[April Event] Content + Technology = Improved Customer Experience

mlns='> $100 off ContentTECH Summit [View Message in Browser]( / [Add Us to Safe Sender List](  Will we see you in San Diego? Connect with CMI Joe Lazauskas published [a great piece on LinkedIn]( with this thought: "Any time you green light a story for your company's blog or tell a story in a meeting, ask yourself: Can my audience see themselves in this story? Can they relate to it?" And he’s right. As Joe says in this same post, you need to fully understand your audience’s challenges and aspirations. And understanding is derived from many things, including interviews and discussions with your customers. Supplementing this qualitative information with data, analytics, smarter personalization, and the effective use of A.I. puts your brand ahead of the curve. We’ll discuss all this and more at this year’s ContentTECH Summit, and we’d love for you to be a part of it. Chris Penn, Lee Odden, Ali Wert, Pam Didner, Tim Hayden, Joe Lazauskas, Amy Balliett and 40 others will be there to guide you, along with 400+ attendees who are ready to network, share ideas, and ask questions. Also, our expo hall is bursting at the seams! Some amazing tech solutions are ready to talk, test drive, and connect with you. Save hours of phone calls and screenshares and connect with some of the best companies primed to help brands market to their customers smarter and more efficiently. We hope to see you April 20-22, 2020 in San Diego! Don’t forget – code EM100 saves $100. Looking to send a group? Register 4+ together for an automatic 10% off, or if you have a group of 10+, respond to this email and we’ll work with you to get you the lowest rates. See you soon! [Stephanie Stahl]Stephanie Stahl General Manager Content Marketing Institute​​ @EditorStahl​ [Register Today!](  To stop receiving future Content Marketing Institute update emails, please respond [here](. Copyright © 2020 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect 605 3rd Ave | New York | NY 10158 [Terms of Service]( | [Privacy Statement]( [informa tech]