMMER200 by 6/30 to take $200 off the annual cost. You’ll have access for 12 months, and because of your time of enrollment, you’ll also automatically receive the 2021 updated curriculum next March. If you have any questions I could answer, please respond to this email. Enjoy Content Marketing University! Cathy McPhillips VP Marketing Content Marketing Institute​ [@cmcphillips]( [ENROLL TODAY](  To stop receiving future Content Marketing Institute update emails, please respond [here](. Copyright © 2020 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect brand 605 3rd Ave | New York | NY 10158 [Terms of Service]( | [Privacy Statement]( [informa tech]